There are always loads of the best Apple Watch deals and sales - it's just a matter of finding them. These are the best that we can find, organized into a simple and easy-to-navigate list so that you can peruse them and find the best deal for you. See, we trawl through loads of different retailers and regularly update this list as more deals and sales become available on Apple Watches so that you can save the most money.
From the big and costly Apple Watch Ultra to the budget-conscious Apple Watch SE there is an Apple Watch for everyone at a price to fit all budgets. Apple itself doesn't reduce prices on Apple Watches, unfortunately, but you'll often find deals on the Apple Watches at other retailers. Some of the best can be found at mobile carriers like Verizon, where you can save on an Apple Watch when you get one with a mobile contract.
Whatever happens, we're here to make sure that you get the best possible price on an Apple Watch. There are loads of deals to be found, and we've put the best and put them all here so that you can find one that suits you - these are the best Apple Watch deals and sales, and where to find them.
Today's Apple Watch sales
- Apple Watch SE 2 (GPS) -
$249$229 at Amazon (opens in new tab)
- Apple Watch SE 2 (GPS + Cellular) -
$329$309 at Amazon (opens in new tab)
- Apple Watch Series 8 (GPS) - $399 at Amazon (opens in new tab)
- Apple Watch Series 8 (GPS + Cellular) - $489 at Amazon (opens in new tab)
- Apple Watch Ultra - $749 at Amazon (opens in new tab)
There are a few deals to be had on Apple Watches at the moment, although there have been better in recent weeks. There is $20 off the Apple Watch SE in both GPS and Cellular forms. The Apple Watch Series 8 is still at full price, while the Apple Watch Ultra is now $749 at Amazon (opens in new tab). That's $10 more than the previous lowest price seen over Black Friday, so it might be worth holding off to see what comes around the corner.
Best Apple Watch sales
Apple Watch SE 2 | $229 at Amazon (opens in new tab)
The Apple Watch SE has seen some upgrades over the previous model, including a new brighter screen and improved battery life. There's also the new 'Low Power Mode which should help your battery last even longer. If you're looking for Apple Watch deals, then this is the model to keep a close eye on.
Apple Watch Series 8 | $399 at Amazon (opens in new tab)
The latest Apple Watch features some big updates over the previous model, not least of which is the new temperature sensor. That'll help with improved cycle tracking, as well as better heart monitoring. Given that the watch is so new, it's surprising that we've seen the deal we did over Prime Day 2, but it means that there should be more should there be any extra sales events.
Apple Watch Ultra |
$779 $749 at Amazon (opens in new tab)
This is the biggest and newest in the Apple Watch family, featuring a massive 49mm screen, titanium case, and new strap design. It'll last you 36 hours on one charge and measure extra parts of your health over its cheaper siblings. You will pay $779 for the privilege of ownership, but you'll get one heck of a watch in return.
Apple Watch SE |
$279 $199 at Amazon (opens in new tab)
The Apple Watch SE was released in the same vein as the iPhone SE - the perfect, slightly lower-cost entry point for those new to the Apple ecosystem. That doesn't mean it's not loaded with features - far from it. It's got a choice between a 40mm or slightly bigger 44mm Retina display that's bright no matter what conditions it's viewed in, along with a multitude of fitness sensors on the bottom. Available in both a GPS and cellular version, the Apple Watch Series 3 is often on sale on Amazon.
Apple Watch Series 7 | $399 at Amazon (opens in new tab)
Apple released the Series 7 in late 2021, and with it came a variety of new features. There's an ECG on board for heart health, a bigger always-on Retina display, and faster charging. The screen size choice is now between a 41mm or 45mm display that dominates more of the face than previously, and you can opt again between a GPS option that needs to be tethered to an iPhone or the cellular version that can be used without a phone in your pocket. This model can be where the biggest sales can be, uncommonly for an Apple premium product.
Apple Watch strap and accessories sales
Part of the fun of the Apple Watch is that you can switch out the strap with an incredible range of colors, materials, and patterns. You don't even have to stick with Apple if you want to spend a little less, there are plenty of third parties that make some solid strap options. It's also a good idea to pick up a screen protector - it's a screen on your wrist that is sure to see some contact with table corners or desktops. Here are some great options that we've found at great prices on Amazon. Want to look at more Apple Watch Straps? Here are some of the best Apple Watch Straps of 2022.
SOTRADE stretchy nylon loop | $10 at Amazon (opens in new tab)
Do you want something fabric that doesn't have to be undone to slip the Apple Watch on or off? This guy is a good option - there is an incredible range of colors to go for, and the two face-size options mean it'll fit whatever Apple Watch you want to slip it on.
EPULY stainless steel strap | $16 at Amazon (opens in new tab)
This is a classy addition to any Apple Watch - it's a segmented stainless steel watch band reminiscent of classic analog watches. It comes in a range of colors and sizes, so there's something for every Apple Watch owner.
Misxi case with tempered glass screen protector | $11 at Amazon (opens in new tab)
This will protect not only the screen of the Apple Watch but also the sides of the device as well. Be sure to check this is for the same model as your own Apple Watch as it's for older releases and not the Watch 7.
Smiling built-in tempered glass screen protector | $10 at Amazon (opens in new tab)
This one is almost the same as the prior option, but this time it's for the 41mm and 45mm Apple Watches. You also get two in the box, so if one breaks, you're still good to go!
Which is the Apple Watch for me?
There aren't as many Apple Watch frames to choose from as there are other Apple product ranges. That being said, there are enough to choose from that it might leave you scratching your head as to which one is the one to go for. Here's how the Apple Watch models compare at a glance:
|Category||Series 3||SE||Series 7||Series 8|
|Display||38mm/42mm Retina||40mm/44mm Retina||41mm/45mm always on Retina||41mm/45mm always on Retina|
|Processor||Dual-core S3||64-bit dual-core S5||64-bit dual-core S7||64-bit dual-core S8|
|Connectivity||GPS, Bluetooth 4.2||GPS|
Cellular 5G, Bluetooth 5.0
|GPS Cellular 5G, Bluetooth 5.0||GPS Cellular 5G, Bluetooth 5.0|
|Battery life||Up to 18 hours||Up to 18 hours|
talk time up to 1.5 hours
|Up to 18 hourstalk time up to 1.5 hours||Up to 18 hourstalk time up to 1.5 hours|
|Water Resistance||Water resistant to 50m||Water resistant to 50m||Water resistant to 50m||Water resistant to 50m|
Before, the Apple Watch Series 3 was the absolute cheapest way to get a new Apple Watch on your wrist. Now that Apple has stopped production of the Series 3, things can get a little more expensive. That particular Watch is also no longer going to be supported by new versions of WatchOS either, so you'll be a little stuck if you go grab a refurbished model too - instead, look to refurbished models no older than the Series 5. That can save you money if you're looking for something a little cheaper, but it won't be one of the newer models. If you really want an Apple Watch that came out this year then you're much better off looking at the Apple Watch SE.
For those who want to spend a little more but not over $300, the Apple Watch SE is a very good choice. The Retina display on the front has slightly screen options in 40mm and 44mm, and the heart sensor has been upgraded. The digital crown on the side has been upgraded with haptic feedback, and the S5 processor is that bit more powerful for a smoother experience using the watch. There's also a compass on board, along with fall detection that has saved people's lives. These extra features really do justify the extra in the price, and it looks like it'll see continued software support for some time to come.
Want to spend a little more on a new Apple Watch? Then the Apple Watch Series 8 is the way to go. It's got all the latest mod cons including a slightly bigger 41 or 45mm screen, a more powerful S8 chip, and a slightly improved battery. Don't want to spend Series 8 money, but want the bigger screen and something that looks like the Series 8 from a distance? The Apple Watch Series 7 is still a good option that you can often pick up for a decent discount.
The Apple Watch Ultra is for those with a budget to stretch to $799. For that price, you'll get a monster titanium frame, as well as a much bigger battery and a larger screen. If you can stretch to the large price point, it's well worth the investment - but again, you'll have to pay.
GPS or cellular?
If you want a more detailed comparison of whether you should go with a GPS Apple Watch or a cellular Apple Watch, check out our Apple Watch Cellular vs GPS article.
In short, a GPS Apple Watch has to be tethered to your phone to be able to use all the functions. It uses the cellular connections on your phone to make and receive calls and send messages. You can go phone-free if you're just going for a run and want to listen to music - there's some internal storage on board that you can pop some music on and Bluetooth for wireless headphones. You won't be able to do much else than listen to music and use the fitness sensors, however, so if you're called while you're out sans phone, you'll miss the call.
Cellular will let you use your Apple Watch if you've left your phone at home. While you'll receive the same messages and calls as your phone, it essentially acts as another number on its own. As it contains more guts, it also comes at a price premium - often $100 more than the GPS variant. You'll also get slightly less battery life with a cellular model, so take that into consideration when choosing your Apple Watch.
You're also going to need a cell plan to go with the cellular Apple Watch, so you'll be paying every month for the privilege of using your watch without your phone. If you're after the cheapest Apple Watch, the GPS will not only cost you less upfront, but also nothing after the initial purchase - which may well help you make up your mind.
Where do I find Apple Watch deals?
The best place to find Apple Watch deals is Amazon. In most cases, Amazon (opens in new tab) has the best prices on Apple Watches that can stick around for a while. Other retailers sometimes match Amazon's prices, but for the most part, the likes of B&H Photo (opens in new tab), Walmart (opens in new tab), and Best Buy don't tend to undercut Amazon's prices.