Apple debuts AR Easter egg for its 'Peek Performance' March 8th event
What you need to know
- Apple has released an augmented reality experience for its upcoming event on March 8th.
- The company announced its upcoming event earlier today.
- The event will kick off on Tuesday, March 8th at 10:00 AM PDT.
As the company has done for a number of its events, Apple has released an augmented reality Easter Egg for its upcoming event "Peek Performance" event on Tuesday, March 8th.
Greg Joswiak, Apple's Senior Vice President of Worldwide Marketing, was the first to post the AR experience and, as Jos gets a head start in front of everyone, created the one with the most polish. The augmented reality experience plants the Apple logo for the upcoming "Peek Performance" event into your environment. The animation starts as an Apple logo before bursting forward with colorful layers of the logo.
Peek performance. March 8th. See you there. #AppleEvent pic.twitter.com/cEKMq7BuBhPeek performance. March 8th. See you there. #AppleEvent pic.twitter.com/cEKMq7BuBh— Greg Joswiak (@gregjoz) March 2, 2022March 2, 2022
If you want to try the AR experience for yourself, head over to the Apple Events (opens in new tab) website on your iPhone or iPad and tap on the logo at the top of the page. You can choose to check it out using either augmented reality or as an object contained on your screen.
Apple is expected to announce a range of new products at the event, including a new generation of the iPhone SE with 5G support, a new generation of the iPad Air, and at least one new Mac. With a name like "Peek Performance," many wonder if the company is alluding to the next generation of Apple silicon or a preview of Apple's rumored AR headset. We'll have to wait until Tuesday to find out.
You can check out the Apple Event augmented reality experience on the Apple Events website (opens in new tab).
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.