Report: Apple sold 40 million iPhone 13 models over the holiday season

Iphone 13 Review Hero
Iphone 13 Review Hero (Image credit: Joseph Keller / iMore)

What you need to know

  • Wedbush analyst Daniel Ives is out with a new research note.
  • Ives believes that Apple sold at least 40 million iPhone 13 models during the holidays.
  • The analyst thinks that demand will still outweigh supply well into 2022.

Apple seems to have another huge hit with the iPhone 13.

In a research note from Wedbush analyst Daniel Ives, the analyst estimates that the company sold over 40 million units of the iPhone 13 lineup during the holiday season.

The note, shared by Philip Elmer-DeWitt, also speculates that iPhone 13 sales performance will continue well into 2022. According to his estimates, Ives believes that demand outstripped supply by up to 12 million units in the December quarter.

While the supply chain shortages has dominated the Street conversation around Apple in the holiday quarter, we instead are focused on the robust consumer demand story shaping up for iPhone 13 into 2022. Based on our supply chain checks over the last few weeks, we believe demand is outstripping supply for Apple by roughly 12 million units in the December quarter which now will add to the tailwinds for Cupertino in the March and June quarters as the supply chain issues ease in 1H22…

The iPhone 13 and iPhone 13 Pro were originally launched in September of 2021. The next generation of iPhone, iPhone 14, is expected to be announced in September of this year.

If you want to figure out which iPhone 13 is best for you, check out our iPhone 13 vs iPhone 13 Pro comparison.

Joe Wituschek

Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.