Source: Apple
What you need to know
- Apple's new YouTube ad focuses on user privacy.
- "Privacy. That's iPhone – Oversharing" shows people going about their lives, shouting out private information.
- It's a typical Apple ad. Funny, but to the point.
Apple has a new ad on YouTube today with the main focus being user privacy and the way iPhone helps to protect it. "Privacy. That's iPhone – Oversharing" runs for a little more than a minute, but that's more than enough to get the point across.
Through that time we watch multiple people going about their days as they shout personal and private information at people. One shouts their heart rate at people as they run, while another tells everyone their credit card number.
Some things shouldn't be shared. That's why iPhone is designed to help give you control over your information and protect your privacy.
It's easy to see what Apple is getting at here, with the suggestion being that other phones share your information – even information that should remain private. Apple says iPhone doesn't do that. It's an advertising campaign Apple has used repeatedly in recent years and it's one that it's unlikely to drop any time soon.

Apple touts App Store benefits, says it supports jobs and small businesses
Apple has shared new research that shows the App Store continued to thrive during 2021, supporting more than 2.2 million jobs across the United States. Those jobs include coders, designers, and others.

One iPhone 14 model could be in short supply at launch, here's why
At least one iPhone 14 model is behind its production schedule and could be in short supply at launch, according to a new report from Apple's supply chain.

Music MiniPlayer brings some 2007 iTunes nostalgia to your modern Mac
Fans of the classic iTunes Mini Player are in for a treat because someone came to our rescue and brought it to the Music app on modern macOS.

Fine leather will protect your iPhone 12 Pro Max in style
There's nothing like fine leather to convey a sophisticated look and feel. Keep your iPhone Pro Max protected in style with one of these leather cases.