In the iTunes class-action suit filed against Apple, software head Eddy Cue defended his company's use of DRM stating that it was the best strategy to making the iPod a success where rivals, like Microsoft, failed. Cue said that Apple had explored the possibility of opening up its FairPlay DRM for competitors to use from the beginning, but it was obligated to protect against hacks by its deals with the record labels. Lawyers for Apple used Cue's testimony in court to paint a picture of the company as pro-consumer, but one whose success was tied to its relationships with a guarded music industry.
Plaintiff lawyers accused Apple of repeatedly trying to patch iTunes to block out music obtained from an iTunes-rival service. Cue defended Apple's actions citing its complex contractual relationship with the music industry, according to reporting from CNET:
On making an inter-operable DRM standard and opening up its closed ecosystem, Cue used the competition as an example:
RealNetworks executives also complained that iTunes updates were used to block songs purchased from the Harmony store.
He also said that there were viable, recognized workarounds to get non-iTunes music into your iPod:
Master your iPhone in minutes
iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!