Apple's Strategy of Planned Obsolescence

CrunchGear's Seth Porges muses on Apple's strategy of planned obsolescence in product development. iPhone falls into this category, much like its musical cousin - iPod. This is the primary reason why you won't see user replaceable batteries in either product. Apple doesn't want you upgrading your device, they want you to upgrade to a NEW device. This strategy was widely used by auto makers in the 1950's and 60's. Each year the big three would roll out new models designed to make last years model look obsolete, fueling consumer buying. It may have worked with iPod, but I doubt this will work for iPhone due to the inherent entanglements of wireless carrier red tape.

Read

IM Staff
The collective iMore hivemind

iMore.com is your source for all things Apple, and the IM Staff author represents our collective hivemind, for those occasions when the whole team speaks with one voice to bring you important updates about the site, editorial policies, awards, promotions and more. 

The iMore team of Apple enthusiasts and experts shows you how to get the most out of your tech life by using Apple products and the apps, services, and devices they connect with to their fullest. iMore is a mainstay in the Apple community for good reason. Every single iMore writer and editor takes their job seriously, and we prioritize accuracy and editorial independence in everything we do, never receiving compensation for coverage and never pulling punches.

As well as our amazing group of regular contributors, the iMore staff team currently consists of: Gerald Lynch — Editor-in-Chief Stephen Warwick — News Editor Daryl Baxter — Features Editor John-Anthony Disotto — How To Editor Tammy Rogers — Senior Staff Writer James Bentley — Staff Writer