Apple TV+ bags Chris O'Dowd for upcoming 'The Big Door Prize' comedy series

Apple TV+ Apple TV interface
Apple TV+ Apple TV interface (Image credit: Joseph Keller / iMore)

What you need to know

  • Chris O'Dowd has signed on for Apple TV+ comedy The Big Door Prize.
  • The comedy will be adapted from a novel by Schitt's Creek executive producer David West Read.Schitt's Creek executive producer David West Read will be involved.

Apple TV+ has reportedly bagged Chris O'Dowd to stare in The Big Door Prize, an upcoming comedy series from Schitt's Creek executive producer David West Read.

According to a Variety report, O'Dowd has signed on for the 10-episode show, starring as Dusty, "a good-natured teacher and family man whose deeply average life has followed a safe and predictable path, until the appearance of the mystifying machine forces him to question his own happiness."

The story itself is based on a book by the same name, with Schitt's Creek executive producer David West Read tasked with the adaptation.

The 10-episode series is based on the M.O. Walsh novel of the same name. It tells the story of a small town that is forever changed when a mysterious machine appears in the grocery store, promising to reveal each resident's true life potential.

We're still obviously a fair way from Big Door Prize grazing any screens, but this is already looking set to be another Apple TV+ must-watch. Priced at $4.99 per month, the Apple TV+ catalog makes the streaming service a no-brainer at this point. Existing Apple Arcade and Apple Music subscribers should also consider the Apple One subscription bundle, too. That bundles a ton of Apple services under one roof, saving money for customers in the process.

If you want to enjoy The Big Door Prize in style, be sure to check out our list of the best Apple TV deals on the market today.

Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.