Apple updates its App Store Review Guidelines with new tracking rules
What you need to know
- Apple has updated the App Store Review Guidelines for developers.
- The updates include language on app privacy information and App Tracking Transparency rules.
In a news release (opens in new tab) on the Apple Developer website, Apple has announced updates to its App Store Review Guidelines. The company says that all apps and app updates submitted to the App Store in "early spring 2021" will need to follow the new guidelines.
One of the notable updates to the guidelines include mention of app privacy information, which Apple began requiring developers to display on the App Store.
Another update brings Apple's App Tracking Transparency requirements into the fold. Developers will need to receive consent from users in order to track users across apps and devices.
You can check out all of the new changes on the news release (opens in new tab). Developers can read about all of the App Store Review Guidelines on the Apple Developer website (opens in new tab).
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.