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Jony Ive: Energy, vitality, opportunity at Apple is extraordinary

WIRED25, which celebrates 25 years of Wired Magazine, was a big enough deal to draw the notoriously shy and increasingly reclusive Jony Ive, Chief Design Officer at Apple, up on to the stage for a one-on-one interview with Vogue's Anna Wintour.

From Wired:

In his remarks, Ive turned again and again to the theme of human connection. It's important to Ive not just professionally (it's central, for example, to his team's vision for the future of Apple's retail experience), but personally. "I moved to the US in 1992 for two reasons: I loved Apple and I loved the US." At the time, he said, "optimism was tangible and material"—particularly in Silicon Valley.The connection appears to also be what will keep him at Apple. Asked whether he plans to continue designing for the foreseeable future, Ive answered in the affirmative by pointing to the collaborative environment at the company, which he characterized as more diverse than ever.

Video embed, if it works for you:

Ive's projects may change, evolve, and iterate over the years, from iPhones to iPads to Watches to Macs to Apple Retail to Apple Park, but rumors of his checking out have always been on the under-informed side.

He's the most impactful and arguable the best industrial designer of his generation and, at Apple, he gets to not only envision the future but envision his future.

And there aren't many gigs with that much freedom and scope.

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Rene Ritchie
Contributor

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

4 Comments
  • I watched the video. Interesting, but he doesn’t always answer the question. I don’t think he doesn’t want to, but he gets lost in his answer. So he meanders around. We do learn little bits about what he thinks from that, but not necessarily what we thought we would.
  • I disagree, I think it''s all part of his public persona to come across as special and mysterious. Apple have some great looking products but man is that guy full of it.
  • Jony Ive verges on self-parody, but I like him anyway. ;-)
  • Meh. I like some at Applebut that man and Phil Schiller are awful personalities.
    Federleghi. Now he’s a nice one.