The difference between Apple and Samsung industrial design

Galaxy S9

Three years later and Samsung either doesn't care about building aligned products from the ground (or board) up, or doesn't know how. The Galaxy S9:

And here's how it compares to Apple's latest, the iPhone X.

Galaxy S8

Two years later and Samsung has to have finally gotten the ports and buttons aligned, right? Not so much. The just-announced Galaxy S8, sadly:

Galaxy S7

So, a year later, did Samsung get their ports and buttons in order? From the looks of the just-announced Galaxy S7, not so much.

The ports, microphones, speakers, jacks, and other elements still don't line up. Not even close.

Galaxy S6

It's a quote from the late Steve Jobs' father intended to help instill pride in craft. Jony Ive, Apple's senior vice president of design, has spoken numerous times about the importance and inevitability of great design as well, about the care and consideration it takes, and how people notice it even when they don't notice themselves noticing it.

Recently there was a brouhaha about a Qualcomm sticker junking up the Samsung Galaxy S6 on Verizon. You don't see a sticker like that on the iPhone 6 or any other iPhone, of course, because Apple cares more about the look of their product than the licensing fees or other considerations refusing it entails. Same with Intel Inside stickers on the Mac.

But when I looked at the picture of Samsung's product, it wasn't the sticker that bothered me so much. That, I assume, can be peeled off. It was something else I saw that bothered me, and something I can now never un-see.

It's the lack of basic alignment.

Here's the top image again, this time with lines drawn through the center points. The sticker isn't even put on straight, which seems unimaginable given modern production equipment.

I thought maybe it had something to do with the "edge" design, so I checked out the non-edge version as well.

Same thing. Since the iPhone 6 is in the same photo, the lack of basic alignment is even more noticeable. In case it was just the bottom, I took a look at the top as well.

And the side.

Almost nothing is aligned.

Some people might not care. Like painting the back of the fence or finishing the underside of the cabinet, it's a detail that only people who take tremendous pride in craft really care about. And, of course, people who look for just exactly that kind of quality.

That's because it takes an incredible amount of time and resources to achieve it. It takes an incredible amount of planning and coordination as well. It also takes the willingness to not do something if you feel doing it right is important enough.

To align everything along the edge of a device takes designing and mounting the boards in a certain way, and the ports and speakers, and the buttons and jacks, and the grills and every other detail so they all line up at exactly the right place at the end. Painstaking is likely an understatement.

Is it worth the effort? For me, as a customer, knowing that Apple had the consideration and took the time and effort to align their hardware speaks to the overall quality of their work. It reassures me that the same consideration and effort were likely spent making sure not a millimeter nor milliamp of battery space was wasted, not a nanometer of die, not a gap left around the screen, or a dead zone in the capacitive sensor.

Sure, problems crop up with every product, but like James Cameron says, when you aim unbelievably high, even your failures surpass other people's successes.

Again, I realize this won't matter to some people, and will serve as fodder for jokes for others. Software stability, some will no doubt cry. Yet bits can and are fixed. Software gets updated and services invisibly improved. Atoms, not so much. There's no magic patch that will ever bend those elements back into alignment. They, and owners, are stuck like that forever.

That's why it matters to me, and along with other things like privacy and security, better apps, Apple Stores and Apple Care, and a great Google experience and the best Microsoft experience, means it's absolutely something anyone who cares about design and quality should factor into their decision to switch to iPhone.

I had the chance to spend several evenings with the Galaxies S6 recently and while Samsung ditched a ton of differentiation to offer a more iPhone-like product. Android stalwarts will bemoan the lack of removable battery, the lack of SD card support, and the lack of waterproofing. My reaction was to bemoan the lack of deep, detail oriented design culture and pride in craft.

Because once you know the back of the fence wasn't painted, not only can you never un-know it, you can never stop wondering what else wasn't given that same care and consideration.

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

  • Seriously Rene get a life. Switch to iPhone because stuff on the Samsung doesn't line up. OK I am off to buy an iPhone because of this - not ! I would get an iPhone if I found it better for my needs not because stuff is not straight on a Samsung phone. And no I don't have a Samsung phone. Posted via the iMore App for Android
  • Wahhhh someone on a apple fan site made a pro-apple article. I better go whine on the comment section about it!! Sent from the iMore App
  • I know terrible right. Just seemed a wee bit silly of an article. Posted via the iMore App for Android
  • now i am an apple fan and use many apple products but this article was a bit ridiculous I have been a a fan of the switch to iphone articles because most have been valuable but the samsung s6 is one of the best built android phones and a joy to use so to criticize the fact that samusing did not make everything line up in a straight line is a bit silly.
  • +1 Posted via the iMore App for Android
  • It's no accident that people who post silly comments seem to lack basic english skills.
  • Yep true. Also doesn't help that I am dyslexic and should really check what I have written about 19 times over to check it makes sense. As you can imagine this can be rather annoying and frustrating. Posted via the iMore App for Android
  • Just ignore him dude. He's an ass.
  • english spells with a capital E...dont accuse others for your own inefficiencies
  • **"English" is spelt with a capital "E". Don't accuse others for your own inefficiencies. There, I fixed that for you, Captain Irony.
  • There are many Apple fans who are so because of the incredibly meticulous attention to detail Apple products often get, and it's this obsession with design on Apple's part, and lack of on Samsung's part, that this article is referencing. You don't have to care, but the article has a right to exists on a site like this. I too am surprised that nothing on the Samsung is aligned, shows they didn't bother to work on the engineering to that degree of precision to make sure it did. It goes along with and proves Apple's age old principle - that even things most customers will never see or notice should be done perfect and beautiful, etc...
  • The same thing some people feel about cars. Real car buyers will buy a car just for the lines.
  • Another idiot isheep!
  • Cool comment. Infantile and devoid of substance. Grow up. Sent from the iMore App
  • Oh sorry your little feelings were hurt. Facts are hard to handle. But your response comment is very grown up and full of substance. Keep up the good work.
  • MORON!!!!!!
  • Great comment, very thought out and adds a lot to the discussion. You are obviously very smart.
  • Nice. And you're not an ignorant Samsung Sheep or Fandroid? Seems when any idiot fanboy has no response, like a child they resort to name calling and yelling. You guys are so pathetically amusing.
  • Sorry but to all smartphone owners iPhone, BlackBerry, Android, or Windows you all gonna hang this fine crafted beautiful looking devices on a wall or you gonna use it for what it was meant to be used for....a smartphone!!!!! I will be honest but what good is having a beautiful phone when as soon as that baby drops you better have $100-$150 to fix the screen and whatever else got damaged! This article is a joke and so is the ranting!
  • You can have both. Have functionality. And have art that you carry with you. Like most nice things, it can get expensive when you damage them.
  • You can have both. Apple has always had great design, now they're finally starting to catch up to Android in Functionality. The still have a bit to go but the latest phones and version of iOS were a big step forward. I still prefer Android but someday I might change my opinion.
  • Samsung did not align the lines as that would make Samsung phones too similar to iPhone design. They would get sued again. May be uneven lines will save their @$$ against another lawsuit Sent from the iMore App
  • LOL! Exactly. Straight lines are an Apple "patented" design I bet. Just like a rectangular shape with rounded curves. If Apple was to put into their software what they put into the "design" of the phone, iOS would be terrific. But sad to's not.
  • A lot of people love iOS and prefer it to Android. That's why there are statistically far more switchers to iPhone from Android than the other way around. Your comment is based on your own opinion about the platforms, whereas this article is about subjective fact of no physical elements lining up.
  • Apple never "patentened" round corners. The Fandroids are one ones twisting the arguments. Samsung made their mobile devices similar to Apple's - Samsung has done this repeatedly in the past and occasionally they get sued for it. This would be like Ford making their Mustang looking like a Camaro or Corvette... and GM would be right to sue Ford for copying GM's trade dress.
  • i absolutely believe they probably looked at it and said let's not worry about it because not only will it save us time and money from a design and engineering standpoint, but it will probably also distinguish our product from Apple in general...i don't have a huge problem with it, but it does look better when it's straight (OCD talking).
  • obviously people are too stupid to understand the article. They can't comprehend what "attention to detail" means or why it matters. mediocre is good 'nuff.
    Don't paint the back of the fence, ain't nobody gunna see it....
  • the problem is that the article is making assumptions, big ones. now, if the author was able to obtain some evidence that the designers overlooked this aspect and that the alignment was completely accidental, then fine, that's an issue and the article calls it out phenominally, BUT, if Sammy did it purposefully to try and keep their design just a tiny bit less similar to the iPhone 6, then they don't deserve the criticism. there's no evidence that they didn't "paint the back of the fence" here, all conjecture.
  • It does look rather shitty.
  • yes it does..
  • It's attention to detail. You either get it or you don't. If you don't get it you never will....
  • Part of the Cult Of Apple is the aesthetics of their designs. As silly as it may seem, this is what Rene is pointing out here. Apple cares about the aesthetics of form as much as the technical quality of function. In and of itself, as you said, not a reason to switch. But taken as a whole, along with everything else? It speaks volumes about the overall quality of the product.
  • Honestly, it doesn't. It is merely reaching, grasping at anything to justify brand loyalty. Instead of admitting that it is merely brand loyalty. Especially since this alleged "attention to design" does not result in an actually better or even aesthetically more pleasing product. In this corner: glass back, Quad HD screen with curved edges
    In this corner: holes lined up and drilled to precision. Something that you will never see if you are one of the 99% of people who buys a case. And puts on the case immediately to protect your curved Quad HD screen. Sorry. It is nothing but brand loyalty. Which is fine. I prefer Kellogs over General Mills too.
  • I think you might be reaching to ignore attention to detail.
    There either is attention to detail or there isn't. Choice of a glass back or not is not "attention to detail", that's a materials choice. Quad HD screen is also not attention to detail, that is a feature - and stupid one that wastes battery and GPU effort for something no one sees even more so than lined up holes. After 375-400ppi, no human can see pixels with the unaided eye, so why waste power on pushing around so many more?? The reason is marketing, and Samsung and HTC and the rest of the Android heavy hitters have unfortunately gotten lost in this marketing bullet point race to claim they all have more pixels because it's one of the few ways they can differentiate in a commoditized platform. I'm waiting for when one of them will put in a 1000ppi screen and fanboys will rejoice even though it'll look exactly the same as the old GS6 screen.
    Is it a big deal the holes on the iPhone line up and don't on the Galaxy? No, of course not, and 99% of average consumers won't care. Does Apple assign a higher value than Samsung to attention to detail in design and craftsmanship? Yes.
    (Note: I say all this willfully admitting the GS6 is a beautiful well made phone, FINALLY made of premium materials, and impressed me coming from Samsung).
  • I will say there is some advantage to using these higher density screens. Although Apple makes some very bright and well calibrated displays, I would prefer if they used a slightly higher pixel density because aside from the 6+ I can definitely make out pixels on the screen, although I sometimes do hold the phone slightly closer to my eyes than the average person. For Samsung these higher densities help due to the less aesthetically pleasing Pentile sub-pixel matrix they use on their displays. Personally, I would prefer greater battery life to 1440p display which is why I use a Sony Z3, where a more standard sub pixel matrix is used and a 1080p display suffices quite well. The biggest benefit I can see to OEMs going to these higher and higher density screens is that is makes the lower resolution ones cheaper and pushes the industry closer to the densities they will need for a quality VR device. It's also worth mentioning that HTC, although their recent phones have seemed rather subpar to me, is not caught up in this resolution war. They still ship their phones with 1080p displays.
  • Speaking of things that waste battery and GPU power, the iPhone 6 Plus renders everything at 1242x2208 and then downscales it to 1080x1920 because iOS has an idiotic rendering system that scales by multiples of 320x480. As to "no human can see pixels above 400ppi", that's irrelevant. You don't need to see individual pixels for aliasing to be an issue.
  • "Speaking of things that waste battery and GPU power, the iPhone 6 Plus renders everything at 1242x2208 and then downscales it to 1080x1920 because iOS has an idiotic rendering system that scales by multiples of 320x480." Wait, what? 1242 / 320 = 3.88125, clearly not a multiple of 320. That's *not* the reason why the iPhone 6 Plus renders at a higher resolution and downscales it. The iPhone screen size has not been a multiple of 320x480 since the iPhone 5 came out. Only the 3.5" displays used that base resolution. My educated guess would be that Apple wanted a 1242x2208 resolution and the displays weren't ready. I wouldn't be surprised if the next Plus model ups the resolution of it's panels.
  • I'm not actually a fanboi. I use an iPhone for exactly one reason: media management. Nothing I've seen on the other platforms comes anywhere close to the seamless and smart syncing and updating of music on the phone as the iPhone/iTunes pair. If I had been able to successfully replicate that on my (original) Droid X, I'd still be using an Android phone.
  • What you're describing is the software version of the attention to detail / fit and finish that Rene is writing about.
  • Are you sure? Because iTunes is awful Posted via the iMore App for Android
  • Whatever issues iTunes has, and there are a few, media management and integration with Apple devices is not one of them. As bloated as iTunes may be, it's still faster and easier to use than Windows Media Player, which is the base requirement for attempting to replicate the functionality on a WinMob phone. BTW, I'm still on iTunes 11. They broke the UI with 12, but the device integration and actual management still works. Talk to me again in 18~24 months about what's available for this with Android. And which Androids (no Samsung, I have my own issues with that company) work best for that.
  • I think it's been a while since you read up on Windows Phone. I've had my Windows Phone for more than five months and I haven't touched Windows Media Player. Have you heard of Xbox Music and its integrated functionality with OneDrive when storing your music?
  • I think you are missing the main point of the article. When it comes to design Apple is meticulous about the details and this spills over in everything they do whether software, hardware, and especially how they work together. Samsung on the other hand thinks of things as a checklist. Quad HD display, check. Aluminum body, check. Octa core processor (even though it is only a quad core as only four cores can run at once), check. They dont pay attention to detail and if they dont on aesthetics than what else are they overlooking? From my use of Samsung products it happens with all their tech. They have the spec sheet, but the attention to detail isn't there. They continually miss the real points that keep people buying their products. They are more interested in getting people to buy their new products than simply keeping their customers year over year. Apple on the other hand knows where they are going. They march to the beat of their own drum and every feature makes sense for the product they have now and future products coming up. For example, it was cool knowing my retina Pro could take phone calls, but I really never use it. Now, I can see that Apple did this as part of handoff of all their apps such as the Apple Watch we didn't even know existed yet. Touch ID was a great idea, but the real reason for its existence wasn't seen for another year when Apple Pay came out. Samsung on the other hand seems happy with simply copying everything Apple does while missing the real reason for their existence. I for one, enjoy seeing how the Apple machine operates and the advantages of all their features on every device they release. Their attention to detail spills over in everything they do and it has built a trust in their users that we may not understand fully now, but we can still trust that it has been well thought out and has a reason for an existence. I can't say the same for Samsung as they seem happy just throwing everything against a wall and seeing what sticks. The problem is people are spending hard earned money on the things that dont and are quickly abandoned. This doesn't build brand loyalty.
  • I've experienced that lack of attention to detail from Samsung a few times. I'd had their earlier HDD products.. sucked. I found a lot of people on the net having the same issues I was too. I know at least 3 people that had Samsung refrigerators that ALL have sworn off ever buying one from them again. All had constant issues that would take forever to get "fixed" each time. The one place they're not bad is their TVs. They're some of the best quality picture out there (at least when comparing when I've bought over the last 8 years or so). But woe unto you if you ever have an issue with said TV and need support. I had one of their last line of LED based DLP TVs years ago and one of the phlatlight LEDs burned out after about 3 years. It took over 3 weeks to get a replacement! Every place I talked to (to try to get one faster) told me the same thing: Samsung wouldn't let anyone keep any on hand in the US, every replacement had to be ordered and shipped from South Korea.. at very slow speed. Now I have a 75" LCD flat panel of theirs that's fantastic as a display. The "smart" features are a steaming pile of super-slow and buggy crap though, so I never use them. Here's hoping I never need it fixed.
  • You lost credibility by saying Samsung just copies Apple... I mean, what exactly did they copy? Finger print reader was first done with Motorola Atrix. Apple watch?? The galaxy s6 body design is taken from the galaxy Alpha, before the iphone 6... all android users had tap to pay on nfc phones way before ApplePay. The vending machines at my local mall accept tap to pay from android phones. If anything Apple copied Samsung with the apple watch and even the bigger screen size.
  • Maurioio S 88, you miss the forest for all the tress. Apple actually thinks about how certain features work and how they are implemented and how a person would likely use them. Apple spends more time making the features more useful and they are usually not first to market with said product or features .... You could even say Apple is anti feature. NFC on Android is a joke... as are many of the "features" and "gimmicks". Having a semi useless feature does not make one phone better than another. Samsung not only copies Apple - they have always copied the more successful companies. Samsung can make some great hardware, but they are not much use beyond that.
  • Actually, finger print readers on a mobile device was first done in 2003 on the HP iPAQ 5000 Series Pocket PCs (Windows Mobile)
  • Attention to detail goes far beyond misaligned holes. It extends to every aspect of the device and software. This should be obvious...
  • Exactly! Check out the following links for an example to illustrate your point:
  • I don't mean to imply that this is not an important issue, but you are equating what is most likely an assembly line issue that has effected an extremely small percentage of users with a basic design philosophy. The attention to detail can and does usually extend to manufacturing but you are talking about a number that is a rounding error in the larger scheme of things.
    Also one of the articles references iPhones bending... really? So many of these comments miss the basic point of the article.
    Yes, I have an S6 and it is definitely the nicest, most well put together Android phone I have owned. It is also true that even them cutting back on the special "Samsung UI Sauce" for Touchwiz was basically another check box. "You want less Touchwiz?" Check! But we are still going to put in some crazy, like isn't it great that in the settings you have the "Sounds", "Notifications" and "Edge screen settings" in two places! So in my devices category I really only have two settings that aren't repeated elsewhere.
    That is deliberate. That is not just inattention to detail, it is deliberate poor UI design.
  • @Bill Bates1 - Honestly, you are not honest, but you definitely are myopic! Maybe others do not care about your stupid quad HD curved screen? You see, it can work both ways.
  • It's NOT just aesthetics though. It's attention to detail. If Samsung didn't bother paying attention to details like this, what else didn't they bother doing? For example, how well secured are the port connectors inside? Are they really stable or will they loosen and, in some cases, fail in a year or two? It's not that things are aligned on the iPhone and it's pretty... it's that things are aligned on the iPhone because they care about craftsmanship and that attitude carries through the rest of the product.
  • Exactly! Check out the following links for an example to illustrate your point:
  • I think one of the points is that visible lack of care about the aesthetics, is a surface indicator of lack of care through the inside - and software.
  • I'm sorry, but that simply does not follow. Were I to take the case off an iPhone 6 and wrap it in cardboard, would it not still be an outstanding device?
  • Wait. WHAT? Unless that was how Apple themselves chose to ship the iPhone, this point makes absolutely no sense whatsoever.
  • Whilst I agree that the iPhone might look smart because they've spent time and resources on aligning the details, I don't think we can say that this kind of focus on aesthetics are an indicator of attention to other types of (perhaps functional) detail. Let's imagine that on any given product (this doesn't only apply to smartphones, obviously) two buttons are better off misaligned because it allows the device to be easier to operate. Or that internally, one port is positioned on a different part of casing because the arrangement of the phones internal components in this way makes the device in some way perform more efficiently. I've read a lot about people assuming that Samsung simply 'didn't care', and 'if they don't care about this level of aesthetic detail then imagine what other things they don't care about'. Well, that's an assumption, and I wouldn't necessarily let it stand in the way of me committing to a superior product from a functional or performance perspective. Again, I agree that aesthetics are important but you can't always assume that a product that looks nicer is better (or worse) than another for those reasons alone.
  • Please, I own the iphone 6, ipad mini along with several Android devices. The Note 4 is my daily driver. This is the most ridiculous article that Rene has wrote to date. The internal specs of the Android device determine much of the design. Much rather have 3gb of ram and have great multi tasking than have just 1gig and have my sites close down on me when I leave them due to lack of ram. You need to put these parts somewhere and still keep the device manageable.To pick something so dumb like lining up of cut outs is reaching, really reaching.
  • That's not how iOS memory management works.
  • Try opening up several web pages in your browser, when you go back to the first one it is closed down due to lack of ram. That is what i was referring to. I understand multi tasking is don by the home button, the lack of ram is a major flaw. Nothing worse then trying to go back and forth thru several web pages and they keep shutting down. By putting bigger ram chips and other parts the ridiculous details that Rene mentions is secondary. These same design details are in almost every Android phone, why is it Rene only points this out in the Samsung devices???
  • It makes sense but it's the opposite in reality though. Check it out. Very illuminating. The Galaxy S 6 can't keep apps open like the iPhone 6.
  • Zing! Right over your head.
  • Did he say that? No, he didn't.
  • These are the smaller things that form the bigger picture. I think many creative people would agree that it's the attention to detail that counts.
  • You're missing the greater point all together. If the company pays that much attention to the little things, like alignment (things that you and most people won't bother noticing—like the back of the fence) then imagine the effort that goes into the things that you do notice. Refer back to the James Cameron quote in the article and cogitate on it for a moment. Hopefully, it'll sink in!
  • I don't get this comment and the one's like it. They make no sense given what RR already said that many people would not agree and even make fun of him. The point is to him and others like him details matter and to others they do not. So you simply confirm RR's point as do all the other 'get a life comments'. Jony Ive was at some conference the other day and when talking about the Apple Watch he said, along the lines of, the watch is a physical representation of the people who designed and made it. That's the important point about the lining up of the ports: Apple gives a shit about design and Samsung clearly does not. The details reveal how much the people behind the product care about what they make.
  • This is a strange article, I think only the most anal person would be bothered by this. Even with the images and lines I don't see any issues with having a sim tray that I use once when I get the phone not perfectly aligned with a power button I would use daily.
  • I know it's weird but this stuff driving me crazy as well. It seems to me that Apple takes the time to consider the tiny details.
  • As part of my job, I write operating procedures. Even though no one will see them, I ensure that there is not a single stray space or indentation. Sent from the iMore App
  • If you are writing operating procedures that no one will see, why are you writing them? Posted via the Android iMore App!
  • ZING!
  • No one will see... the stray space or indentation.
  • That which what was written, was so poorly written as to meaning, is more indicative of poor quality then stray spaces or indentation. Checkmate. Posted via the Android iMore App!
  • I picked up on your point right off the bat - and I agree 120% :) Thank you.
    It is a huge part of my job as well! Others may not know or care about the concept (technical writing or more generally "details").
  • The lack of alignment is definitely something I noticed before and that bothers me greatly. Careful design is one of the many things that keep me with Apple, however I do think the language of the article was overly melodramatic.
  • I am actually bothered by those aesthetics. I don´t know if it is a reason to switch to iPhone, but you can´t "unsee" what was seen in this article. LOL
  • Being aware of design has nothing to do with being "anal", when paying premium for a product, the consumer must expect nothing than perfection. At least Apple tries to deliver, while most others dont even try. "Almost good" is just not good enough. Even Apple struggles, Im waiting for my third iPhone 6 because there are some screen artifacts on it, as the one before. Co-workers with android phones dont understand why, they say "You can still use the phone", but no, when its not 100%, then its just not good enough.
  • Making things line up n a centre line is not necessarily "good design" though. You can say it's meticulous, and you can praise their attention to detail, but it's not necessarily good or bad design.
  • Steve Jobs would be very anal about this. And he was the man that built the most valuable company in human history. If you think these details DONT matter, then tell that to the unrivalled legacy he left behind. He succeeded because he was uncompromising. Samsung are losing money because they made compromises. Plastic body because its cheaper for us to build? Sounds like a good idea for our balance sheet.
  • Honestly, I can't fathom the sort of person to whom misaligned ports, grills, and other apertures aren't the sign of poor design.
  • Thanks for the laugh, Rene. This article helped reaffirm that you are truly a comedy writer above all else. Good on ya... Posted via the iMore App for Android
  • I know, it's like he is doing this long term punk on Apple devotees - writing posts like this that are actually making fun of the most fringe, the most insane among them by pretending to be one. At least I hope, because if not, I feel really bad for someone so in love with a company that frankly doesn't need his "help" and he pathologically cannot help himself from going wayyyyy over the deep end of sanity.
  • Open your mind. He's using the alignment of these ports as an immediately visible, provable example of a much larger point. Apple sweats the small stuff in everything they do, be it hardware design, packaging, software, integrations etc. The alignment of the buttons / ports is one bit of evidence that supports this point; he's not writing an entire article about JUST the alignment of these elements. It's people like you that refuse to concede a decent point like this that infuriate designers (like myself) who care enough to attend to these small details.
  • Pretty design on the outside does not imply similar is the case inside. Plenty of expensive pretty things I have bought failed to live up in the long term, or even short term, but plenty of my rugged "function-only" gadgets are still running fine. The alignment of the ports eats into the board, perhaps that is why iProducts are so often short on specs. Having more memory or an expansion slot is not just an aesthetic consideration, but is reflected in daily use and longevity.
  • Great article Rene. Some dumb asses will never get the point of this article. Sent from the iMore App
  • And some will. Posted via the Android iMore App!
  • Reasons to switch to an iPhone yes ? This article won't make me switch to an iPhone well not for this reason anyhow. I am just not that ocd about stuff like this. Posted via the iMore App for Android
  • If it weren't for "OCD" people, smartphones would still be made of plastic and look like this:
  • Like I said I am not ocd enough to let lines that don't match up exactly bother me, let alone make me go buy an iPhone. That's not the reason I would by an iPhone. Posted via the iMore App for Android
  • I think we're in agreement that good craftsmanship and design will not sway the average Android user to the iOS camp.
  • I like things to look good yes we agree on that :-) I would like to try an iPhone 6 or 6+ for maybe a week to give it a fair chance. I have an Nvidia shield tablet but I went out and bought an iPad mini retina 2 because some times I found the shield really slow when waking from sleep and starting a web browser. Niggles like that bugged me. I still like the shield tablet and its great for games. I also am enjoying my iPad as well. Posted via the iMore App for Android
  • Android users are using iphones 6 whether they know it or not.... in a crappy android version, hence galaxy s6.
  • @bbeauzil: Wrong. It is the iPhone users that are using Android phones whether they know it or not. Because iPhones have components manufactured by Android OEMs (i.e. the CPU, memory, screen etc.) Because the iPhones now have Android phone factors (screens bigger than 3.5' and 4'). Because iOS is now packed with features that first existed in JellyBean and KitKat. Because critical/desirable apps like YouTube, Google Search, Gmail, Chrome etc. would not exist without Google and Android. Because several Apple apps (i.e. iCloud) are (inferior) copies of apps and services innovated by Google and Android. And by the way, at least Google hosts their own cloud storage service. Apple needs Microsoft Azure and Amazon AWS to offer "their" cloud offerings. Add all the hardware, components, software, apps, services etc. and very little of the Apple end products are actually Apple. Instead, your favorite company is only good at taking components, products, innovations etc. offered by other companies and assembling them to create their own product. In other words, they benefit from the risk and hard work and infrastructure created by everyone else to be able to offer their own products.
  • You really don't understand how things work, do you? Are you trying to imply that samsung designs apples A series chips because they simply have manufactured them in the past? Do you honestly think that because the A7 was put together by Samsung that that they actually designed the tech? Apple designed the A series chips and simply pay Samsung to put them together nothing more nothing less. I used to work for Honda lock putting mirrors together for Acura and Honda cars does that mean I should ask for more cash since by your logic I clearly created those mirrors? Come on, man you can't really think that way. Not to mention Samsung doesnt even put together the A8 and A8X in the newer iPhone 6/6 Plus and iPad Air 2. Same goes with displays. The retina displays are still Apple designed tech they are just put together by other companies. It really isn't that hard to undertstand. As far as iCloud if you are honestly thinking for a second that anything compares in the Android camp your wrong. I use both, but Android just doesn't have anything that works as smooth as iCloud or iMessages. iOS has some features that Android has had first, but if you go by that logic Android as it is now wouldn't even exist if iOS hadn't come out first. Same with multitouch displays. Should we say Android wouldn't even have multitouch if it wasn't for Apple? All good ideas have been used and reused over and over again. There are plenty of examples where both OS's have borrowed ideas from each other and you and I both know that. All Apple products are made by Apple or bought by Apple in acquisitions. Dont sit back and act like none of it is Apple's technology.
  • Samsung is a great component manufacturer - LED displays and some chips. That's about the only good thing I can say about them. They should stick to that instead of trying to put complete products together, which is where they suck.
  • Would there be any reason you might learn basic grammar and punctuation?
  • Apple has an obsession with detail. Jonny Ive has said it many times, and it's those little obsessions that make Apple products so special. If you don't care, fine! The S6 is still a very good phone. But I can see the point of Renée's article- as Steve Jobs himself once said, 'Beauty is important.' Sent from the iMore App
  • You mean Jony "Sir Hypocrite" Ive who bashed the Moto Maker as "lazy" and "abandoning the design responsibility to the consumers" on one hand and then BLATANTLY COPYING MOTO MAKER FOR THE APPLE WATCH? (Yes, it was direct, because Motorola offered Moto Maker for the 360 smart watch as well.) Please. Customers do at some level? Yes, they notice it RIGHT BEFORE THEY PUT A CASE ON THEIR PHONE TO PROTECT THEIR $750 INVESTMENT RIGHT? Again, this is merely justifying brand loyalty. That is all and nothing more.
  • Apple never copied Moto Maker. There's a difference between offering customers a few tastefully curated style options, and giving them complete freedom to customize a monstrosity of their choosing. Apple will never offer customers the option to create something that looks like this:
  • Marc Newson, who is part of Apple's design team, created most of those straps and options ins 1986 as part of his Pod Watch series.
  • Keep in mind some of these design elements are due to the edge screen. Less room to ensure anal retentive users are satisfied their phone will function OK by having holes lined up. Posted via the iMore App for Android
  • Someone was potty trained very early in life.
    Quality design and attention to detail do matter in products that are designed to last. Iphones are designed to be non repairable and disposable after 3 years or less. Making the industrial design argument for home construction, classic cars, even stereo equipment is more appropriate than an Iphone.
    People can and do pay for quality design and this does matter for products with any longevity. No one makes an industrial design tissue paper because it is designed to be disposable. In our modern technological society almost nothing is more disposable than smartphones which are typically outdated in 2 years.
  • So by your reasoning, a beautifully presented meal must be the ultimate waste of time and effort. Incidentally, there's a huge difference between different kinds of toilet paper. A former employer stocked its restrooms with a particularly annoying variety that combined flimsiness with a texture approximating that of sandpaper. We're not animals. Hopefully we've evolved beyond the point where the only thing that matters is minimized costs and bare bones utility.
  • Brand loyalty. Nothing else.
  • But what inspires that brand loyalty?
  • In most cases? Nothing. There really is no objective reason to prefer a Ford over a Chevy.
    There is no objective reason to prefer a Toyota over a Honda.
    No objective reason to prefer a Mercedes over a BMW.
    No objective reason to prefer an Audi over a Jaguar. An Audi over a Toyota? Definitely. An Audi over a Lexus? Not so much. It is subjective. Because "I like it better." Kelloggs, General Mills or Post. Maybe you like Post better because you ate it every day growing up. Which is fine. It has nothing to do with whether Post buys higher grade corn and wheat for their cereal, or whether they refine their own sugar. Subjective.
  • Sure there is.
  • I have little respect for American car makers, but among them Ford is the only one I consider to have some sense of style. Their reliability is hit or miss depending on the model and the year. You also mentioned German and Japanese auto makers. Broadly speaking there's most definitely a difference between those two groups. Japanese cars will typically be more reliable and less expensive. German cars will typically have more elegant and modern styling, better fit and finish, higher quality interiors, and considerably better performance and handling. What was your point again?
  • iPhone = MERCEDES Samsung = Hyundai You're right, though, it's "subjective" to say one car is "better" than another. PS: enjoy your Hyundai
  • In all fairness, if we were talking about the top model from each brand, I think Mercedes - Lexus would be a more apt comparison. Both considered luxury cars, with one commanding a higher price and little debate about whether the two cars are truly equals. One difference, though, is that you don't see Lexus (or Hyundai) copying Mercedes so blatantly that you can't tell the cars apart at a quick glance. Another difference is that if you did a total cost of ownership analysis, including resale value and maintenance costs, the Lexus would come out as more affordable due to the steep price differences between the two. But in Apple v Samsung, the prices really aren't that far apart and the difference in long term OS support and resale value favor the iPhone.
  • I disagree. I dislike Apple immensely nowadays, but I still buy the products because they are the best designed. I don't like the company and I don't like the brand, but the products are still a mile better than anyone else's, especially Samsung's. I would switch in a second if another company made similar products and wasn't as bad as a company. Sadly this is not likely to ever happen.
  • Sorry you dont like the company or brand. I started using them for many reasons. Great products and great customer service.
  • So you dislike Apple but you don't know of any other companies that are any better. What are the top three things you dislike about Apple?
  • My disagreement with Apple is mostly about how they handle the company and how they treat their customers. It has nothing to do with their designs or their product line. It's mostly about how elitist they are, their pricing "strategy," their kind of "f*ck-you" attitude towards anyone outside of the USA, and the fact that they are now chasing their own tails down the "luxury brand" sink-hole. It's just not the same company it used to be. I see them now as a sort of group of greedy, tired old white guys turning the crank on the product machine Steve Jobs invented and dancing around in the cash it produces.
  • Sorry you feel that away living outside of the USA. Here I feel the price is good (would always like cheaper). They take care of their employees and donate money to help in many ways. They seem to treat me and everyone I know who deals with them well. I mean look at how many people love to go into the stores to buy products. Not sure what your talking about them mistreating customers.
  • RalphEllis: "Iphones are designed to be non repairable and disposable" Really? iFixit Repairability rating for iPhone 6: 7/10. iPhones Retain More Resale Value Than Samsung Handsets Report graphs Apple’s dedication to supporting older iPhones vs. Android
  • I agree that quality design always wins, but people are simply misinformed if they thing that lining everything up on a centre line is necessarily "quality design."
  • I don't think Rene was presenting this as a definitive Litmus test of quality design. It's conceivable that a great phone design might preclude the alignment of certain external elements, just as the iPhone 6's design didn't permit a flush mounted camera without making some unacceptable compromises. On its own, it might not mean much. But in the context of Samsung's product history, it's the latest evidence of a company that lacks a passion for quality design. If it weren't for Apple, Samsung would still be making plastic phones with chiclet keyboards.
  • It's not merely the alignment of exterior features. It's the interior design, the "inside of the fence", that goes into creating this exterior design. To achieve that, the components must be precisely positioned. Think about all the extra work that goes into that. It's really no small feat. The extension of this argument that Ritchie makes is that this attention to detail informs all of Apple and extends to all its products. I wouldn't entirely agree with that point.
  • "Almost nothing is aligned." For a second there I thought you were talking about the clocks app in iOS.
  • LOL, You made me pick up my iphone and examine the clock app for alignment.
    What is not aligned????
  • If you tap the location name so that it shows the local times on the right as numbers instead of clocks, the numbers are not aligned with the location names. They're slightly higher. (I am using a 6+ btw)
  • They are aligned to the bottom of the location names. It's not a misalignment. Sent from the iMore App
  • LOL. Thanks. I see it now.
    Like Gazstar said, it is justified to the horizontal bottom edge.
    These attention to details are import to some and not so much to others. Some people will appreciate it while others can't care less. A point that Rene was trying to make and got blown out of proportion. Glad to get some constructive feedback and explanation. PS. I am one of those anal retentive on details - I appreciate having them than not.
  • Rene: Honestly, this is waving the white flag. It is an admission that any disadvantages that Samsung - and by extension Android - has with respect to Apple are exceedingly minor. Things such as this are literally nitpicking in a haystack with a fine-toothed comb, or worse yet conceding that the only reason for choosing an iPhone over a good Android flagship phone is personal preference. Which is fine. Simply liking something better does not need to be justified. I prefer Handel to Mendelssohn, for example, as well as Monet to Picasso. Which is fine. So is preferring Bruce Springsteen to Mendelssohn and choosing Steven Spielberg over Picasso if that is how you prefer to be entertained. Rather than engaging in future exercises of, shall we say, obscurantism - in addition to the need to avoid making claims that are dubious at best - perhaps this feature should be pared from weekly to monthly? Also, in addition, revisiting and updating past issues are fine. For instance, if lagginess and instability was true in 2013, if it is still true today just restate it. If a better ecosystem was true in 2012, if it is still true today state it again. If better resale value was true then, if it is true now say it again. If superior third party apps, privacy, security etc. were true before, if they are true now state it. But this is simply (all but) conceding that if you want a half-inch larger curved Quad HD display, more health tracking sensors, more storage (in the base model), better multi-tasking, the ability to make purchases at ANY retailer that accepts credit cards, wireless charging and a higher resolution camera, then go with the S6 Edge. But if you want an iPhone 6, I have no real reason to recommend it other than A) it being cheaper and B) my liking it better.
  • +1 Posted via the iMore App for Android
  • The opposite, really. It goes from case to chip. They can't align the sides, they can't design ARM IP. It feels systematic. Hopefully all of it gets some attention next year.
  • No you just don't like Samsung. Fair enough I say. The s3 was the last Samsung phone I had. I have yet to see the new Samsung phones. Posted via the iMore App for Android
  • Care to update this article now that the new iPhone Xs and Xs Max don't have symmetrical speaker holes down below? Nope, I didn't forget your little rant from 3 years ago.
  • These comments do an even better job of illustrating the differences between Apple and Android proponents than the article.
  • Looks like samsung is on the right track if THIS is all there is to complain about.
  • Or conversely, looks like Apple was right all along if the latest evolution of the Galaxy ditches all the features they used to claim as superior while copying 95% of the iPhone's appearance.
  • Nice try but no cigar. 0. So the curved screen in the S6 Edge is only 5% difference in appearance? That is rich. It would be one thing if the Edge was only a minor thing that sold only a few models and could be dismissed as a gimmick, but it is honestly looking like the S6 Edge will outsell the S6. 1. It was Apple who went to bigger screens after years of ridiculing them. Game, set, match. 2. The Galaxy Note 4 will retain the removable battery and other features for "power users." Samsung realized that many of the more "casual users" never wanted or needed those features anyway, and that some of them are rendered moot anyway by better battery life, faster charging and more storage. 3. Samsung was not the first Android maker to drop those extras. The Nexus 6 abandoned them also, for example. 4. The S6 and the S6 Edge are still packed with plenty of features that iPhones will not have until 2017, at which time Apple fans will pretend that Apple invented them and deny that Android phones ever had them. Or they will claim that "Apple implemented a flawed, poorly conceived and designed Android feature RIGHT" again.
  • I love the notion that deciding to include a bigger screen qualifies as innovation. So cute. Maybe this will be Samsung's "magic bullet" when competing with the Apple Watch. Also, this: "The Galaxy S6 Edge Is Totally Beautiful—And Pointless" "But the most surprising thing I’ve found so far is that the beautiful sloped-screen Galaxy S6 Edge is entirely pointless. It’s the first phone I can think of that is a fashion play through and through—no one will ever buy this device because it does something special. It doesn’t."
  • Yes, a bigger screen does qualify as innovation. The bigger screen created a new device category: the phablet. Phablets cannibalized small tablet sales, including the iPad Mini. Phablets became the primary computing devices in many developing economies ... instead of phones, tablets and even laptops ... with people using them for media consumption, gaming, education etc. Samsung and other Android OEMs sold HUNDREDS OF MILLIONS of those things. Samsung, LG and others even turned them into productivity devices that incorporate extra hardware like styluses. (Which Apple also spent years panning but will include in the Apple iPad Pro, which emulates the Samsung Galaxy Pro released 2 years ago.) Basically, you belittle phablets, which totally changed the mobile device industry in terms of economics and the way that people use and companies design devices because Apple didn't invent it. Meanwhile, you guys claim that stuff like fingerprint scanners and other small iterations that Apple comes up with are these groundbreaking transformative necessities that no smartphone user should be without. Incidentally, the reviewers can dismiss the curved screens all they want. They dismissed the larger screens too. For years. But the marketplace says otherwise. The curved models by Samsung and LG are selling tons. LG's curved screen will be standard on their next flagship. Samsung will probably do the same with either the Note 5 or the S7. And again, when Apple copies it in 2017 (when they get Samsung to manufacture the screen for them just like Samsung will manufacture the A9 chip and the memory, making the iPhone more of a Samsung phone than an Apple one) you guys will pretend that Apple invented it. Like always. Just as you guys do/did with all the Jellybean and KitKat features in iOS 7 and iOS 8. Am awaiting iOS 9 to see how many Lollipop (and KitKat) features that it will have in it. For instance, will iOS devices FINALLY allow multiple accounts, which Android has allowed since Honeycomb? Or what about guest accounts? When iOS does, you guys will sheepishly admit "Wow, I guess those were always really useful after all ..."
  • I'm not questioning whether there's a market for larger sized phones or whether it was a good business move on Samsung's part. Personally, I have no use for a phablet, but I can appreciate its value for someone who can't afford different computing devices tailored for different occasions or for someone with poor eyesight who can't read a smaller display. I'm asking whether the decision to sell one is an example of innovation. Samsung's business strategy consists in large part of slapping together every idea imaginable and seeing how they do in the market. That, and also meticulously copying the best ideas form their most talented competitors. To me that is a crude, if occasionally successful, business strategy, but by no means innovation.
  • "That, and also meticulously copying the best ideas form their most talented competitors. " Again, Apple does the same. It is just that Apple fans never admit it when they do. Apple, who honestly is actually not good at software and services, has been copying the same from Google for years, and from Microsoft before then. "Samsung's business strategy consists in large part of slapping together every idea imaginable and seeing how they do in the market." Yeah, as if Apple hasn't had product failures before. Especially since they fail at an idea and then reintroduce it later. They failed with the Newton and relaunch it a decade later as an iPad. Basically, you guys have the stance that it is only an innovation if Apple does it or when Apple does it. Which is only a plausible stance because Apple has ridden the iPhone - and to a lesser extent the iPad and iPod - to be the #1 company on the planet. But back when Microsoft, Sony and yes SAMSUNG were bigger, more influential companies than Apple (less than 10 years ago honestly) it was a ridiculous stance to take. And when the next big thing comes along that ISN'T invented by Apple, claiming that only Apple innovates will become even more ridiculous.
  • "Again, Apple does the same. " This argument is really lame. While Apple will sometimes incorporate a specific feature that first appeared elsewhere, they spend an enormous amount of effort creating innovative designs in-house. And before they implement something new on their products, a lot of work goes into ensuring that the feature makes sense, has useful real world utility, and works in harmony with the rest of the product. When they incorporated notifications and settings panels on iOS, for example, they were meticulous about designing them to be intuitive, devoid of non-essential clutter, and energy efficient. Before making an iPhone with a larger screen, they tested countless variations for ergonomics and battery life and chose the best sizes from there. Samsung, in contrast, just copies and slaps things together without doing any of the hard and risky work of creating anything truly new or testing its real world usefulness. When they do release something that is truly unique and their own, more often than not it flops. "Yeah, as if Apple hasn't had product failures before. Especially since they fail at an idea and then reintroduce it later. They failed with the Newton and relaunch it a decade later as an iPad." The Newton was introduced during Apple's darkest period while Jobs was away and the company was run by a bunch of clueless business-first clowns who had no idea what made Apple special. The Newton was actually decades ahead of its time, which speaks volumes of Apple's innovation chops, but their executives at the time didn't have the smarts to realize it wasn't ready yet for mass appeal. I find it hilarious, btw, that you have to go back 17 years to cite an example of an Apple failure. "Basically, you guys have the stance that it is only an innovation if Apple does it or when Apple does it." That's not true at all. If anything, you could accuse of of anti-Google bias, which I think is well-deserved considering the company's many flops and disdain for their users' best interests. There are lots of companies and individuals creating amazingly impressive innovations all the time, and Apple fans have no reason to deny them credit. For example, the team behind WebOS was absolutely brilliant. When that came out, many thought that it was the first worthy challenger to iOS and the only product that stood a chance of effectively competing with it. Today, it's actually being used to drive the LG Urbane watch, and its UI is absolutely gorgeous. What's missing? Androidwear!
  • I could have come up with more Apple market failures easily, but my aim is not to Apple bash. Look, companies have different market strategies. Apple only introduces a few products. Some of them sell in huge numbers, some not so much. Other companies introduce a lot of products. Most fail, some don't. But here's the deal: merely because they are market failures does not mean that they are not innovations. Especially considering that the ideas often wind up in other, successful products. For example, the VERY successful Galaxy S6 Edge (and the less successful but still profitable Note Edge) were previewed by the Samsung Galaxy Round. And Samsung's future design ideas for curved form factors look outstanding. They will be introduced in 2017, possibly late 2016, and be absolutely astounding. Another thing: Samsung absolutely does innovate on components. Super AMOLED? They invented that. Their new Exynos octa-core ARM chips? They innovated that. They are also going to be the first to market with 5G, which will mean Google Fiber type speeds to your cell phone. Samsung Pay? A real innovation. And so on. But do they get credit for that from the Apple fans? Nope. But when those same innovations wind up in Apple phones - often by way of Apple buying them directly from Samsung - Apple fans will pretend that Apple was responsible for the innovation. WebOS? Please. Apple fans have a history of being overly complimentary to small, failing companies that never pose a threat to them while trashing the successful companies that do. You like WebOS because it isn't selling and poses no threat to Apple's market share. Had WebOS succeeded, you guys would be trashing that as a stolen, bad product and would be asking why more people aren't giving Android a chance. It has been that way with Apple fans ever since Microsoft. And it is funny that WebOS is "brilliant" but ChromeOS gets dismissed as garbage. Why? Because ChromeOS is actually selling. I suppose you are going to extol the merits of Firefox OS next? The LG Urbane watch looks great. But so does the Huawei Watch. Which has - you guessed it - Android Wear. As does the LG G Watch R. Even the Moto 360 looks pretty good. But hey, you guys will always have plenty of compliments for the products that don't sell and fail.
  • +1000000 Posted via the iMore App for Android
  • "The LG Urbane watch looks great. But so does the Huawei Watch" Nope.
  • Nope.
    And the edge on my S6 Edge IS useless. So I can display info on it when I place the phone face down? Yes, great... oh wait, I can't actually SEE the information. But at least It will display a color when one of six selected people call, or I could just leave it face up or assign a special ring (or vibration pattern if I use my iPhone).
  • I agree fully with Rene's take on this. One example from the distant past is the slow blink of the then Mac Pro in sleep mode. The attached Cinema Display (a CRT) would blink exactly synchronised. Apple took months to figure out how to do this just right over the monitor cable.
    The reason: If the lights would blink out of sync, you would notice, attention would be drawn to them. So they did this so nobody would notice. Its typical for Apple's obsession with design perfection. I like them for it.
  • And the sleep indicator light pulsed at a rate that matched human breathing rhythm..
  • Still does on my MBP 15" ;-)
  • I miss that feature on mine. : (
  • Is this guy serious, nothing else needs to be said, LOL. Posted via the iMore App for Android
  • It actually is kind of a silly article... BUT, since you brought it up. I've owned both Samsung phones & iPhones. I am a huge iPhone fan and because every project I do must be perfect I do appreciate the attention to detail. I would say it's more prevalent on the software side of things. I will however bring up the fact that I've personally had two iPhones and seen at least a few more with crooked home buttons. The little square that the previous generations had before the 5s. My iPhone 5 had a home button that was damn near at a 22° angle. I considered taking it back but thought that would be silly. Also, on the topic, my 5s' aluminum frame was crooked out of the box too, with a noticeable gap on the upper left side that leaked light. Still a gorgeous piece of machinery, and light years ahead of the others, I'm just sayin. I'm sure I'm not the only one.
  • I've owned and seen a lot of iPhones and I've never seen one with the defects you described. Apple would instantly swap one out for you if presented with any of those flaws.
  • Well it simply does not matter to me that you've never seen it. I didn't just sit here with my morning coffee and invent a problem to add to an article. It happened. Regardless of the fact that Apple would've swapped it out, if you read my whole paragraph you'll see that I decided against returning it because that would just be silliness. Sound good?
  • Wether you decided not to return it isn't the point. The fact that Apple would look at those things as defects and replace the phone is.
  • I've owned all the iPhones up to the iPhone 5 and I have had factory defects exactly of the kind described on every single one of them (light gaps, misaligned buttons, bend panels, etc.). The iPhone 5 has misaligned glass "windows" and (like most every other iPhone 5 I've ever picked up and shook), it rattles because of some loose metal doo-hickey inside. It's true that Apple's gear is far form perfect although it's generally a lot closer to perfect than Samsung's which are poorly designed from the start.
  • Exactly. Nailed it.
  • Please rene this article makes the iOS user seem bad
    You can do better than this Sent from the iMore App
  • For an optimist this is called Attention to Detail. For every other it doesn't matter. The attention to detail describes thoroughness and accuracy with which products are designed at Apple. It is the attitude which is prevalent in all the aspects of iPhone not only limited to the design. It shows how Apple values its customers. And for that it charges some premium. In iPhone case people are actually paying the premium and this itself proves that so called Attention to Detail is taken seriously by most of the consumers. My only reservation with this article is - iPhone is iPhone and is incomparable with Samsung. Sent from the iMore App
  • Yeah it reminds me on one of those old kit cars that mounted a faux Ferrari body on a GM chassis.
  • How very elitist of you... Enjoy Posted via S6 Edge
  • "For an optimist" ??? WTF?
  • Keep this up and eventually iMore still start receiving review units from Apple :p
  • That must be the most desperate article I have ever read. I mean we like iPhones and I have one but this one seems such a feeble attempt to bring people to iPhone. I have tried the Galaxy S6 and I love it. I have never said that about any samsung device before but this time samsung really out did themselves. Yes I don't like how they copied the iPhone from bottom but in everywhere else it's quite beautifully made. Sent from the iMore App
  • The rounded sides and giant antenna lines don't do anything for me, Rene.
    However, the ever-so-slightly chamfered edges of the S6 do. Design is subjective, Rene. This shouldn't be titled "Switch to iPhone." If you actually cared about the unbiased decisions or consumers, you would have called this a PSA, and asked for it to be written on AndroidCentral. However, because of your Apple bias, and since this is the phone that's going to offer the most competition to the iPhone, you decided to compare this only to an iPhone rather than phones by OnePlus, HTC, or Sony. If you really cared, you would not have put Apple on a pedestal, acting as though they're the only company to do this.
  • It is an Apple centric site?
    Why don't link over to the Android page.
    Not sure why you all troll over here.
    I never go to Android anything.
    Don't care, don't need to.
    So why you here? Sound a bit disappointed in choice.
  • Yes but the title is switch to an iPhone so is this just for iOS users ? I am interested in apple stuff believe it or not but disagree with René on this article. I enjoy using an iPad and using my android phone (a OnePlus one), I know it's strange but you can enjoy both systems. Both have good and bad points. Posted via the iMore App for Android
  • NOICE. Also have an iPad and a OnePlus One. Posted via the iMore App for Android
  • I D Yelna is just making a comment on how some people post thier comments. From reading a few they seem like they are just on here to make trolling statements. Is that a word trolling? HEHEHE. We get passionate in what we own and love.
  • I disagree that the design philosophy is a reason for most user to switch. Most people don't consciously notice things like this.
    One question for you (well, it's in multiple parts). Have you update to CM12 yet? I am seeing apps crash constantly now. Everything from Themer to the Calendar. It's frustrating as hell. Using my S6 for Android instead.
  • Yelna, are you for real? I read the article and unlike some I found it interesting. I believe that almost all OS will accomplish what I would like and need then to do. I am in fact though a Windows phone fan. Just a matter of preference. One thing that I do look for in a phone though is build quality. If I am spending hundreds on a phone I want it to feel worthy of its price tag. It's one reason why I like Nokia phones so much, to me they are extremely well built. That being said though Windows phone doesn't put food on my table. I don't understand your, out anyone's, disturbing reaction and defense to a phone. Resulting to calling people names is callous and truly uncalled for. Just because they have a difference in opinion? You would make a more valid argument if it was thoughtful and presented reasonable arguments. Feel free to flame me if you will, but I would challenge you to do so in a more mature manner.
  • My issue is really that because Samsung is the biggest competitor to Apple, Rene essentially called it the only competitor to Apple, and then put Samsung down by comparing the iPhone to the S6 in an incredibly biased way. If he wanted to put Samsung down, then why only compare it to the iPhone? What about HTC or other companies? Posted via the iMore App for Android
  • He's notorious for putting Apple on the highest pedestal whenever he is given the chance. When the whole Lenovo deal went down, and the problems that came with Superfish surfaced, Rene wrote up an article blasting Windows, told everyone switch to a Mac, and put Apple on the pedestal. Daniel Rubino from Windows Central came over, provided some objective points in his comments, and Rene couldn't say jack squat. The point is, these articles are so biased, it's almost disturbing to read. Posted from the Nexus 6, Nexus 5, or the Surface Pro 3
  • +1 Posted via the iMore App for Android
  • +1 also Posted via the iMore App for Android
  • OK, he likes Apple stuff. So go somewhere else? Honestly, the tech geek habit of hanging around places that annoy them is truly baffling.
  • I don't hang around places that I don't like. I like iMore. I have an iPad Air 2 and a MacBook Air. I like iPhones, but I like Android phones a little more. What I don't like is unfairness or obvious bias in writing. A lot of the people here aren't Android Fanboys, nor do they hate Apple. They're just unbiased, and they recognize the advantages of different hardware and software. Posted via the iMore App for Android
  • Go somewhere else? Really? Before you came, the title had "Switch to iPhone" before it was renamed, insinuating that Rene WANTS someone like me to read this article. Kinda hard to get rid of us when the editor invites us in... Posted from the Nexus 6, Nexus 5, or the Surface Pro 3
  • +1 Posted via the iMore App for Android
  • "The rounded sides and giant antenna lines don't do anything for me, Rene. However, the ever-so-slightly chamfered edges of the S6 do" What chamfered edges?
  • The ones on the S6 edge. It's in the photo at the top of this article! Posted via the iMore App for Android
  • AndroidCentral would have laughed him out of the room had he asked them to write this.
  • This only compares to Samsung and tells why you should get an iPhone over the Galaxy S6. What about phones by HTC? Or Sony? Or Motorola?
  • You don't get the context here. Certain - though not all - Apple fans were hoping that the iPhone 6 would lead to a stampede of premium smartphone fans away from Android to Apple, and that the rest of the Android market would be cannibalized by low-price models and forks (see Xiaomi) and the result would be pretty much an Apple monopoly (save for token competition) in the mobile space in 2-3 years. Now that the S6 is going to be Samsung's best selling model ever (exposing the claims of "record Android users are switching to the iPhone 6" propaganda from Apple's own corporate statements to be exactly that) and other smartphone makers are either hanging on (LG) or even increasing (Motorola, Asus) their sales ... this is a "those grapes are sour anyway" type of response. This is how ridiculous this stuff is. Asus has given us a 64 bit phone with 4GB of RAM, a 2.3 GHz octacore processor with PowerVR G6430 GPU, 1920p Gorilla Glass 3 5.5' screen, decent camera, health tracking sensors, quick charging 3000 mAH battery etc. <b>for $350 unlocked</b>. It has some of the best performance/gaming/multi-tasking benchmarks of ANY smartphone on the market, competitive with both the Galaxy S6 and the iPhone 6 Plus. And this isn't a race to the bottom, either. Asus will make a decent profit margin on each device sold. And most Apple fans see this <b>as a bad thing</b> as opposed to being able to master the process of choosing components, manufacturing processes, supply chain etc. to be able to offer such a great product like that at that price as being an outstanding achievement. It really, truly is baffling that disdain at the mere existence of competition makes people react like this.
  • "(exposing the claims of "record Android users are switching to the iPhone 6" propaganda from Apple's own corporate statements to be exactly that)".
    Not propaganda. A record number did switch when the 6 and 6 Plus were released.
  • All right. If 10 users switched in 2013 and 11 users switched in 2014, I guess it is a record. But the truth is that the number of people who switched from Android to iOS was small. The claims that the iPhone 6 dealt a crushing blow to Android and Samsung were flat out wrong. Apple knew it, which is why they amped up their Android bashing campaign (including bashing Moto Maker while copying it for the Apple Watch) and started offering an Android phone trade in program (which no one is taking advantage of). After their huge 4th quarter, Apple is now back below 20% in market share, and this was BEFORE the S6 launched. Some Android flagships like the 3rd generation Moto X, the LG G4 and the new Nexus phones STILL haven't launched. So yes, it was propaganda, which is why Apple abandoned it in favor of hyping the Apple Watch 24x7 as soon as the S6 pre-order numbers were announced. A record number of Android phones - including flagships - will be sold in 2015, just as they were in 2014, 2013, 2012 etc. ...
  • 1- never made a claim of dealing a crushing blow to Android and Samesung, just that a record number had switched. 2-Copying Motomaker? Get real! 3-No one traded in their Android phone? LOL! 4-A record number of iPhones will be sold in 2015, just as they were in 2014, 2013, 2012, 2011, 2010, 2009, 2008........
  • Nah, you're talking out your bum here. You should have looked it up, especially before you doubled down on it. Absolutely HUGE numbers of people switched from Android with the iPhone 6. It's a freaking avalanche of switchers really.
  • Bill you should look at the sale numbers. Apple has been killing it and most of the reports show Apple on top.
  • "Apple fans were hoping that the iPhone 6 would lead to a stampede of premium smartphone fans away from Android to Apple,". Apple OWNS the premium smartphone market, selling more iPhones than all high-end Androids combined.
  • Good points. Details like this I too think are important in design of any product.
  • IPhone 6/6 Plus is the ugliest iPhone ever made since 1st generation. I currently use iPhone 5S and I just love it's design! (but my heart still belongs to Lumia 925) Sent from the iMore App
  • Yup. Lack of symmetry is basically the first thing I notice, and lots of phones just don't follow basic top-bottom symmetry, alignment of "complications" along the edges, etc. Many people say they will not notice such things, or the OEM themselves will believe customers won't notice those things, but they do at some level. There is inherent beauty in symmetry, and millions of years of evolution has it ingrained into us to interpret it that way. This design aspect is "inevitable" as Mr. Ive likes to say.
  • You mean Jony "Sir Hypocrite" Ive who bashed the Moto Maker as "lazy" and "abandoning the design responsibility to the consumers" on one hand and then BLATANTLY COPYING MOTO MAKER FOR THE APPLE WATCH? (Yes, it was direct, because Motorola offered Moto Maker for the 360 smart watch as well.) Please. Customers do at some level? Yes, they notice it RIGHT BEFORE THEY PUT A CASE ON THEIR PHONE TO PROTECT THEIR $750 INVESTMENT RIGHT? Again, this is merely justifying brand loyalty. That is all and nothing more.
  • Yup, customers indeed notice it at some level, they value it, and it's precisely the reason they put a case on it. You should prepare yourself for iMore articles about cases for Apple Watch's! They are coming.
  • I agree with you 100% Rene. Sent from the iMore App
  • Well, I had a good laugh.
  • Honestly, Mr Ritchie, What good is the SLIGHTLY better industrial design when the operating system is CONSISTENTLY 2-3 years behind what Android is doing. I wasted 3 months of 2015 TRYING to use an iPhone because they ARE built so well. But ultimately, it felt like i using a smartphone with training wheels and I had no choice but to sell it and go back to using my Moto X and Moto 360.
  • The industrial design isn't better at all. The only qualification for claiming that the industrial design is better is Rene's claiming that it is. It is common to what Apple fans do. They hunt for whatever differentiates their product from the competition and claims that the differentiator makes their product "better." They do this even when the differences change! Apple can add a feature and that makes it "better" in generation 1. Then they remove it in generation 3, and the Android phones that still have this feature are "clutter." Trust me, if it were the Samsung phones that were more symmetrical and the iPhones weren't, this column would not exist. Or if it did, Rene would claim that the iPhones are more "creative and artistic." Rene would claim that the iPhones are reminiscent of postmodern art instead of the crude mechanistic functionality that refrigerator and washing machine and component manufacturer Samsung is capable of, and these same peopl would agree 100%
  • Out of 800 million people maybe 0.1%, probably even fewer people, care about about the back of the fence, or how aligned the buttons on a phone are , so I'm still puzzled how Apple attained such dominance of the market. High-quality design alone can't be the reason, in fact, the haughtiness and smugness of articles such as these, or any Jony Ive interview actually are about the only weak point of Apple as of today. I wonder if the apps are truly the smoking gun of iOS and its dominance of the mobile market.
  • Occam's Razor suggests your made up statistics are made up. ;-)
  • Reposting this reply for maximum effect. The industrial design isn't better at all. The only qualification for claiming that the industrial design is better is Rene's claiming that it is. It is common to what Apple fans do. They hunt for whatever differentiates their product from the competition and claims that the differentiator makes their product "better." They do this even when the differences change! Apple can add a feature and that makes it "better" in generation 1. Then they remove it in generation 3, and the Android phones that still have this feature are "clutter." Trust me, if it were the Samsung phones that were more symmetrical and the iPhones weren't, this column would not exist. Or if it did, Rene would claim that the iPhones are more "creative and artistic." Rene would claim that the iPhones are reminiscent of postmodern art instead of the crude mechanistic functionality that refrigerator and washing machine and component manufacturer Samsung is capable of, and these same people would agree 100%
  • "if it were the Samsung phones that were more symmetrical and the iPhones weren't, this column would not exist"
    So, you admit that iPhone is more symmetrical?.
  • Yes. I also do not care. Apple has always produced beautiful, aesthetically pleasing products. I remember the Mac versus PC debates: Apple's beautiful, ergonomic, artistic even products versus grey boxes and black slabs. But back then, I was not looking for artistic statements. I was looking for something that I could use to compose documents and write computer programs on that wouldn't bankrupt me. The same then is now. You can choose perfectly aligned holes on a device that you are going to cover with a case anyway, or you can choose true multi-tasking on a larger 2K screen. Here is the reality: back when it was Apple who was ahead in the hardware game when they were the first to get to 64 bit and include biometric authentication, Apple fans didn't talk about aligned pinholes. They talked about how the 64 bit CPUs helped their apps run faster and more smoothly, and how fingerprint scanners were more convenient and secure. They also talked about how much better looking their Retina displays were than the often flat out ugly Android displays and UIs were and how flawed the OS was. Because back then most of it was true Now that Samsung has A) the fastest phone, B) the best displays, C) octacore 64 bit CPU with 14 nm process, D) an equally good fingerprint scanner and E) a superior mobile payments solution and F) a very attractive Material Design on a G) very strong Lollipop OS, you guys literally want to talk about pinholes. If the S6 wasn't selling, that is what you guys would talk about. But it is so you can't. If the S6 had any clear hardware or software deficiencies, you guys would talk about it. You guys are talking about this because there is nothing else to talk about, which is why the white flag needs to be raised until the A9 chip and iOS 9 comes out.
  • A- Some ways it is faster, other ways it is not.
    B- Agreed
    C- Doesn't mean that it's better, just smaller
    D- According to many reviews, it's still not up to Touch ID standards. But it has improved.
    E- Superior? No. Anytime you use swipe technology it will be less secure.
  • Symmetry is a universal aesthetic. I've scoured code to find the cause of a 1 pixel difference in vertical positioning, which I saw with the naked eye, because once I saw it I couldn't stop looking at it. I agree with everyone, including Rene, who says the alignment of holes and ports, etc isn't a good reason to switch to iPhone, in and of itself. I also believe that obsession with the smallest details is usually a very good indicator of overall quality: if you aren't willing to overlook the small problems, why in the world would you overlook the large ones?
  • "Symmetry is a universal aesthetic." 1. Not all Apple products have been symmetrical, including not all iPhones.
    2. Postmodern art, which is often very asymmetrical called and is holding on line 3.
  • That comment was not about Apple products. I don't use any Apple products, actually. I don't know what postmodern art's existence/popularity has to do with humanity's appreciation of symmetry, and it certainly doesn't diminish it.
  • “Symmetry is the aesthetics of fools.” (Picasso) ;)
  • You can say that Rene (and others) are grasping at straws with the better industrial design comment. You can say that comments like this make Apple fans seem crazy. However, you cannot argue Apple's attention to detail when designing any of their products. Whether you feel they are better looking, better designed, and better assembled is purely a subjective point of view. iMore is a site devoted to Apple and Apple products. It's neither limited to nor does it solely compare Apples to Apples - Androids, Windows Phone, Blackberry - they are all compared and contrasted here. If you weren't going to get a pro-Apple stance here, where would you expect that to come from? AndroidCentral? The 'Switch to iPhone' for articles are a non-paid advertisement for the platform. Just as the bias exists in articles on other Mobile Nations sites for Android, Windows,'s alive and well here. Make no mistake about it, though, if Apple were to drop the ball and fail to deliver a stellar product it would be panned here. If Apple came out now with poly-carb, uni-body designs in a iPhone 6C series that was priced around $300 off-contract, there would be endless comparisons to the Lumia line from Nokia/Microsoft. If Apple wanted to reduce the design and manufacturing budget and produce an iPhone lite, they could. But, you will wonder what they cut out. You will no doubt draw comparisons between the Apple models and decide on your verdict. I think the one glaring piece here that people are missing is this: In order for Samsung to produce an Android based iClone, they had to sacrifice a lot. They lost water-proofing, expandable storage, and a removable battery - things that Apple has taken a hit for in years past and will continue to do so regardless of market trends because it's sexy to hate on Apple. This is much a testament to what set Samsung's phones apart to a company seeing a drop in phone sales decides to throw a hail mary, and with it produce a product that resembles the iPhone 6. Apple made their phone bigger, and in two sizes, but they didn't replace the metal with plastic and add a removable battery and expandable storage. The phone has an upgraded processor, but 1GB of RAM. Same 8MP camera but tweaked internals. Apple didn't have to change with the market, the market changed with Apple. Apple knew it could better serve their customer base with designs that featured larger screens and it did so. Storage increased from a max of 64GB to 128GB. Future iPhones may feature more RAM, increased storage, and possibly a new camera. But these will undoubtedly be met with criticism by people who feel Apple is just slow coming with the times. Slow coming with the times? Then what of Samsung and its premium design shift? And not to say anything further of the iPhone / Galaxy comparisons, but look at the HTC One. The HTC One M7 and M8 both look leaps and bounds better than many Galaxy devices. Shoot, I think the Moto X ('13, '14) look better than the Galaxy devices. The reason you have choices in the market today is because companies realize that you cannot have 10 different mobile phones on the market that all look like rectangular slabs with 4.7" screens and have metal bezels and protruding camera lenses. But when a company runs out of ideas, they are going to borrow from the best. To say nothing of the influence the HTC, LG and Motorola have had on Samsung is a crime. Different phones that serve different purposes. Excellent cameras or rugged, water-proof designs. Stunning QHD displays or readability in sunlight. I buy iPhones (now) because I enjoy the ecosystem. I know that when I move from one iPhone to the next, my content goes with me and I don't have to worry about the performance of one device running various applications compared to the next. If the app/game ran well on the 5S, it will run well on the 6 - perhaps even better as they are optimized with updates. When the 6S/7/8/9/.... come out, I will expect the same. You don't get this with Android, because like a Linux distro for the desktop, it tries to be all things to all people. And in doing so, you have to expect some sacrifices. This may be part of what makes Android great (the choices, the flexibility, scalability) but it's also what sets Apple apart in terms of hardware, software, and the marriage between the two. And how THAT lines up is clearly more of a testament to the design quality behind Apple compared to the industrial design comparison above.
  • Amen!
  • <snark> Praise Apple!</snark>
  • 1. Not all Apple products - including not even all iPhones - have been symmetrical.
    2. Pro-Apple is fine. Just be honest and truthful about it.
    3. You see "switch to Android" features on Android blogs? Show them to me. I am on Android blogs all the time and do not see them. I do see tons of Apple fans trashing Android on Android Central and other sites - often using outdated and blatantly false information - all the time though.
    4. Apple comes out with products and designs that are inspired by the competition all the time. It is just that Apple fans never admit it when they do.
    5. Samsung dropped most of those features to make the phone faster, to get rid of the much-complained about laggy user experience. Most of them are now irrelevant to "consumer" phones anyway. And many of them will remain in other Samsung models, such as the Note 5.
    6. Samsung suffered a drop in sales with the S5 for the same reason that Apple did with the iPhone 4 and the iPhone 5c: they released an uninspiring product. And it was only a "hail mary" because of people who bought the "Samsung is doomed" nonsense. Samsung began their redesign, which takes months and including the time to get the device to market over a year, long before the drop in sales. Samsung has had bad years due to uninspired products before, and have responded by adapting before. The only people who thought that it somehow meant the death knell for the #1 seller of mobile devices in the world were VERY wishfully thinking, delusional Apple fans. Everyone else knew that all Samsung had to do to recover was A) stop introducing so many new phones each year that mostly went unsold and B) produce better products than the S5 and C) stop ripping lower end customers off by releasing phones with terrible specs but still charging $300-$400 for them, and by dumping 2 and 3 year old unsold devices into developing markets. Much of that advice came from Samsung's own customers and from Android bloggers, who have seen Samsung follow down years with great years in the past.
    7. The market didn't change with Apple. Phablets - not just larger screens but an actual different device category that served different markets (especially in Asia where they became primary computing devices for hundreds of millions of people) - have been around for years. Apple was dragged kicking and screaming into finally introducing their own because they were losing revenue and market share. They even delayed because they did not want to admit to emulating Android after spending years suing them for infringement. And yes, Apple is indeed adding more memory because - like Samsung - they see that driving a larger screen and having true multi-tasking requires more RAM. There have always been Android devices with 1 GB of RAM. Apple fans have claimed that it is due to the lack of vertical integration or Android being written in Java versus iOS being written in Objective C. While SOME of it is true, the truth is that you can get a Moto G and a bunch of other very good Android phones and tablets with 1 GB of RAM and they will run Lollipop just fine. But the extra memory is used for multi-tasking and to drive the larger, 1080p, 1920p and Quad HD screens (the next Samsung phone will have a 4K screen) and to support the multi-tasking features. Apple is adding higher screen resolutions and better multitasking (finally!) to keep up, hence the doubling of RAM. The A9 chip alone won't cut it; they need the RAM boost too.
    8. Samsung ran out of ideas? SAMSUNG ran out of ideas? When it was Samsung who came up with curved screens, true multi-tasking, stylus for productivity and the phablet design that EVERYONE, including Apple, is emulating right now? Do you honestly think that the Nexus 5 would have existed if it wasn't for the Galaxy S2? Or the Nexus 6 would have existed without the Galaxy Note 3? Or that TONS of features in Lollipop and KitKat didn't come from TouchWiz? Different phones that suit different purposes? THAT ALL CAME FROM SAMSUNG EXPERIMENTING FROM FORM FACTORS AND FEATURES. Stunning displays? Samsung and Super AMOLED. Next? The CRIME is Apple fans being unable to acknowledge this.
    9. "I know that when I move from one iPhone to the next, my content goes with me and I don't have to worry about the performance of one device running various applications compared to the next." The same is true if you stick with Android phones made by the same manufacturer. You can go right from a Galaxy Note 2 to a Galaxy Note 4, or from an HTC One M7 to an HTC One M9, or from a Nexus 4 to a Nexus 6. You encounter problems if you go from one vendor to another, or more specifically if you go from a vendor that uses one chipset and other architecture to a vendor that uses another. So yes, if you switch from a Motorola phone using a Qualcomm 500 ARM chip to an Asus phone using an Intel x86 chip, you are going to have issues. But A) most Android fans know this going in, B) this is no different from the experience that people with other products and industries go through and C) most Android fans stick with the same OEM precisely for that reason. The bottom line: plenty of Apple people attribute Android's success to Android device owners being cheap or ignorant. That is why so many of you fall for the "Android is doomed!" articles hook line and sinker. The truth is that Android is a success precisely because the vast majority of Android users have very satisfactory experiences with the vast majority of their products. Which is why A) Apple incorporates a lot of hardware, software and services features from Android into their own products (and they do, even if you guys never admit it) and B) why there are dozens of Android OEMs making good profits selling Android phones, tablets and other devices with more companies becoming Android OEMs each year.
    Finally, not all Apple products have this type of symmetry. And again, were it Apple asymmetrical and Samsung symmetrical, Apple fans would proclaim the merits of the former. Apple's superiority is a moving target based on design choices that Apple changes.
  • "Samsung suffered a drop in sales with the S5 for the same reason that Apple did with the iPhone 4 and the iPhone 5c".
    The 5C was the #2 or #3 seller on all 4 major U.S.carriers.
  • Meanwhile, it's starting to emerge that Samsung's boasts of the Galaxy S6's popularity were grossly exaggerated. Samsung continues their tradition of publishing "shipment" numbers instead of actual sales, and pumping up the channels with inventory that will sit idle for months and later have to be sold in a fire sale. Anyone recall last year's "buy one get one free" offer? Lol. "Evidence is now building that Samsung's come-back Galaxy S6 Edge isn't selling as well as expected. The Korean press noted last week that initial estimates for the Galaxy smartphones missed the mark by 33% casting clouds over the upbeat sales target of over 50 million units for 2015." Samsung's Excuses for Low Shipments of the Galaxy S6 Edge may be Hiding the Truth of Poor Sales Samsung and Supporters are Still Stuck with the Smartphone Shipment Disease
  • Then why the 3rd factory opening? I'm not a Samsung fan, but these are conflicting stories.
  • I don't think I introduced the argument that fans of Android were ignorant, blind or deaf to the competition. That they didn't want to believe there was truth in the potential of Android as an operating system. But because you did that, I will come back with this. We are applauding Apple's commitment to design, whether it be symmetrical or asymmetrical. This is not so much a hit piece on Android in general but rather the design and production value of hardware versus hardware. No one is saying - buy the phone because the buttons are centered. Show me where this conversation actually takes place other than the implication that it does. There are no illusions made about whether this article is in favor of or has a bias towards Apple. This site, it's contributors and guest commentators are all pro Apple, though some just want the innovation and quality to continue to thrive as that is a hardware/software agnostic point of view. I never said I saw 'Switch to Android' pieces on other sites. Why would other Mobile Nations contributors take what Rene is doing here and spin-off on it? I get that Rene is passionate about Apple and I see no reason why he couldn't use this space to provide rationale as to why one should switch to iPhone. He does make valid points, but in terms of objectivity versus subjectivity this falls into the latter and clearly you take a very pronounced distaste towards it. Samsung by no means needed to drop a removable battery and expandable storage to make the phone faster. There are clearly gains to be had by using more efficient hardware and software combinations and as we are now on our 6th Galaxy model Samsung from a software standpoint is beginning to hit their stride by providing a less cluttered experience with TouchWiz. That being said, forgoing much of the clutter was what many said they should have done on the Galaxy S3. To your point about uninspired design in their products - look at the Samsung Galaxy Alpha, Galaxy Mega, Galaxy Mini, etc. They took the Galaxy brand, which they established as their bread and butter, and associated it with "me, too" devices that were anything but inspiring. Samsung has played with displays in the past and using them for specific features - remember the Continuum? The separate section for notifications? Samsung threw a hail mary with the Galaxy S6 and S6 Edge. The difference is one has a curved screen - usefulness is questionable - and the other the standard flat screen. Your eyes won't readily be able to discern the difference in quality between the iPhone 6 and the Galaxy S6, but examine more closely and you might. In terms of practicality and real world usage, I don't see this as a reason to buy the S6 over the iPhone 6. Nor would I see a notification light coming from the side of the S6 Edge being the killer feature that would drive sales. The market has changed with Apple for years. If you want to go the phablet / tablet route, you will see that Samsung had to carve a niche that it could sustain in order to be relevant in an era where people tend to stick with one format and rarely switch. I see more iPhones in the wild than Androids, and the range is from the 4/4S to the 6+. With Androids, when I see them, it's the newer models. I don't see anyone rocking a Droid Eris on Verizon, or a Photon 4G on Sprint. If anyone is using an Atrix HD on AT&T still, that isn't developing ROMs, let me know. I actually thought that was a solid device sans the storage limitation and battery capacity. That being said, let's talk specs for a moment. You almost know every 12-18 months you will need a new Android because optimizations for older hardware sadly don't exist. The model here is designed obsolescence; do not make a device capable of lasting beyond the life of a contract. Unlike many Linux distros, which can be built to run exceedingly well on older hardware, lack of desire on the part of hardware manufacturers and developers pretty much rules out the possibility of rocking anything released prior to 2013 without concern of performance issues. Budget smartphones are just that - budget. Because they are produced on a budget and designed to retail off-contract for far less than their siblings, they make sacrifices. My 1GB of RAM iPhone is efficiently ran because there is a marriage between the hardware and software. With some respect, there is a relationship with the OEM build and the hardware it is released on. Beyond that, no. I have used just about every major brand of Android device, budget based to premium flagship. I was disappointed with the LG G3 because it was a Porsche with an 80mph governor installed on it. Once that governor was freed up, it started to shine, but was limited by carrier and manufacturer limitations and hurdles thrown in. 3GB of RAM did nothing to make this a slick experience. I found the screen to be too sharp, and the camera produced so-so shots. If I had more time with it and used a naked Android ROM I might have a different viewpoint. I equate this to the issue I have when I venture out and run Linux or BSD for a while. For all intents and purposes things are running but unless you are marrying hardware with the software from the start, you are going to have compatibility issues. I remember having to play around with a dial-up modem to get it to work properly in Linux, running dual-boot until I found the proper commands to run to get networking up and running. And I've gotten down to that level in Android, playing with network settings after a ROM cleared out the baseband and having to rollback and start over again. I think you folks who believe Apple is a cult and everyone that subscribes to their theories on design and software interaction are insane are a tad (if not more) off base. The mere thought that I'm somewhat delusional on what has happened in the mobile industry over the last 14/15 years is offensive. I remember working in wireless and seeing the beginnings of what smart devices would actually be. I had one of the original RIM devices for email; a green monochrome screen with basic PIM functions and email / text ability. I was one of the few inside / outside reps that was assigned a device until I was promoted out of the department. I was excited to see where devices would go from there. I'm still a tad resentful that Palm didn't basically outdo Apple and produce an OS, an eco-system, and a brand that would essentially be then and now what we know as the iPhone. I loved my Palm Pilots, my Zire, my Centro, and my Pre. The next evolution isn't in hardware, it's in experiences. Samsung will no doubt recover some of its losses by emulating Apple design, but they will need to establish and brand an experience.
  • Uhm. Do you work or is Commenting your full time job?
  • Do you work?
  • Rene why didn't you compare the bezels? My understanding is that the motherboard to witch all the components are attached is tiny in a smartphone and the engineers have to solve that somehow. If Apple went for "everything aligned" sacrificing the bezel size - good for them. Samsung on the other hand went for "0 bezels" and had to sacrifice the "alignment". I give credit to Samsung designers and engineers for creating a smartphone with a larger display that have a smaller footprint than iPhones.
  • +1000 ^ Posted via the iMore App for Android
  • "Samsung on the other hand went for "0 bezels" and had to sacrifice the "alignment"." And you know this how?
  • well, I don't think that packing a 5.1" quadhd in almost the same size frame is something that didn't involve "engineering"... Don't you think that the designers didn't point out that it is not aligned? I'm sure that the responsible engineer just told the designers to stfu. Again, metal, thin and bezeless is asking for a sacrifice. Both companies went for different ones.
  • Pure speculation.
  • As is the design purpose around not being symmetrical. I guess this ends the debate? Posted via S6 Edge
  • Yeah, one gets the sense that Samsung engineers and designers often don't talk to each other too much, while the opposite is known to be true at Apple. The best point of the article is maybe that this integration often results in "better" products. As judged by those who think so.
  • Symmetry indeed.
  • Nuff said my friend. *Slow Clap*
  • Reposting for more impact. Yes. I also do not care. Apple has always produced beautiful, aesthetically pleasing products. I remember the Mac versus PC debates: Apple's beautiful, ergonomic, artistic even products versus grey boxes and black slabs. But back then, I was not looking for artistic statements. I was looking for something that I could use to compose documents and write computer programs on that wouldn't bankrupt me. The same then is now. You can choose perfectly aligned holes on a device that you are going to cover with a case anyway, or you can choose true multi-tasking on a larger 2K screen. Here is the reality: a couple of years ago back when it was Apple who was ahead in the hardware game when they were the first to get to 64 bit and include biometric authentication, Apple fans didn't talk about aligned pinholes. They talked about how the 64 bit CPUs helped their apps run faster and more smoothly, and how fingerprint scanners were more convenient and secure. They also talked about how much better looking their Retina displays were than the often flat out ugly Android displays and UIs were and how flawed the OS was. Because back then most of it was true Now that Samsung has A) the fastest phone, B) the best displays, C) octacore 64 bit CPU with 14 nm process, D) an equally good fingerprint scanner and E) a superior mobile payments solution and F) a very attractive Material Design on a G) very strong Lollipop OS, you guys literally want to talk about pinholes. If the S6 wasn't selling, that is what you guys would talk about. But it is so you can't. If the S6 had any clear hardware or software deficiencies, you guys would talk about it. You guys are talking about this because there is nothing else to talk about, which is why the white flag needs to be raised until the A9 chip and iOS 9 comes out.
  • Do you ever tire of trolling? If you don't like Apple products, then go back to Android Central.
  • Can you remove the word "Trolling" from your vocab? That is easily the most overused word on the net from those with differing opinions with nothing worthy to contribute. Nothing about that comment was trolling. Hell, if you want to be technical this whole article is trolling. We are talking about alignment? That is why people should get an iPhone over the S6?
  • I think in this case the term "troll" is pretty apt. The kicker was this comment: "Reposting for more impact." It doesn't get any more trolly than that.
  • You only say that because he is speaking against the iPhone. Otherwise how could you possibly label Rene's constant Samsung talk anything other than "trolling"? With this article truly being the height of said "trolling". It's sad.
  • Aligning to center doesn't mean better industrial design, it's focus on symmetry. The sticker itself looks awful but the lack of center alignment is not much different than what happens in the art world. That's where the two thirds rule comes from it photography. I know because I have a bad habit of taking centered photos for symmetry and they look wrong. Following the two thirds rule gives them more appeal. I personally prefer the center alignment of the iPhone 6, but if it came at the expense of functionality of the device or durability then I would say that would have been bad design. At this point though, it seems they did a good job. That doesn't change the fact that centering has nothing to do with industrial design. Posted via the iMore App
  • The argument isn't about photography and the two-thirds rule though. In photography, as in art, just because things are lined up nicely doesn't mean they will look interesting or be unique. Quite the opposite, actually. In terms of functionality, I do not know. I'm not an engineer so I don't know what benefit there is between aligning things versus leaving them lay haphazardly all over.
  • I'm glad I scrolled this far (past all that Billy Masturbates epic nonsense). This is spot on. Anyone who's studied design and art knows that lining things up on a centre line is not necessarily the definition of good design, and is not always the best way to go. It's true that Apple's products are both better designed and mores aesthetically pleasing, but singing things up on a centre line is not what it's about at all. There are many different types of symmetry, and very often *breaking* that symmetry is what makes something look "right." Rene's conclusions are right, but his evidence is not necessarily the support he's looking for.
  • You are off-base here......industrial design is all about constraints and symmetries....please read JD plumbers book on this.........Design without constraints is art (guess who said that?) are right that there are 3 types of symmetries (fractals being the fourth) but in this case only reflection symmetry applies.......this is one of the core principles of industrial design.........breaking symmetry is an anomaly and not design element....let me make that very clear .....BREAKING SYMMETRY IS AN ANOMOLY NOT A DESIGN PROWESS........... leaving design principles out of the average consumer consciously or unconsciously is drawn towards symmetric designs in everything they do........My thing is that for a company like apple.......industrial design comes first and the product is formed around it........Whereas for a company like samsung they want design to come first but then their products inform them otherwise and then the whole thing has to be built to a certain price and features so design takes a back seat and for people calling out samsung for copying apple please keep in mind that product designs come atlas a year or two in advance and its not copying its called informed design....something that you see is working and that figure out what why is it working.....everyone does that including apple.....forget about features, speed, network blah blah............For a thing that we touch and use >100 times a day, calls for a great industrial design......if you are willing to overlook that then you have many other options in the smart phone space..........and this article specifically states that if you are into industrial design go with apple.......there is no hyperbole
  • Thanks for pointing out this huge difference between design and art that people do not understand here.......basically design without constraints is art.......Thats why its so much harder to design something well........this happens to be the reason why Ive called out motomaker.........curated design is very different from free for all.....just chipping in
  • basically a comment without ellipses is impossible. Oh wait.
  • Ha, Ha, Samsung!!, another reason to get Apple. Sent from the iMore App
  • Is this a serious article?! LMAO. You can't be serious....
  • Samsung has been copying other companies since the mid 70's. Even then, when I worked at a local camera store I was shocked by the blatant copying and shoddy manufacturing. I would NEVER buy Samsung crap, period. Sent from the iMore App
  • Once you see can never un see it...
    ---S6 designed by some lazy batch with good working materials..,,,
  • What about the protruding camera lens on the 6? I never expected Apple to sacrifice the flat surface for an obsession with thinness.
  • I'm in a similar field of enginering, and sometimes you just have to make a tradeoff. I suspect they were not completely thrilled with it internally, and I'd say it's their obsession with thinness that led to the tradeoff. Some recent Apple purchases look like they are trying to make the camera thinner- lens experts and such.
  • Their marketing dept obviously didn't like it, since they photoshopped the camera lens off the phone profile pics. Personally, I'd rather my iPhone 6 be a tad thicker and have a flat back.
  • Apple has never "Photoshopped" a feature out of their product photos. They certainly photographed it at an optimal angle and with optimal lighting to downplay the protruding lens but they would never had doctored the photo. That would be a Samsung thing to do.
  • In other words, kiddori has a valid point. ;-) Samsung has made trade-offs (things not lining up to the last micron) to achieve their design. I still hate Samsung designs and don't think they are as good as Apple's but they are going through the same design process and making similar design choices.
  • Since Apple always paid attention to design and use it as selling points, I always have higher expectations when buying an iDevice. My Galaxy S5 is not as sexy as my iPhone 6, but I like both for different reasons.
  • BoomPony That's a valid point. However with the iPhone 6, you can't look around and find another phone with the same capabilities in the same size case with a flush camera lens. In contrast, when looking at the S6 you can look at the iPhone and see they didn't have any problem with the alignment of external features.
  • I get the point of the article. Apple cares about the details and Samsung often appears not to. That's not to say that Apple makes no mistakes -- not by a long shot -- but they do seem to care about the small stuff in addition to the big picture. That said, I wonder if some of this might be a result of the litigation that Samsung was involved in with Apple in the past. I recall reading that they intentionally made the shape of their previous devices unsymmetrical to differentiate it more from Apple's designs.
  • Meeting between Samsung's S6 designers and legal team: OK it's decided then! We'll move forward with Operation Clone iPhone 6 but the design team will go back and ugly it up a little so we have some defense when they sue us.
  • Well, I'm an Apple fan and like their ecosystem, but, eh, the misalignment of the Samsung wouldn't bother me.
  • Lol wow. Not aligned so one must switch. Idk what, but Rene is the perfect Apple fan. Posted via the iMore App for Android
  • its pretty pathetic, i agree
  • Can't help but be reminded of the first time I opened up my first Mac laptop: a MacBook Pro (late 2008). Such beautiful chips and chip layouts. High quality boards with next to zero cable tangle, and a very beautiful color, too. It oozed caring. Such a great machine too. Now don't get me wrong, it had flaws, but I can't help but feel fondly for it. It's a bit like the attitude some car nuts adopt to cars - the marriage of an engineering and an aesthetic sensibility.
  • Could you do another set of photos, this time with the line drawn not through the center, but along the edge? With my uncalibrated eyeball, it looks to me like Samsung chose to align the buttons/openings along one edge rather than through the middle. If that is indeed the case, then maybe they're paying closer attention to detail than you are giving them credit for? And no offense, Rene, but you are hardly an unbiased observer. I'm still a bit put off by your screed against Samsung copying Apple's design on the S6.
  • Are you familiar with Samsung's history? It's not like they're being picked on for no reason. This company is synonymous with low class.
  • Who knows why the holes don't line up on the Galaxy S6. Could it be because there are extra components inside for things like wireless charging and the IR blaster that might affect the placement of the USB port, etc? I don't know. What I can tell you is that until I read this article I never once picked up my GS6 to see how the holes were lined up on the bottom (or top, or sides). I've been too busy looking at the screen to notice. I guess I'm holding it wrong.
  • Because of my cases, I can't even see how things line up on my phones.
  • "Who knows why the holes don't line up on the Galaxy S6. Could it be because there are extra components inside for things like wireless charging and the IR blaster " Sorry I'm still laughing at IR blaster. Too bad they left out the floppy drive and the rabbit ear antenna.
  • Glad I could amuse you. Have fun looking for your remote in your couch cushions.
  • How would you explain the 2015 MacBook space bar alignment?
  • The issue is not that all things must be center and aligned at all times. That's impossible. Sometimes you have to make design compromises. The point is that Samsung makes a minimal effort to get these details right.
  • LOL! I knew this would be the justification! When Apple has something misaligned, it's a deliberate and intended design tradeoff. When Samsung makes a compromise, it's "minimal effort to get these details right".
  • There is no compromise in how Samsung has made those designs, they just put all of it randomly because they do not care at all. It is totally different from Apple trying to make things right as much as possible and, in rare cases, having to make compromises.
  • That's an intentional design, whereas the samsung's problem is a shoddy build quality.
  • I find the first photo misleading. I actually agree with the point of the article, but that first photo along side the title, makes it out to be something that it's not IMO. It would be more correct to say that the various holes and ports on a Samsung phone are not "centred" instead of saying they are not "aligned," and the inclusion of the crooked sticker (it's a sticker and shouldn't be included in a discussion of design elements), and the confusion of green lines, makes it appear as if everything on the Samsung phone isn't lined up straight, when in fact it totally is. In any case, when you are doing design in real life, you don't always want everything to line up on a centre line like that. It doesn't always look good that way because it's not always about lines, it's sometimes about "weights" of elements. Perfect symmetry often looks worse than imperfect symmetry. Overall, to talk about things not being lined up on a centre, is really not the same thing as saying they "aren't aligned." On a small, thin object like a phone an argument for centre line symmetry can easily be made, but it's not necessarily "wrong" if they don't do that.
  • "It would be more correct to say that the various holes and ports on a Samsung phone are not "centred" instead of saying they are not "aligned," " No, because they didn't necessarily need to be centered but it would have been nice if they were aligned in some way, anyway, rather than all lying on different axes. "the inclusion of the crooked sticker (it's a sticker and shouldn't be included in a discussion of design elements)," Of course it should. Apple would never deface one of their products with a tacky third party sticker like that. They even omitted their own logo from the front of their own phone.
  • These are small elements that should be aligned. What you are saying is true but that applies to bigger elements.
    Small elements can be accents but slots like these are supposed to be aligned.
    Clearly these are engineering limitations where some sensors couldn't be pushed a bit lower (or higher) so they had to dig a hole there. In other words this is where Apple excels too. They do manage to take care of how it looks inside as well.
  • With all the attention to detail, why do your fingernails look so unkempt?
  • Are you offering to give him a manicure? Is that your occupation?
  • I gotta go with fearphage on this one. FFS, Rene—I'm a fan, but if you're gonna put your fingers in a shot illustrating your point on aesthetics, make sure your nails and cuticles are presentable!
  • One of the very few articles lately that I can agree with Rene on. I do find it cool that Apple takes care to not only make sure the device looks good, and I don't think anyone can honestly say the S6 or the S6 edge look bad, but it also follows the need for perfection that Jobs would have wanted.
    With that being said I do think as far as the bottom of the device goes it would be pretty hard to make it line up as well as the iphone does while still taking the micro usb charging port and not making it look weird, yes design is important but sometimes a device can look better while its not perfectly symmetrical
  • Superb article Rene. The kind of attention to detail that's paid to the manufacture of the iPhone itself has clearly gone into this piece. The point is, and a lot of people don't get this, but when people call Apple customers names and insinuate they are susceptible to marketing or making themselves a status symbol, and the response is that the product is better in every way, sometimes inexplicably, this attention to detail IS that factor. It's the same attention to detail as goes into cars. All cars go forwards, backwards and have a steering wheel/brakes. But people don't mind paying for Mercedes or BMW's because of the quality and attention to detail that is above and beyond the competition, the same has just been proved true here. Hear hear. Sent from the iMore App
  • Did anybody notice the camera on the back of the IPhone is not aligned? and the S6 is?
    ........ say what?
    ......... no way!!!
    ......... OM freaking G!!!!!!!!!
    ......... that's incredible attention to detail One of the most ridiculous articles I've seen on the internet.
  • What? just no......
  • That's my whole point, to write an article about the alignment of buttons and ports is just ridiculous.
  • I've been an iPhone 6 Plus user for the last 6 months and I'm typing this from my Nexus 6 I just received today. Why did I switch? I just couldn't stand the protruding camera lens on the iPhone anymore. Switch to Motorola for a more consistent design! In all seriousness, that has nothing to do with why I switched and I don't think anyone will switch to iPhone because of unaligned ports on the bottom of the phone. I suppose that's why the title of the article was changed? Posted via the iMore App for Android
  • Well, I had a Nexus 6 and I couldn't stand it so I sold it for iPhone 6. Also, if you don't like the protruding camera lens, then you must HATE samsung galaxy because the camera protrusion is SO MUCH WORSE.
  • Is this groundbreaking? No. Surprising? No. But it makes a point that I think is valid. Though if Samsung products didn't have other flaws, then this level of nitpicking might not make a difference. Anyway, yeah... I like Apple products and I'm glad that level of detail means something to them. Oh, and Rene.... get a manicure. ;-)
  • I completely agree with this article Rene. This is why Apple is not like other companies. Apple believes that it's "the right thing to do" to make a product that is made well and designed flawlessly.
  • yes...making all the holes line up is the "right" thing to do.
    just like how water is a more "moral" drink than milk. becuz logics.
  • Renee, You must have no life at all! This article is probably the most ridiculous I have read in a year! Apple must be paying you a pretty good amount to write something this stupid! First of all it really doesn't matter if these things line up or not as long as they function the right way! Really get a life and come out of your Apple Bubble!
  • Ridiculous because it pointed out the bad build quality of your Samsung phone? You're the one in the Samsung Bubble.
  • So quality is not defined by the durability or performance, but the symmetry of ports and holes? Wow, you Apple fans really need to get some life.
  • So you're going to pay a copious amount of cash (or a 2-year contract) for a piece of equipment that you expect to be well presented and perform... and this is what you get: holes don’t line up, gaps, shonky edges, creaking? …”doesn't matter if these things line up or not as long as they function the right way!” I expect a lot of care and fine workmanship from a company that spends and earns billions developing their products for the masses. Even the little things matter to me. Well I do have a mechanical design background and if something is not right -both visually and physically- , the fingers start pointing at ME!
  • Well this site has been rather dead, so I guess the article did it's job. :)
  • From what I can see, it looks like most of the holes and slots do align on their bottom edges. Just not centered. Plus, isn't it a good idea to get the microphone hole closer to your mouth?
  • I strongly believe apply is a perfectionist company. They pride themselves on everything must be premium. I think that's why its a big deal to apple users. Yes, it great to know that everything must be aligned. I just find it a bit weird that its now become a main focal point to what is called "premium". I also think that if Ppl are more focused on what is aligned and what isn't to consider what is better. I'll say to them why are we even have this conversation? Why are u so petty. Just becuz everything doesn't align doesn't mean my phone is going to suddenly stop or wouldn't work at all. Who cares? Well only a real apple fan would. I just can't with certain Ppl and apple.
  • I agree with Rene, if this doesn't bother you about products, you are an idiot. Go and sink your hard earned money into a lousy design... I think not. Sent from the iMore App
  • You should throw away your iPad then as nothing is symmetrical on it.
  • I love that Apple is so meticulous, but I also think it's great that Samsung and others aren't. Sometimes you want a $5,000 Lalique lamp to bring together a room, sometimes you just need a $5 lamp from Target to give you some reading light. All the hate is unnecessary. It's all about choice. I used to own a Ford Pick up. But I didn't get angry that Mercedes and Tesla existed.
  • well said!
  • This just reinforces the consumer's mind that Apple's build quality is so much better than Samsung's.
  • I think this article is a joke. I have a MacBook Pro, iPad, iPhone 6, and the Samsung Galaxy S6 Edge and I can tell you that the Edge is a faster, brighter, more versatile phone. Does the iPhone sync up better with my Mac and iPad? Of course it does, but does that make it a better device? NO! If you are looking at lines on your phone YOU ARE A TOOL! So my iPhone 6 lines up... The speaker sounds like crap compared to my Edge. So my iPhone 6 has a better design.... People say the calls are not clear and they sounds like crap. The battery life on my Edge is better, the screen is brighter, it is clearer, and I get all of the ringtones and apps I want for free without jumping through hoops. Does the iPhone have a curved screen and wireless charging? No and you want to know why.... Because they are always behind! Does Apples new watch make calls and receive calls, send and receive text messages, or emails without the phone next to you? No! But wait Apple is so cutting edge lol. Wake up people.. Also do not comment that one is better than the other unless you are using both of them. P.S. my iPhone 6 has gone through two factory resets and one new screen. Great attention to detail!
  • When you chose your glasses and frames, did you just buy them because they held the lenses in place (who cares, I'll just get another set if I break 'em) or the way they looked and felt (these feel good, I see good, I look good)?
  • The watch can function without the phone on messages. And it does make it a better device if it can function better with your other devices that is why most people stick with all Apple products or at least that is why I switched everything. Sent from the iMore App
  • I might not be the first to post this, but I have no interested in reading 200+comments to find out. Anyhow, switch to Galaxy S6 for an improved camera experience! Sent from the iMore App
  • Obviously the sticker is misaligned.
    The ports and buttons on the S6 are aligned to the internal structure, with how they look externally less relevant. A different set of priorities. Engineers rule over design, which lets face it, had a template to work off..
    Apple on the other hand feels that external alignment is important enough to make sure it's internals accommodate them. Engineers at Apple are forced to consider external design to a higher degree. When constructing internal structure.
    It's horses for courses, but I also suspect that it's one of the reasons Apple is popular as this attention to detail permeates it's entire philosophy, and why it s hardware is so good.
  • Good article and good observation. As a software product manager, I'm constantly working with my engineers to work on dialog box and screen layout. It's not about wanting to make it pretty, it's about our team wanting to make sure we're always doing our best and paying attention to details. Apple employees, managers and executives are masters at this and it does show on their products.
  • Who cares the phones are great Sent from the iMore App
  • The main crux of his argument is that knowing Apple goes to such lengths to care about the interior and exterior design and functionality and how that impacts one's experience and understanding of the product and company can and does impact brand loyalty... For me at least. Knowing this tells me a few things: - they care about and take pride in what they create and innovate
    - they care about the user experience whether you notice it or not
    - that there is a long shelf-life for the products they make; it won't fold up and not be available, including support, 2-3 years down the line
    - they appreciate and encourage the user base and non-users alike to, dare I say it? Think different(ly)...about how their products play a role in their users life and how to make life better from not only a functional level, but an asthetic level that mimics the natural wonder of the world
  • Let's be honest for the most part Renee is dead on. Samsung could care less about the "fine" details. They have constantly say back and try and clone Apple year after year. This year they took it to a new level. They got rid of the few things that actually gave them a leg up on Apple-SD card, removable batteries, etc. So what do they do, they make a phone that at first glance looks like a iPhone.They try to go with a premium build but yet when you look close you realize it's still just the same old Samsung as pointed out in the article.
    Samsung is the Walmart of electronics, they have their hand in almost everything from toasters to computers to washer& dryers. They make a good phone but let's be honest they will never be on the same level as Apple. Sent from the iMore App
  • I think substance trumps style.... Samsung phones are actually more expensive to make, in terms of the cost of components that go into them, although Apple charges a higher premium. Any tear-down of the components would indicate that. Its a choice of paying for the aesthetics versus the functionality.
  • The value of a product can not be determined by just adding up the cost of raw materials and components, though this may be a popular belief among those with little appreciation for craftsmanship and intellectual property. This concept might work in a commodity market like Windows PCs, but it certainly doesn't work when determining the fair value of an Apple product, given the enormous amounts of research, development, and design work that goes into developing both hardware and software, and the ecosystems they inhabit. If Samsung's products cost more to manufacture, it's because they lack the expertise to develop manufacturing processes as efficient as Apple's. It's also because instead of spending years developing their own products and processes, they instead rush to reproduce the works of others, bypassing the learning process. In any event, cost to build means nothing. What matters is the real world utility, satisfaction, and long term cost of ownership. Apple trumps Samsung on all three.
  • All I know is if you want to talk about TRULY high quality build, a product that is built exquisitely then you should not bring the iPhone 6 into the same room as the S6 or the S6 Edge. Why? This: NUFF SAID. COMPETITION OVER. iPHONE 6.... YOU ARE THE WEAKEST LINK. LITERALLY
  • There are more than just one drop test video. The second one after a search show iPhone destroying the S6. Try again friend. Sent from the iMore App
  • This was the most realistic test, unpredictable and each phone took similar shots. S6 Edge is the better phone. Traded in my iPhone 6 plus to go back to Android. got the Gold S6 Edge 128GB. Couldn't be happier. I appreciate Apple, but when i held this phone in my hand, I literally pulled my iPhone out at T-Mobile and asked to switch. It is absolutely the best designed phone i have ever held. and the UI is 1000x better than old touch wiz. I gotta give it to Samsung, they really created something that made me want it the same way the iP5 made me want it when i touched it. Unbelievable lol.
  • It is better than the previous one for sure. Glad you are happy.
  • It's like saying Samsung may be fat, ugly, stupid, and smell bad because her mother was a bad influence, but hey I'll marry her anyhow because she can still have babies. How crazy is that? Sent from the iMore App
  • Article fail.
  • For a guy that cares for aesthetics so much, you have really disgusting cuticles and fingernails...
  • Oh, an ad hominem attack. You're a sharp one aren't you?
  • Yup, I'm sharp and consistent, unlike Mr. Alignment and I would never ever post a picture of my fingers looking like that. Especially when writing about aesthetics. For me this article is like all those fat, obnoxious, scruffy, beer-drinking guys commenting how fat Jennifer Lawrence is.
    Btw. He forgot to take a look at other Apple products before writing one of the stupidest articles I've ever read. I've put the comment about the iPad's 4 lack of alignment and symmetry of ports and holes, but somehow none of you Apple-cult followers commented on this. How weird...
    Just to be clear: I own an iPad, Apple TV, Mac Mini and had an iMac for a long time.
  • Oh, and I just checked the sides of my iPad 4 and guess what? Nothing symmetric there.
    Get a life or something dude, maybe religion (other then Apple cult) is a solution for you? This article really creeped me out. Approx. 50.000 people die everyday of unnatural causes and you've decided to waste a lot of time and energy to write this bullshit...
    To quote Obi-Wan Kenobi: "You want to go home and rethink your life."
  • There is a point to be made indeed with regards to attention to details where Apple surely excels at. However there are a lot of things that Apple has not got right with the iPhone 6 that surely matter way more than alignment of items at the side of a phone. Namely:
    - Extremely poor battery life on the iPhone 6. After 6 months of using this phone I cannot go throughout my day without having to recharge it; and don't tell me I am a power user...for the price paid for this equipment why shouldn't I be a power user?
    - This stuff bend. Period. I expect to be able to put my phone is my back pocket. Like I did with my iPhone 4 for 4 years without any sign of bent.
    - While you are at it...the back of the phone has a surface alignment that is plain wrong for Apple "standard": the protruding camera.
  • I have the 6 plus and no issues here. No bending but I would never put any phone in my back pocket. I am a power user and I go all day without the need for a recharge although by bedtime it needs it.
  • I have the iPhone 6 and have never had a bending problem, despite the fact that I always carry it in my back pocket. If you weigh 300 pounds and like sitting on hard objects then perhaps it's wise to remove the phone from your pants before you sit down. My phone's battery typically lasts into the night with moderate use. This is more than enough for me, and I appreciate the phone's thinness and light weight. If I'm traveling and know that the phone will get heavy use, I carry a Mophie Juice Pack. Problem solved. This is a better solution than forcing me to carry a thicker, heavier phone all the time for extra battery life I will rarely need. Regarding the protruding camera lens, name another phone with comparable capabilities, comparable quality camera, and the same size and thickness that also features a flush mounted camera.
  • It's actually very clever from Samsung. The charge port is closer to the back of the phone, so if it's charging on its back the USB cable is flush to the table too.
  • Is it me or does seem more like an issue with that particular unit that is being reviewed? Apple managed to produce a phone that bends under normal amount of pressure and sold thousands of those units, didn't it? They get to dust it off build problem?
  • Have not met a single person with a bent iPhone.
  • The misalignment was the second thing I've noticed. And it hurts my eyes. The first was obviously the copycat-nes... Posted via the iMore App for Android
  • And the misalignment on iPad didn't make your eyes hurt? How is that?
  • Design matters. That's why I love iPhone.
  • You gotta hate the iPad then...
  • Sending this priceless article / discovery to each and every family member, friend, co-worker as well as android-fan! Well done, iMore. WELL DONE!
  • If you care so much about alignment, why don't you start with your fingernails?
    Maybe there's more than a correlation here? Now I'll stop. Because I still believe it's good to be anal about some things. Cheers
  • Now let's turn the two phones over and compare the backside. I suppose those UGLY WHITE ANTENNA LINES are BEAUTIFUL are they?? Give me a break iMore.
  • "But when I looked at the picture of Samsung's product, it wasn't the sticker that bothered me so much" Not looking for it... but managed to write and entire article about a non Apple companies inability to match and maintain Apple values... Well played... Yawn
  • Think of the proces. They designed machines to punch these holes. Made prototypes of the cases. Saw that the holes didn’t align at all. And said: oh well, it’s good enough.
  • It's not as simple as deciding where to drill the holes. The size and arrangement of internal components influences the location of external ports. Apple makes design an integral part of the engineering process rather than leaving it for the end. This is a rare practice, but one that differentiates them from the copycats.
  • This conversation reminds me a bit when the Apple world was agog about the utter brilliance of the iPhone being 3.5". It was, you see, designed to be the perfect size (rather than being, you know, a pretty large screen, pushing the limits of economics, when the iPhone was first introduced, but then it was locked in via some short sighted APIs). The aspect ratio of the iPhone was designed to be, again, the perfect aspect ratio. Post-facto rationalizations of the worst kind. Apple went to larger screens with different aspect ratios and the world moved on. Now we have someone obsessing over something even more absurd. But here's the funny thing -- offset ports are recommended in aluminum designs because it increases rigidity. It increases the resistance to bends. It's likely Samsung had *more* difficulty making offset holes (a PCB is flat) to pursue an engineering optimizations. Here, however, we're told that no, somehow they're just lazy and didn't think it through. I'm not even a fan of Samsung -- but this nonsense is noise.
  • What strikes me as amusing, is that you touch upon a crucial point, and somehow miss just how crucial it is: "To align everything along the edge of a device takes designing and mounting the boards in a certain way, and the ports and speakers, and the buttons and jacks, and the grills and every other detail so they all line up at exactly the right place at the end." This is the entire reason behind the iPhone's two greatest failures. Both the iPhone 4's placement of the antenna which meant one lost signal if they held it like a phone and the iPhone 6 which bent easier than nearly any other phone on the market (The iPhone 6 Plus didn't have to make the same form compromises and didn't face the same problem.) Personally, I think that I would rather own a phone which is designed with function being the first priority, rather than one which is just supposed to look pretty. It's like painting the back of the fence... when you know the wood is rotten.
  • Antennagate was a myth, turned into a frenzy by clickbait journalists and Apple haters. Jobs held a press release where he thoroughly explained and illustrated the methods Apple uses to test cellular connectivity for their devices. They provided video evidence illustrating that ALL the leading phone models lost some signal strength when held in various common ways. He also demonstrated that the number of bars displayed on your phone is not a consistent way to compare actual signal strength among manufacturers since they all use different algorithms for illustrating these. Finally he provided call center stats showing that the rate of returns on the iPhone 4 were significantly lower than its predecessors, eliminating the notion that their customers were dissatisfied. Bendgate is another similarly ridiculous news non-story.
  • It's notable that all iphones bent at the exact same spot. Beneath the volume rockers. This can not be a coincidence no matter how hard you try to downplay it. Posted via the iMore App for Android
  • Neither is perfect. But between a phone with misaligned slots and a phone that rocks its camera lens, I'd pick the former anytime.
  • Iphone camera lens protrudes awfully, the phone can rock back and forth on the lens. You need a case to fix this. What good is design if you need to cover it with a casing? The misaligned slots won't bother me as much as knowing my camera lens is supporting my iphone.
  • There's a protective frame around the samsung camera.
  • Samsung: an eternal joke.
  • I wonder how long it will take apple to copy this android feature? Like all of the other Android features it has recently copied (6" screen, nfc, custom keyboards, widgets, ect) First Rene says it doesn't matter, then he says it sucks, then it's magic because apple did it.
  • Re: "Some people might not care. Like painting the back of the fence or finishing the underside of the cabinet, it's a detail that only people who take tremendous pride in craft really care about. And, of course, people who look for just exactly that kind of quality." You would think those with such "tremendous pride" and who "look for just exactly that kind of quality" would also care about their cuticles and grooming.... ...and might have done a little manicuring, especially if their fingernails were going to be blown up in a close up shot about attention to details, lolz..... *smh* haha
  • Wow, I had no idea so many iMore readers worked at nail salons.
  • so I wasn't the only one :)
  • It's a bit hard to take seriously someone's devotion to "painting the backside of the fence" from someone who could write a grammatical travesty like "Yet bits can and are fixed."
  • Getting a bit desperate there, eh, Rene?
  • The point of the article is that quality builds trust. Knowing that a company took the time to look at the small details means they're likely more reliable. A luxury sedan or car isn't that solely because of costs. It's the craftsmanship and attention to detail that makes the difference between a BMW and a Kia. Android phones are the Kia's of smartphones, cheap, loaded with features for "value" can look good at times, but no matter what, it'll never be a German car and you can tell once you drive it. Doesn't matter how close to the real thing it looks like.
  • OCD much? Seriously though, my stepdad had that sort of attention to detail, and wanted to instill the same in me, so after he made me vacuum the floor, if he spied the tiniest fleck of detritus he would beat me with a belt, then make me go over the carpet inch by inch on my hands and knees picking up every tiny little piece of lint with my fingers. Then he'd go over it again and if he found another speck - even ONE - I'd get another beating. But it paid off, I must admit; I have an incredible eye for detail as an adult, and, like you, I can't stand to see anything out of alignment even to the most infinitesimal degree! I'll pay hundreds more just to make sure anything I buy is cosmetically PERFECT! This kind of focus on detail is probably why the children who manufacture iPhones jump off the sweatshop roof to their deaths.
  • Really?? About allignment??? I use iphone too and never consider about alligment..... And leave android because not allign??? I love read imore but plesse make some articel not so fanboy style please
  • Rene, you nailed it this time. I am not always a fan of your posts but this one is so true. Getting things aligned is a golden rule for good clean designs. It may get in the way with parts layout or so and it shows your design dedication to work your way to getting things aligned despite of the difficulties. This is like a perfectly tidied up/decored home versus a messy one. Say we all have the same furniture and stuff. Some people are lazy and some just are always there to impress. Both homes are functional. BUT, I am not happy how many screen elements on the Apple Watch are not centered. Check the modular clockface and the activity app(while in an activity). Data fields are strangely sized and allocated to a side for no reason.
  • oh my god! the holes line up??? really???
    well then, i don't know what i could have possibly been thinking. clearly, Apple is the superior manufacturer...because we've all just decided that the holes lining up is important for some reason.
  • _
  • I'm really not sure what to make of the author's opinion. Ok, I get it, some people look for the apparent perfection that Apple offers. For some people the much more closed ecosystem of Apple, its poo(er) battery life and compatibility issues might matter more than aligning ports & design items. For the author it's the design that matters more and sure, it's up to everyone's preferences. But what bugs me is this: quote 1: "The sticker isn't even put on straight, which seems unimaginable given modern production equipment." quote 2: "To align everything along the edge of a device takes designing and mounting the boards in a certain way, and the ports and speakers, and the buttons and jacks, and the grills and every other detail so they all line up at exactly the right place at the end. Painstaking is likely an understatement." I'm sorry, but how do those statements fit together? If it's unbelievable to have misaligned items because the technology does that for you and OMFG it's soooo st00pid, then how can it be painstakingly meticulous at the same time? Either the production technology can do it easily or not. Either Samsung is normal and Apple is this GOD of alignment and symmetry or Samsung is a silly bunch who can't use production tech while Apple is the normal production line user. But let's not stop here. There's symmetric design and asymmetric design. Apple is symmetric, Samsung looks made by a Dadaist designer. So ... what? If asymmetry means getting a thinner frame (that doesn't bend, haha) and better battery then so be it. If that's the price to pay for being able to directly copy whatever files and formats I want on my device, great, to hell with symmetry.
  • Way too many green cub reporters trying to act like they know it all. Making up stories about what they think is a superior design when they know they haven't got a clue what does into the design of a smart phone. Who cares if the openings do not line up? This is not superior design, it is just the way it works best. It is not why they think "Apple is making money hand over fist." Sorry cub reporters, with no real world electrical design engineering training or experience, you can't just make up stuff so people will read your filler story. Yawn. Boring story, I'll give it its due by lining my cat's litter box. Yawn.
  • Seriously, this post gave me cancer. I can't take a website for serious anymore, that publishes an article about a misplaced sticker on a phone.
  • Apple is Making a quality products, that why 1 year only making 1 batch of IPhone. Samsung is different, they fighting for quantity, 1 year can make more than 10 models of Smartphone.
  • Not to step on anybodies toes, but when i read the headline, I thought you need a certain degree of OCD to care about something like that.
    After reading the article I can comprehend and acknowledge the reasoning of the author but I have but one thing to say:
    I would be very cautious to try and extrapolate information we gain from the outer appearance of the phone to the alignment and "design" of the inner part(s). The deduction presented in the article seems (as far as I can see) to be supported by the assumption that optimised design on the outside carries over to the inside. Now here's my counterexample (same as above, this is just an assumption with no clear evidence, this could be as wrong or right as the authors assumptions): Samsung takes their hardware parts, mounts them together in the most optimal way possible (hopefully) and then designs the phoneshell afterwards. Apple might start the same and comes up the most ideal built for their inner hardware, obviously the buttons most likely won't align nicely at that point so they start cutting corners and at the end come up with a suboptimally inner built, but that has the ports (that point out) aligned. Now one could argue the compromise in the suboptimally built is most likely (hopefully) so minor that is has practically no impact on the end performance, but then again it's the same with the buttons.
    Now this might not be the case. This is just an assumption. We don't know. A specialised electrical engineer could tell you by taking a look into both phones, but the author doesn't seem to be one, so the articles conclusion should be taken with a grain of salt.
    TL;DR You can paint your fence/cabinet with the most beautiful and expensive varnish from all sides, it doesn't matter if it's sloppily crafted.
  • After you paint the back of the fence and before you do a hand shot, do yourself a favor and get a manicure! Your cuticles need some TLC! That's an image I am not going to be able to get out of my mind. Thought you'd like to know.
  • This has nothing to do with manufacturing tolerances, as you would require more than one of each phone to judge that. Manufacturing tolerances would only judge how features of the same model were consistent. The only reason the alignment of edge items would matter to manufacturing processes is if they differed on every single of that model phone made. That they weren't designed to line up visually on the outside is meaningless. This in no way affects functionality of the device. How many people spend as much time as this dude looking at the edge of their phone. Most people have a case that covers all this up anyway.
  • The Android and Microsoft people won't understand the willingness to pay extra for the detail. I'm fairly certain Apple cares about the quality of their product enough to want it to make a great presentation. The sad thing is all of the haters who say this doesn't mean anything and proves nothing. They would be yelling from the rooftops if the Samsung device was aligned but Apple's wasn't. I really wish they were such sticklers to details about their mobile software as they are about the hardware...
  • Alot of idiots on here miss the point of the article. Even Rene over here says most probably won't care, which is true.
    The point is the attention to detail the company is willing to put in a product. It doesn't align by 1mm, ok so what, but it's also an attitude you can see from Samsung. They don't give a damn about those design details because they think you'd buy there gimmicky product anyways.
    Samsung has always been like this and it baffles me to see so much people still support their over-saturated / marketing hype driven products. These are the same guys that bashed Apple for using aluminum with non-removable battery.
    The S6 is everything they bashed about. Samsung fans are delusional and whack.
  • nobody is missing the point of the article. people are saying that the point of the article is stupid.
    those ports on the samsung phone aren't defective. they aren't crooked. they aren't drilled inaccurately from one S6 to the next. they just don't all fall on a single, arbitrary line. why the hell would anyone care? it's like claiming that water is prettier than milk. and please, spare us your great ego. for every one person that has bashed Apple for using aluminum and non-removable batteries, there have been two Apple fans that have bashed back regarding smartwatches, Android phone size, nfc, Android features, and Android UI. ALL of which are now seen in Apple products.
  • Besides the fact that Apple gets a fair amount of their innards from Samsung, let's just beat the shit out of the Chinese slaves, er, workers who assemble the phones under subhuman conditions. Write THAT article, and pay attention to detail when you do it...pretentious windbag...
  • I don't think it's a coincidence that most of the people who totally missed the point of this article are Samsung/Android users.
  • oh yeah, totally. if you don't see the arbitrary need to have holes line up on your phone, you MUST be a Samsung/Android fan. derp
  • Really don't know what to make of this article. One hand I think he is being very picky and OCD and yet on the other hand I can sort of get it, attention to detail matters. When I look at the bottom picture no the holes / ports don't perfectly line up but to me the microphone hole does line up with the bottom row of holes on the speaker grill. also on the side picture the top of the simm tray to me lines up with the top of the button to the left.
    People will probably disagree with me and that's fine, the above is just my thoughts on the matter.
  • I honestly cant believe that someone wrote an article about something so minor. Some people just need a reason to hate every thing that isn't theirs. pretty sad
  • I like how he says "basic alignment".
    It's simple, basic alignment = basic phone!
    Switch to Samsung if you want a real smartphone experience :D
  • Really? It's crap like this that makes people have a disdain for Apple fans. This article comes off as really pretentious. No one is sitting here looking at holes on their phones. Get off your high horse already. You cannot deny that Samsung has finally put together a phone that has finally matched Apple in terms of aesthetics.
  • Speaking of holes, Apple's best design decision this article praises.
  • You make the faulty assumption that n9 compromises had to be made in order to align the buttons. In my world, function > form.
  • Just because Apple exterior alignment is along a central line doesn't indicate a super high attention to detail compared to everyone else. That actually seems the laziest way to do it. Somewhat like the grid of icons ui that the most shameless apple fans somehow find elegant rather than lazy. Who knows how long Samsung looked at and tweaked to get the hardware aligned how they wanted it.
  • Congratulations on making yourself look like a total ass by writing complete garbage.
  • Apple perfectly aligns everything. Except the camera. You know, the one thing that counts. The only thing that protrudes and actually affects physical interaction with the surfaces you place it on.
  • Rene, I found it fascinating that you could become so incredibly discerning over fraction of a mm on the Samsung, yet you didn't take care of those ragged cuticles and nasty nails before your super close-up photos. Trust me, I'll take an off kilter Samsung before I'd touch that scruffy scratchy cuticle. Spring for a manicure man!
  • The grain of the wood on the handle of a hammer does not determine its quality as a tool.
  • All you Nguyen are fun. But I really joined this group to hear about apple. And free stuff XD.
  • Yep, and that explains why Apple are few years behind. Just kidding. The best thing for us - consumers is that they both exist :-) It was sad times when it was only Apple at the beginning.
  • I'm sorry, Rene... I couldn't read any more about your alignment nitpick after I saw your cuticles. Get a manicure if you're going to hand model your pics - especially when talking about aesthetics. Paint the back of your fence before talking about other's fences.
  • Oh my goodness, you and your obsession with apple products is just way too far buddy! Does apple feed you? Does apple give you something? What is it? Why are you so very defensive with their products..! Jesus i can't even.. Wow! It's creepy bro I'm telling you, i use iphone and macs, i like it that's it! This article seriously make me wanna puke bro!
  • might wanna work on lining up that cuticle...
  • Great article. Absolutely agree. Apple employed the Best brains in the industry. Their product is phenomenal quality. Use it since 2007 and never ever looked back.
  • Why all the outrage and disrespect? Can't we all just get along? Different brands have different value propositions. It's not very different from Mercedes vs. Isuzu or Budweiser vs. Gordon-Biersch. If you enjoy the experience of a finely crafted product and are willing to pay more for it, buy it. If you want to get something that's still very good for less money, choose that.
  • Google "side view apple watch". The dial and button clearly aren't aligned on center. Surely you noticed this the first time you looked at it.
    What are your thoughts on this, Rene?
  • This is the dumbest article I've ever read about smartphones. Really. Samsung designed a stunning phone and this is the level of nitpick we're reducing to. How about the antenna lines that have no logical reason in their design on the iphone? I guess Apple cares more about profit then great designed phones. Also, why is there a qualcomm sticker on the s6? Every s6 phone uses Exynos not Qualcomm. The reason it doesn't line up is because it was slapped on there by someone else. Not the manufacturer. This guy is supposed to know his facts and doesn't question this error. no other S6 on any carrier has qualcomm markings.
  • I fully understand Renee's point, but I wonder if he wrote one of these pieces about the iPhone after Apple cribbed HTC's design for their iPhone 6? "...but Apple's design team forgot about comfort, neglecting to carry over the hand molded curved back of HTC's sublime engineering or HTC's more attractive antenna grooves."
  • It's like windows on a house: Some people are okay having the windows at all different heights (like this:, while others prefer a bit of uniformity (like this: