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Maybe?

Do you think too many leaks ruins the surprise and would a 24-hour grace period before announcements be better?

When does too much information detract from the experience?
Oliver Haslam
22 Apr 2020

e aTim CookSource: Apple

There was once a time when Apple was very good at keeping secrets. Until it left an iPhone 4 in a bar that one time. But things have starting to get silly in the last few weeks. We've seen all manner of leaks, including claimed iPhone schematics. The iPhone SE was also leaked into oblivion.

And it's that iPhone SE launch that has some people pondering – is it possible to have too many leaks? Some people have even been asking the current leak king, Jon Prosser, that same question.

I know that leakers are gonna leak, but can we all agree leaking in the 24 hours right before an event just ruins Christmas Eve and isn’t that interesting at that point? Just wait until after and share the “why’s”.

— Ryan Jones (@rjonesy) April 22, 2020

Has all these videos and behind the scenes leaking taken away your excitement of surprise reveals and the joy of not expecting something?

— ❁ (@smokingroze) April 22, 2020

It's a question that has come up before, but with the iPhone SE seeing leaks in the hours leading up to its announcement last week it's something at the forefront of minds once more.

So we want to know – would you like to see a 24-hour pause on leaks ahead of an expected announcement? Note that this isn't necessarily going to change whether we cover them or not, but it's an interesting question to consider given the increase in leaks we've seen of late. Watching a Steve Jobs keynote with little idea of what would be announced used to be thrilling. It's fair to say we don't have quite the same excitement in 2020.

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