If you see an Apple Watch band you like, buy it right away

Apple Watch Bands
Apple Watch Bands (Image credit: Rene Ritchie/iMore)

Anyone who buys a lot of Apple Watch bands bands knows that some of them — even many of them — can be hard to find, both in-store and online. Especially the leathers and the more trendy colors. Right now, it feels like most of them are hard to find, if not out of stock completely.

From MacRumors:

Over the past few weeks, some Apple Watch wearers have noticed that a growing portion of Apple's band inventory has been marked as "sold out," with many styles, sizes, and colors, now included in that group.

Here's the way I've come to think about Apple Watch bands: They're fashion accessories and seasonal ones at that. If I ever see one I want, I order it as fast as I can. If I'm in a flagship Apple Store and they have one of the harder-to-find bands in stock, and I can afford it, I pick it up immediately.

So far, Apple has been introducing new bands every six months. The originals in spring of 2015, Hermès and additional colors in fall of 2015, woven nylon and even more new colors in spring of 2016.

I have no special insight into Apple or Hermès manufacturing strategies, but I assume when a new band style or color is announced, they do a run based on internal demand forecasts. Some bands will be more plentiful and/or more popular than others. Perhaps the perennials get repeat runs, and the seasonals don't. I'm not sure, but I'm not taking any chances.

If there's a band you really, really want, don't take any chances either. Grab it when and if you can.

(opens in new tab)

A photo posted by on

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

  • You are triggering my  watchband "possible" addiction. Although the Hermes band is a tad pricey for my tastes. I like the variety though.
  • Wait 1 year and pick it up for 75% off or something. I got myself two silikon and one leather case for my 6 plus a few days ago. Im holding out on watch bands because of prices.. Maybe I'll miss my chances but its quite expensive to buy new. Im thinking they hvae saturated the market soon with the hundreds of variations of bands and colors. They make millions of bands, 98% of owners are using the black or white band they got with the watch. A bunch will be available cheap soon.
  • Check Amazon. I have bought several 3rd party knockoffs and have yet to be disappointed.
  • Not even nice. Swatch all the way
  • I hope you are right, but I am beginning to have a different idea... Could it be that current bands will NOT be compatible with Apple Watch 2? There are simply too many bands out of stock here, including ones which are not season colors or models, (e.g. brown and black loops and classic buckles, even the 42mm link bracelet). All Hermès bands except for the cuff do not even show "sold out", they just show "unavailable". They earn a lot on these things. I would assume some restocking by now (most are out since weeks), if there is no other reason behind this.
  • It would be really bad if they made a new version of the bands but it's still possible. If they add things like extra sensors, battery and things like that for the new bands, sure. Sucks for those who have bought the expensive bands.
  • owner of an swatch for 25 years and still nice. wanna see an apple watch in 25 years....i know electronic garbage.