UK broadcaster ITV launches its iPhone and iPad catch up app ITV Player

UK television channel ITV has released its catch up TV app, ITV Player. ITV Player is the first mobile app released that will allow you to watch ITV programs on you iPhone, iPad or iPod touch. The content will be offered within the app for 7 days after it was originally screened live. You can also browse through recommended programs, search by channel or alphabetically and view the app in portrait or landscape.
The free app which is disappointingly WiFi only, offers content from the four ITV channels available in the UK. These are ITV1, ITV2, ITV3 and ITV4. All the video content is streamed from within the ITV Player app. There does not appear to be any AirPlay support.
Another bit of bad news, is the app is strictly UK only due to the usual rights issues; some UK regions may not be able to access all of the content either! If any of our UK readers give this one a try, let us know how you find it!
[Free – iTunes link]
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By Tammy Rogers