Apple TV app launches on Xbox day before Series S and Series X launch

Apple Tv App Xbox Source: Xbox

What you need to know

Apple has rolled out its Apple TV app on the Xbox.
Customers can use the app to stream Apple TV+ and other streaming services.
The rollout comes the day before Microsoft launches its Xbox Series S and Series X consoles.

Reported by Tom Warren from The Verge, Apple has rolled out its Apple TV app for Xbox consoles today. Warren posted to Twitter announcing that the app was now available on the Xbox and included a video showing off the interface that Xbox owners can expect to see.

"Apple TV app is now available on Xbox consoles. Here's a quick look at the UI."

Apple TV app is now available on Xbox consoles. Here's a quick look at the UI https://t.co/S79dQucaye pic.twitter.com/2Q72ydUulT
— Tom Warren (@tomwarren) November 9, 2020

Apple has been rolling out the Apple TV app to a ton of devices over the last year. In addition to offering the app on its own devices like the iPhone, iPad, Mac, and Apple TV, the company also rolled out support for the Apple TV app to some smart TVs, Roku, and Amazon Fire TV. The Xbox is the first major gaming console to get support for the app.

While it is not available yet on the Playstation, Apple is reportedly working with Sony to bring the Apple TV app to that gaming console as well. Apple has been working hard to bring the app to as many streaming devices as possible in order to boost subscribers to its Apple TV+ streaming service.

The launch of the Apple TV app comes the day before Microsoft launches its new Xbox Series X and Xbox Series S consoles to the world.

Check out Tom Warren's video showcasing the new Apple TV app on Xbox below:

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