Folding iPhone won't debut before foldable iPad, predicts analyst

iPad Mini 6
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Expect Apple to release a foldable iPad before a foldable iPhone. That's what CCS Insight analyst Ben Wood believes we should expect — and it's coming soon.

As part of the CCS Insight annual predictions report shared this week, the analysts believe that Apple will launch a foldable iPad as soon as 2024 and that Apple's foldable iPhone is still a little further out.

Bending the rules

While many had expected Apple to release foldable iPhone first, pitting it against foldables from Samsung and Motorola amongst others, CCS Insight believes it will be a foldable tablet that comes first. Speaking with CNBC, CCS Insight's Ben Wood says that " it doesn’t make sense for Apple to make a foldable iPhone" right now. Instead, the analyst expects Apple to shun that trend and probably dip a toe in the water with a foldable iPad.”

Wood believes that a foldable iPhone would be a risk for Apple given the expensive price that would be attached to it. Wood expected a foldable iPhone to cost as much as $2,500, making it considerably more costly than Apple's current costliest iPhone, the iPhone 14 Pro Max.

Wood also believes that there would be a "feeding frenzy" should Apple's foldable launch with problems, likely similar to those that Samsung suffered when it first launched the Galaxy Fold.

Rumors of Apple entering the foldable market have come and gone over the last few years, with some reports pointing to a release window at some point in 2025 and no sooner. That could marry well with this latest report by CCS Insight, with Apple launching a foldable tablet in 2024 to test the water.

Apple is getting ready to announce new tablets right now, it's believed. The best iPad you can buy is getting a refresh, with the updated M2-powered iPad Pro just around the corner. We also expect a refreshed 10.2-inch iPad to be announced imminently, too.

Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.