What you need to know
- LG has reportedly suspended talks with Apple about carrying its products.
- The company was planning to sell Apple's products in its Best Shop retail stores.
- The stores had been empty since the company exited the mobile phone business.
LG has reportedly suspended talks about selling the iPhone at its Best Shop retail stores in South Korea.
As reported by SME Daily (via Google Translate), the company is apparently facing backlash from small businesses and public opinion in the country over the potential partnership.
Back in June, it was reported that Apple and LG were working on a potential partnership that would bring Apple's iPhone, iPad, Apple Watch, and more into LG's Best Shop retail stores in South Korea after the company left the mobile business.
The backlash the company is facing may be due to its promise to only sell LG phones in its stores back in 2018. According to the story, LG promised to only sell its own phones in its retail stores in order to allow smaller businesses to compete by carrying other brands.
If the agreement is able to go through, Apple is surely trying to make it happen before it announces the iPhone 13 lineup this fall. The new iPhone is expected to feature upgraded cameras, a 120Hz display, and a significant increase in battery life.
Master your iPhone in minutes
iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.