iPhone 13 much less likely to lure Android users, survey reveals

Iphone 13 Bronze
Iphone 13 Bronze (Image credit: EverythingApplePro)

What you need to know

  • SellCell has conducted an iPhone 13 survey amongst Android users.
  • 18.3% say they're tempted by the next Apple flagship.
  • That's down 14.8% compared to the iPhone 12.

A new survey from SellCell says that around 18% of Android users might be tempted by the iPhone 13, which is much less than were reportedly considering the iPhone 12 a year ago.

SellCell ran a survey of 5,000 Android users in the U.S. aged 18 years and older and found the following:

18.3% of Android users would consider switching to iPhone 13 after it is released, down 14.8% compared to a similar purchase intent survey from a year ago.

That's a pretty big drop on a year ago, so SellCell dug deeper. Respondents were most enticed by the iPhone 13 Pro Max (39.8%), then the standard iPhone 13, (36.1%), then the iPhone 13 Pro, and then finally the iPhone mini. When it comes to reasons for switching, more than half cited longer software support, 24% said Apple's ecosystem integration, 11% said better privacy protection, and 5.2% said better prices. However, there were also some offputting factors too:

'Lack of fingerprint scanner on iPhones' (31.9%), 'limited customizability in iOS' (16.7%), 'restrictions on sideloading apps in iOS' (12.8%), 'Android phones have better hardware than iPhones' (12.1%), and 'intrusive iCloud photo scanning' (10.4%) were among the biggest deal-breakers, according to Android users not interested in iPhone 13.

A survey at the start of the month by the same group revealed that some 44% of iPhone 12 users plan to upgrade to iPhone 13, set to be Apple's best iPhone in recent years. Apple is expected to unveil its new flagship device at a virtual event in September.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.

Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9

1 Comment
  • A survey at this stage when we have no firm details of the new iPhone is not likely to be very relevant.