If you live in South Korea and have been bummed that you haven't gotten to use Apple Pay on your iPhone or Apple Watch, that might all change soon.
Spotted by Tommy Boi on Twitter, an advertisement in what appears to be a taxi indicates that the digital payments platform run by Apple may launch in the country as soon as November 30.
Apple Pay. South Korea. Confirmed. pic.twitter.com/jnDSSpLHcvNovember 29, 2022
The marketing message is specifically for the Hyundai Card, a credit card that is issued by the Hyundai Motor Group. The message on the advertising message simply says "Apple Pay, November 30."
Will all cards in the country support Apple Pay?
Apple has not yet officially announced or rolled out Apple Pay support in South Korea, so the Hyundai Motor Group could be jumping the gun ahead of the company a bit here. However, considering how large a company like Hyundai is, it's unlikely that they'd get such an important launch date wrong.
If Hyundai Card's advertising is correct, it will mean that Apple is officially bringing Apple Pay support to the country for the first time. So, what does that mean for your bank's debit and credit cards? That really depends on your bank or credit card company and if they choose to add support for Apple Pay as well.
The advertisement in the taxi is specifically for the Hyundai Card and not from Apple itself so, theoretically, Hyundai Card might be the only card to support the digital payments platform when the service officially launches tomorrow.
Knowing Apple and its quest for scale, however, that is unlikely. The company is more likely to have a number of banks and credit card partners ready to go when the service is turned on. You'll need to check with your own card issuer to see if support begins on November 30 or if they plan to add support soon.
