What you need to know
- Apple took the top nine spots in smartphone activations on Christmas.
- The iPhone 11 actually took first place.
In a new report from analytics firm Flurry Analytics, the iPhone took nine out of the top ten spots for smartphone activations this Christmas. The firm did point out that despite Apple being able to release its iPhone 12 lineup in time for the holidays, overall smartphone activation was down 23% year over year when compared to 2019.
According to the numbers, the iPhone 11 was actually the most activated device on Christmas day, with the iPhone XR coming up in second place.
The iPhone 12 Pro Max followed in third place, with the iPhone 12 and iPhone 11 Pro behind it. Apple took nine out of the top ten sports in Christmas day activations overall.
One notable phone missing from the top spots is the iPhone 12 mini, Apple's smaller "flagship" phone that includes all of the features of the iPhone 12 in a more compact design. It appears that it still has yet to catch on with most consumers.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.