What you need to know
- Fortnite's Twitch screen has been running the "Nineteen Eighty-Fortnite" video for more than 17 hours.
- More than 8,000 people are watching it loop.
- There has even been an Apple ad or two during the stream.
The Epic Games and Apple drama continues and it's showing no sign of letting up. After the mess that saw Fortnite kicked from the Apple Store yesterday, the game's Twitch stream started running a short video based on Apple's famous "1984" ad. And it's still going, more than 17 hours later.
And, amazingly, more than 8,000 people are watching it right now.
Mildly amusing is the fact that some Apple ads are even running against it, too.
could be coincidence but Apple are now running ads on Fortnite's Twitch stream of the 1984 parody commercial pic.twitter.com/s8RWR6afqDcould be coincidence but Apple are now running ads on Fortnite's Twitch stream of the 1984 parody commercial pic.twitter.com/s8RWR6afqD— Rod Breslau (@Slasher) August 14, 2020August 14, 2020
Epic's video runs alongside a lawsuit, filed yesterday, in which it accuses Apple of becoming the behemoth that it railed against when it ran that "1984" ad. And it might have a point.
Now. Do I go play Fortnite while I still can or join the 8,000+ people watching this video on repeat?
Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.
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