What you need to know
- Developers can now offer subscription codes to customers.
- Users can redeem the codes to receive free or discounted service for a period of time.
In a news release (opens in new tab) on Apple's Developer website, the company has informed developers that they can now create subscription offer codes for their apps that can be used to gain, retain, or get lost subscribers back to their service.
Customers can redeem the codes to receive either discounted or free service for a time specified by the developer. The codes can be offered in both a digital and physical format.
Customers will be able to redeem the code either through the App Store or through the developer's app itself. If the developer wants to support the latter, they will need to implement an API.
Developers can learn more about subscription offer codes on Apple's Developer website (opens in new tab).
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.
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