Apple Watch and digital unleashed

Update: I've been using the Apple Watch for almost three weeks now and while I knew the killer feature was always going to be convenience, that it would let me quickly handle those brief yet frequent and important interactions without having to go back to my iPhone, but it's turned out to be even more true than I imagine. Instead of reaching for my phone, and potentially getting lost in everything it allows and enables, I glance at my wrist, and then know if I can keep going or if I have to stop and act. Now that I'm learning the tap patterns, I can even understand what something is and know its there and not have to even think about it further.

Not only is all of that better aligned with social norms — my friends and family aren't staring at my phone anymore where my face is supposed to be; they're barely even noticing me glance at my watch — but it's better aligned with the life I want to live. And that's invaluable.

I wasn't alone, and the gentleman I was having lunch with was telling me a story involving Heineken and Goldfish crackers, so I didn't want to be rude and reach into my pocket and find out why. Because of my job and my settings, however, I know that if my iPhone buzzes, it's probably important. So then I had to decide what I was going to do — ignore the person in front of me or ignore the notification. Then, as I was deciding, his iPhone buzzed too. We looked at each other and laughed — he far louder than I — and both noted that if we had Apple Watches, we wouldn't have this problem.

We imagined the same lunch two months from now, when we both have Apple Watches. If a notification came in, I wouldn't get a buzz that he could hear and he wouldn't get a buzz that I could hear. We'd each get a discreet tap alerting us — and us alone — to the notification. A turn of the wrist and a causal glimpse, and we could see what the notification was for, and either who it was from or what it was about. With that information, we could choose to ignore the notification or, if it was urgent, we could excuse ourselves to handle it.

By moving alerts and information from our pockets to our wrists, the Apple Watch is also removing stress and burden from our lives.

The difference can be seen in something as simple as checking the time. Neither of us had watches because the iPhone has become our watch. Yet when either of us wanted to check and see if we needed to start wrapping up, we again had to make the visually loud and obnoxious gesture of reaching into our pockets.

Again, with the Apple Watch, either of us could handle that with a subtle wrist turn and glimpse. Less fuss, less anxiety for everyone.

Earlier this month Serenity Caldwell wrote about why she's betting big on the Apple Watch. As I've gotten to spend more time with the Apple Watch and talk to more people who have spent considerable time with it, it's clearer to me that she was exactly right.

It's also clearer to me that my initial impressions after both the first event back in September and the second event this week — that the Apple Watch's killer feature is convenience and that people who worry about the interface should keep calm and Apple Watch on — might also be how my long term impressions play out as well.

And that's only one aspect of the Apple Watch. It's also going to let us track our activities without us ourselves being tracked. It's going to let us control our homes and environments instead of being controlled by multiple different devices and interfaces. It's going to let us pay for things with the double-push of a button. It's also going to let people with accessibility issues do more than ever before.

I've only had the chance to use an Apple Watch for a short amount of time so far, but it was enough to sense the potential. What will it feel like when I've used it for a week? A month? A year? I don't know, but I'm eager to find out.

I know the gentleman I had lunch with is eager to find out as well, so I'll leave you with his words, published earlier today on The Loop:

I have yet to use an Apple Watch for an extended period of time, but from what I've seen, it will fit into my life pretty well. The question is for how long—I won't know the answer to that until I get to spend some time with it.


Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

  • Curious what the notification was? A friend alerting me to a super dumb article in the New York Times calling the iPhone a digital dog collar and otherwise spreading yet more aggressively ignorant FUD to a readership that deserves, if nothing else, an informed, substantive, substantiated piece on what if any negatives there may be to wearable technology. Alas.
  • That's a real important message to receive while talking to somebody. I'd say that 99.999% of people do not receive any type of message/notification that can't wait until the appropriate time to read it! If you think you're part of the 0.0001% who must get their messages regardless of the situation, you're fooling yourself! You are not that important and your job can wait! IF the Apple watch is a hit, we'll have legions of douche-bags who think it's important to look at their wrist in the middle of a conversation while ignoring the person you're talking to. Your comment is a perfect example of how people convince themselves they're doing important things. Step back and realize you really have zero practical skill and most of what you ARE getting notified about is the narcissistic minutia you soak in while trying to validate yourself. Enjoy your $1,200 shock collar, it will own you!
  • Cc3d... This is your contribution to mankind?? Jeez, get a hold of yourself ;-)
  • Cc3d,
    //99.999% of us don't receive notifications that can't wait until the appropriate time to read.//
    Uh, ok ... And then what is your methodology for evaluating, ranking, prioritizing, and quarantining said notifications? Dont you realize that you just made an argument for the Watch, not against it?
  • 1-phone call
    2-text message
    4-social media
    5-other apps
    This is my priority. If someone else decides to send me an important email, and they expect me to respond immediately, that's their f'n problem. If it is truly urgent, call me.
    No watch is going to change this. In fact it might make it worse. If all or most of those notifications are now the same tap, vs a curated ringtones, I'm going to start ignoring all of them when at that lunch table.
    Looking at my wrist is just as rude as looking at a phone. It's exactly the same as having your phone face up on the table.
    Our communication habits need to change. I'm not saying there aren't important emails, but it's foolish to rely on such a f'n broken idiotic comm. system for urgent issues. Sent from the iMore App
  • I get texts or such all the time that are time relevant. Like I'm at the store right now what do we need. Sent from the iMore App
  • I think that Rene meant that it could've waited and that if he had an Apple Watch he wouldn't have to interrupt and pull out his phone to see if it was important, he would've just made a casual glance at his wrist and then be done with it.
  • But when he hears a noise notification in his pocket, does he really need to look at it? Unless it's a call, how important can it be? Is looking at your watch really any more subtle? And is it any less rude? Looking at this review, it doesn't seem like it. Personally I think that once the Apple Watch becomes common on people's wrists, we will associate wrist glances with rudeness even more than we do as of today. Because we will know what a wrist glance means. Notifications are a matter of restraint, and the Apple Watch isn't going to help you with that.
  • Read the article on his watch? Posted via the iMore App for Android
  • So much THIS!!! Sent from the iMore App
  • Life is 99.99% of minutiae. Remove all those things and you're left with a few big moments in your life. And why is the person I'm having lunch with in person any more important than other things in my life? I'm sure they feel no different than I do.
  • While I agree with you on the questionable value of social media and the rude-ness of those who check their notifications all the time, you kind of make yourself look ridiculous when you use fake statistics like 99.999%, etc. You might as well put up a header with your post that says, "Wildly speculative and emotional content ahead, please ignore." It seems more likely to me that the "being a douchebag" part is dependent on the personality and not the devices. If someone is one of those a-holes that's always checking their phone and ignoring people right in front of them, the Watch is just going to be more of the same. If on the other hand they are decent folks, they probably will continue to act just as decent even after they get their watches. The reality is, that other than tech press writers, most of those with their noses stuck in their phones and tablets all the time are kids. Kids are really the only ones that believe it's possible to have more than a small handful of actual friends and that friends can instead be counted in the hundreds. Kids are the only ones that really think that it's worthwhile to argue and puzzle over social minutia, Instagram their meals, or care about what celebrities have tweeted today. And kids are going to be kids regardless of what the technology is. I remember snotty little rich girls, hyper obsessed with celebrities, who refused to take their heads out of Tiger Beat magazine in the 1970's and spent ten hours a day in their room hanging on the phone with their "friends" (who weren't really friends at all), talking about the minutia of their love lives and what they ate for dinner. Exact same thing as today but minus the technology.
  • Don't internet much? If you think it's just "kids" you are very mistaken.
  • Nice piece. I think however, that notifications on the wrist might be a welcomed thing for some and a nightmare for others. It is the one thing that has me skeptical about the Apple Watch. Recently I have grown annoyed at the constant world of notifications in which we live and the Watch bringing them to the wrist seems overwhelming.
  • Agreed. So you glance at your wrist? It still tell the person they are not as important as the text? Still rude. I guess slightly less rude, but still rude. Also I do get the hypocrisy as I get yelled at by my wife when I am checking my phone when it buzzes. I get told it is rude. But I can't stop? And now it will be even quicker and easier for me to be rude. Yeah? Well, I still want one though. Ugh.
  • Yeh, I am trying to consciously curb my phone checking when I am with my wife, especially when having dinner or something of the sort. What has become of us humans..? LOL BTW. I want an Apple Watch myself but for the fitness features more so than anything else.
  • So what about the fitness features appeal to you? I work out 20-30 mins a day but don't see the point in wearing a fitness band. I don't care how many steps I've taken. How would this help you?
  • Well it is not a matter of being that pragmatic. That information I simply like to know. I have a health situation that turned me into a bit of hypochondriac, so I am somewhat obsessed with my fitness stats. That being said, that information I need I can get from a simple fitness band though.
  • I wear a fitbit and counting calories in and out has been how I've lost weight. Don't need an Watch for that, but counting steps by some device can be helpful for some people.
  • Very smart guy. Sent from the iMore App
  • It seems to be the next big thing for the Hack Journalists right now to target Apple. It certainly seems to be aimed at maligning Apple or at the minimum trying to persuade people to switch to other platforms. Either way it is childish and becoming tiresome reading the first paragraph or two of a story only to find out that it is either misinformation or just not fact checked. Either way won't lose sleep over not reading these stories. In fact I'd feel the same way if the Journalists were writing the same crud about Samsung or Blackberry or even Nokia (or is that Microsoft) products. If they are going to write stuff at least be factual and not use personal dislike of a product or ignorance of a product to base that story.
  • It's all click bait. Sent from the iMore App
  • Yeah, because there's none of that here.
  • I specifically come to iMore for Rene & others' opinions. They are passionate about the products and services, hardly click-bait, imo. I read about 80% of the articles regardless of the topic.
    Also, You're here too. Sent from the iMore App
  • You misunderstood, I wasn't saying everything here was click bait.
  • It's kinda rude to look at your watch while talking with someone. Sent from the iMore App
  • It is really, in fact in some cultures glancing at your watch when dealing with someone implies that you aren't interested in them or that you don't have time for them. I suppose though if it is an informal occasion meeting and people are aware that you rely on notifications for your work and that normally only important notifications are sent then I suppose it would okay but I would always err on the side of caution and ignore the notification. I've been known to not acknowledge phone calls because it would seem that I don't have time for the person I was dealing with.
  • Like checking your phone, it's a matter of etiquette and understanding whether or not the context makes it okay. In some cases, you could wait until you have a good opportunity (your friend has to step away or is distracted, for example) before checking. And we probably all have at least one or two pals who'd understand.
  • In about half the planet, it's rude to sit with your legs crossed, because you're exposing the dirty soles of your feet or shoes to others. So, every day on Ellen or The Tonight Show, famous celebrities insult the entire viewing audience. Silly, yeah. My friends are secure enough that if I glance at my watch, it's about me and not them. Besides ... If I get buzzed, glance at the message, and opt to remain there in conversation with my friends, aren't I quantifiably signaling that they are measurably, demonstrably more important than the message? How is this a bad thing? Everyone needs to read The Four Agreements. "Do not make assumptions." Powerful stuff. Puts all this silliness to rest.
  • Because it's a much faster action than taking your phone out of your pocket, you can typically do it while they're talking to a waiter, reaching for a drink, conversing with someone else, or do any of a dozen other quick diversions.
  • How is that different than just having your phone on the table?
    Let's hope they really nail the progression of information on the watch.
    -tap WITHOUT waking the screen.
    -turn wrist shows the app & maybe from whom.
    -lift wrist to show the message
    -tap watch to interact &/ respond. Sent from the iMore App
  • Moderately faster and still rude by the same standards. You've still told that person that you can't listen for even a minute without checking what that notification was. In either case, all you would have to do, if you truly think it important, would be to politely excuse yourself or ask them if they minded if you checked your phone/watch. What the hell happened to manners? Why is sneaking a glimpse, no matter how short you think it is, better? Especially when people are more connected than ever, and often at the expense of common sense and any sort of social etiquette. Posted via the iMore App for Android
  • Especially at the setting Rene described. Short glances at a watch are the same as short glances at your phone face up on the table. Sent from the iMore App
  • It's a shame you didn't learn about this stuff when you went to visit Pebble. Better late then never I guess.
  • Apple didn't make it, couldn't possibly be any good. Ha Posted via the iMore App for Android
  • This is why I can't wait for the Watch. I loved my Pebble for this but sold it in anticipation of the Watch and have missed being able to simply glance down at it while in a meeting or while my boss is at my desk and I receive a phone call. They were usually non the wiser that I was checking my phone remotely and that's how I want it. I rarely have situations like above where I'm going to get an important message from work or something while I'm not at work, but I do have a newborn and so it would help if something big happened, good or bad. I can't wait. Black Sport for me and I may eventually buy another strap like the modern buckle or a third party band. I don't have a need for the upgraded materials although I like the black of the Watch as opposed to the Sport but not enough to spend another $200-300 Sent from the iMore App
  • You realize if you had a Pebble you also wouldn't have this problem, right? I just feel this article is acting as though Apple has solved this life long inconvenience by introducing a product that solves issues that haven't been issues.
  • This ^^^^^^ Posted via iMore App
  • I have a pebble. It has 2 main problems: It buzzes loudly, so it's just as indiscreet as a phone, and it can't filter out the notifications I feel are important from the ones that aren't. It's all-or-nothing on a per-app basis.
  • +1
    Also, 3rd problem, you can't reply to the notification from the Pebble. Sent from the iMore App
  • It's on your wrist. Most of the noise from my phone comes from it being on a hard surface. On my wrist you hardly hear it. And the notification filtering is preference I guess. For me personally those reasons don't justify an additional $250 at minimum. In my opinion Apple didn't create a need for their product. Everyone is creating their own and by all means they should continue. Nobody can say what another person needs. I just don't see this doing as well outside of Apple enthusiasts and apologists. I'll be interested when the watch hits the market to see if it's truly worth it's price. My Pebble serves me wonderfully for $100.
  • This is the issue I have about glancing at the watch instead of your phone. When someone glances at a watch when I'm talking to them, it signifies that I'm either boring and/or uninteresting to talk to. At least if I pull out my phone, social norms have communicated that I am curious about my notification and not that I think that they are boring and/or uninteresting. While I am just as excited about the   watch as the next person, I feel that the proper solution on either side, is just simply excuse yourself. Sent from the iMore App
  • Good point. Sent from the iMore App
  • From what I read on tech sites these days, technology trumps manners. Always connected gives people the feeling of importance, and that feeling has started to encroach on people's ability to actually properly interact with another person. Posted via the iMore App for Android
  • I'm hoping that you won't even have to look at your wrist. I hope you're allowed to make custom taps for the watch. I would do one tap for texts from friends, maybe two for close friends, three from work, four from tenants, and five from my parents. I'm also intrigued by the idea that some type of new Morse Code. If it's an emergency someone could just tap you five times to let you know it's important. This brings up the question of how willl the notificitions que up. If teo friends send heartbeats and drawings, will they come and go. Or wait until I turn my wrist? I'm excited about all these new forms of messaging, but I worry that my students will be tappjng and drawing to each other in class. Actually I'm not that worried. I don't expect to many college students to run out and buy the Apple Watch... but it does make for a great Christmas gift.
  • Yea, you could wait and see, or you could ask the thousands of Android Wear and Microsoft Band wearers that have been getting notifications on their wrists for months now. Your future is their past/present, at least as far as notifications go. :)
  • Hardly anything new in regards to notifications. Just a convenience for not pulling my phone out of my pocket, but definitely not a game changer (on any platform might I add). Just an accessory for a phone.
  • They've been getting notifications on their wrists? How rude.
  • Do the Android Wear and Microsoft Band devices have taptic engines? It's the subtlety that intrigues me. There were a ton of phones before the iPhone as well, but few if any had really thought out what problems they wanted to solve.
  • Android Wear is a very subtle vibration on your wrist to let you know you have a notification. For the most part you can't hear it, just feel it. Your question of wondering what it's like, well Android Wear already does that, you get a notification, you glance at your wrist, you carry on doing whatever you were doing before.
  • Have you used an android wear product? Name a problem the apple watch has solved that was not already solved by android wear devices?? They merely made a smart watch which has existed for sometime now through a apple logo on it and now its the best thing since sliced bread lol. You Rene really are something else.
  • The difference is there is a user initiated progression of involvement with each notification. From what I've read about the Apple watch- You get a tap without the screen turning on. (You don't have to but) If you lift your arm, the screen turns on showing the notification in a short "glance" format. (You don't have to but) then you tap the screen to further interact.
    With my Pebble and from what I've seen in Android Wear, there is a buzz the screen lights up & the notification is there. Sent from the iMore App
  • Nothing is ever so important as to interrupt my meal. Nothing.
  • "You mom/child has fallen, you need to get to the hospital right now." Speaking in absolutes is rarely productive :)
  • There's always time to buy the JuJuBes before leaving the theater. Sent from the iMore App
  • Nice Seinfeld reference!! Sent from the iMore App
  • Yep, notifications on the wrist have been around for sometime now. Welcome to the party!
  • Great article Rene, I can't wait for my  Watch!! This line really solidify's my thoughts on why Apple will win over Google:
    "...Apple Watch. It's also going to let us track our activities without us ourselves being tracked."
  • That Apple has made privacy a front-line feature is something I think will only grow in importance.
  • So about that goldfish and Heineken story...
  • Apparently Jim does with Goldfish and Heineken what some do with water drops and Scotch...
  • Still it doesn't justify a price tag of $349 that too for a base model! Sent from the iMore App
  • Like saying doesn't justify the price of the iPhone... It's about the feature set taken in combinations.
  • May I posit this to the court: *rewinds playback*
    Here we see Rene and friend getting notifications on their phones during a lunch...
    laughing about it together in understanding...
    taking care of business and checking.
    *fast forward a few months*
    Rene and friend at familiar establishment...
    getting wrist taps...
    sneakily peering at Apple Watch during exaggerated stretching of the arms motion...
    no acknowledgement of necessary work duties, no interaction...
    stranger comes over...
    "Hey, is that the Apple Watch?" <end scene.>
  • "Hey, is that the dancing Mickey?"
  • Darn it! Your punchline wins :) Back to the lab for me, Pinky.
  • Renee I read the article in the Times and thought that he adequately explained why he thought what he thought and had valid points, for him and I am sure for many others. For some the watch is just a step too far. Personally, though I love the look of the watch, where I work, it isn't a big deal for me to look at my phone at my desk. If I am in a meeting, it stays on the table, face down. Any calls or messages I get can wait until after the meeting I like the articles author think it's rude to look at your device when someone else is speaking and the watch will make that worse. Not to say that the watch doesn't have value for some, just not at this point for me. Besides, there is a part of me which tells me wait for watch 2.0. Sent from the iMore App
  • The article was hyperbolic ("I hate") and not only factually inaccurate but harmfully so. That doesn't pass the FUD test :)
  • Harmfuly so. Wow! Posted via the Android iMore App!
  • ...Really? Not factually inaccurate but you didn't like how he stated how much he disliked it, so you tear it down as utter BS? Have you read some of the articles on this VERY SITE? Get over yourself. Posted via the iMore App for Android
  • So what I wanna know is what can apple watch do that android wear can't, besides communicate with iOS and make you feel cool cuz you have a 17000 dollar piece of tech strapped to your wrist. Posted via the iMore App for Android
  • There's an article on Ars Technica that shows side-by-side comparisons of the two interfaces and notifications. Right NOW the Apple Watch seems to show much more information & has much more functionality if all of the little things it can do. This will likely change over time, since both neighbors are always checking out each others lawns.
    There doesn't seem to be one huge magical thing that the Apple Watch can do over all others. For me (& Rene) the true value in the Apple Watch is the total sum of all the little things, and the little ways Apple has tried to optimize & differentiate the watch interface vs your phone, tablet, laptop or desktop. Sent from the iMore App
  • Read the article didn't see mention of the 'much more' functionality. Same functinality juat different ways to access them. In terms of showing more info, Its simple android is easy to view info at glance while apple packs lots on small screen (opposite to how things work on their phones). When running I don't see why you need to see dials for milliseconds. Only need digital face. There are apps that will give you this on android wear however so its really not a difference at all. This entire article speaks volumes to how apple is not changing the game but merely gibing apple iPhone users what android users have had for a while. Just admit that and carry on.
  • I still think looking at the watch is no less rude than pulling out your phone to look at it. Sent from the iMore App
  • I'm waiting for Apple Contact Lens. I want my notifications right on my eyeball, then no one will ever know that I'm incapable of waiting to view my notifications. In all seriousness though, if there's an emergency that absolutely cannot wait, I think most people are making a phone call, not sending you a text message. Sent from the iMore App
  • +1
    We need to train ourselves to prioritize our methods of communications based on the urgency of the matter. I have to constantly remind people at work to call me instead of emailing me and expecting me to respond instantly. Sent from the iMore App
  • I agree with the thrust of this, but for anyone under 30 or so, a text message is more important than a phone call. The prioritizing of importance point remains, but only older folks will put the phone call in the number one spot. Although not under 30 myself, I tend to agree with the younger folks on this. If it's a phone call, it's usually just some SPAM advertiser or an infrequent call from an older relative and can wait. If it's something really important from a friend that requires me to do something right now, it's almost always going to be a text. Email is tougher notification-wise for me, because if it's real, it's usually an official communication and should be answered, but at least 70% of the time it's SPAM and can be ignored. So you have to look at email notifications, even though most of the time they are an unwanted interruption.
  • Great piece Rene. And I see your point. Depending on the kind of responsibility you have notifications are very important. But it is kind of rude to stop mid conversation to check your phone and the watch with its discreet tap will be welcome change. Still I simply ignore notifications when I'm in polite company. I'm looking forward to it. Sent from the iMore App
  • It's so amazing how people can find a gazillion reasons why something is bad or too expensive or unnecessary. I wasn't paying attention when the first iPhone launched but no doubt many folk had 'justifiable' reasons why it's launch would usher in the end of the world. We hate change especially people suggesting that we should. And that's fine. Don't change. Don't get an Apple Watch. Who cares? However, attacking Rene 'every' post he makes about this new device imho is somewhat childish. I look forward to coming to this post to read intelligent articles and read insightful responses. Unintelligent rants reminds me of cnet and the reason I don't read that tech blog anymore. I suggest keep 'em over there. Nuff said. Sent from the iMore App
  • "the Apple Watch is also removing stress and burden from our lives." An unseen notification is adding stress? I think you should make a more radical change than an apple watch before you have a heart attack! Sent from the iMore App
  • I kinda relate to this statement. Sometimes at work, or when I'm otherwise occupied, I get a buzz, assuming it could be important, I have to stop what I'm doing to check it. Most of the time it's bs and I get pissed bs I have to check it in case it IS important. Repeat about 100 times a day, Thus, stress. Having the Pebble has greatly improved this situation. The Apple Watch will be a further improvement since I can reply from the watch, even faster than having to take out my phone. Also could eliminate forgetting to check back on the ones I chose to ignore. Sent from the iMore App
  • I guess I'm old school. Seems to me checking why your wrist got a notification is just about the same as yawning while someone is talking to you. "Oh, do you need to be someplace else?" Versus "am I boring you?" It's different if your job requires reacting to notifications: IT people, doctors, emergency services, etc. But a writer? Would you have reacted differently had you glanced at your wrist to see who was sending the notification? I'm just worried that the watch will be yet another diversion from human interaction. Am I showing my age? ;)
  • If you kept your phone on the table - something that in this connected age has become socially acceptable, and more and more people do - you could have casually glanced at the screen of your phone, eliminating the need for a smartwatch.
    This not to say that smartwatches are totally useless. But they are of very limited use, and, as such, I don't think they should cost an arm and a leg. I also believe they'll always remain a niche product.
  • With the new pebble announced what would be difference in buying this over pebble besides the apple logo?
  • Lots. The new Pebble lacks the wow factor - all it has on the old one is a different look and a colour screen. The different workflow will be available as an update to the old models, so that's not an edge. Sent from the iMore App
  • Use-wise I don't know, but superficially, the choice is between a butt-ugly low-res monstrosity (Pebble), and an attractive modern watch (Apple).
  • You would look at your watch just as you would look at your phone to find out what's causing the buzz. The only difference is you won't have waste an extra second pulling out your phone out your pocket. Heaven forbid that extra second.
  • The whole casual glance at the wrist deal doesn't really work. While I am getting the Apple watch, my experience with the Pebble has shown, that if people notice you stealing a glance at your watch, they think you want to know what time it is, so you want to cut the meeting short/you are not interested in what they have to say/insert your own caption. I got called out on looking at my Pebble, a few times, and as soon as I explained that it's a smart watch, and got some oohs and aahs, the situation was resolved. While this is all fine and dandy, the original premise of the article is based on a failed concept. Sent from the iMore App
  • "Not only is all of that better aligned with social norms — my friends and family aren't staring at my phone anymore where my face is supposed to be; they're barely even noticing me glance at my watch — but it's better aligned with the life I want to live. And that's invaluable." Are you sure? I am not sure it is less rude to look at your watch than at your phone. If someone sees you looking at your watch, he will think that you are bored or that you need to leave soon... So i don't see how the smartwatches can mitigate this social problem we have with our phone. It just take the problem and put it elsewhere :) Sent from the iMore App
  • "...the gentleman I was having lunch with was telling me a story involving Heineken and Goldfish crackers..." Let me guess. Dalrymple, right?
    Yep? Nope?
  • "... I knew the killer feature was always going to be convenience ..." Bingo. I told that to one of the Apple engineers at the Sunnyvale Watch developer workshop on April 9th. He just kind of half-smiled and said nothing.
  • Well thought out and I can relate to this especially.... "Not only is all of that better aligned with social norms — my friends and family aren't staring at my phone an