Remember geeks, iOS wasn't made for us
Now that Google's Chrome browser has hit the App Store, there's renewed consternation in geek circles over iOS' inability to set something other than Safari as the default web browser.
The same thing happened when Sparrow for iPhone was released, yet couldn't be set as the default email client.
And when/if Google Maps for iOS comes to the App Store, no doubt many geeks will complain about the inability to set it, rather than Apple's iOS 6 Maps, as the default location handler.
We geeks don't just want to use things, we want to control how we use them. We want to be able to tap web links, or email addresses, or location markers, and have them open in something other that Safari or Mail or Maps. We want to launch Siri and have its natural language interface populate texts and make appointments and place calls in something other than Messages, Calendar, and Phone.
But here's the thing -- iOS isn't now, nor has it ever been, made or meant for us geeks. And we knew this from the start.
The iPhone, and later the iPad, were made for:
- Steve Jobs.
- Regular people, who make up the vast mainstream market.
- Reticent people for whom previous computing devices were inaccessible and/or off-putting, who round out the vast mainstream market.
- Enterprise and education people, who make up the bulk-buying market.
- Geeks, who make up the niche influencer market.
- Richard Stallman
When iOS 1 (iPhone OS 1.0) was released, it had almost zero geek-friendly features. Forget no multitasking, it had no third party apps. No cut, copy, and paste. No push. Nothing even remotely confusable with power features.
We knew this.
But we were charmed by the multitouch capacitive display and the delightful user interface, and so we threw aside our hyper-functional if frustrating geek phones and lined up in droves to buy it.
And then we started complaining.
We married the hot chic (or dude) who couldn't cook and, as soon as the honeymoon was over, we started wondering why there wasn't any dinner on the table.
Never mind it took 2 years for cut, copy, and paste. Never mind we have the App Store, we don't have side-loading. We have Pandora and TomTom and Skype, we don't have desktop-style multitasking. We have FaceTime, we don't have quick settings toggles. We have iCloud, we don't have document attachments. We have Siri, we don't have widgets. We have Notification Center, we don't actionable notifications. We have kiosk mode, we don't have multi-window mode. And we'll have Passbook and Starbucks cards and movie tickets, we won't have arbitrary NFC access.
It's the same reason I'm not getting my Files.app. And it's the same reason why, year after year, geeks feel iOS preview events like iOS 6 at WWDC 2012 are underwhelming, and while jailbreak remains popular to this day.
We're not Apple's target. We're a side benefit. We're icing.
Now I'm not saying we shouldn't complain, that we shouldn't keep pushing for just exactly the geek features we want. John Gruber should. Matthew Panzarino should. And I sure as hell will.
We should all absolutely keep every geeky feature request we can think of on Apple's radar. But we should understand what the priority of those features will be on that radar.
We should understand that iOS doesn't power geek devices made easy enough for mainstream users to employ. It powers mainstream devices made compelling enough that geeks want them as well.
One day, Apple may just enable default app selection on iOS. They'll figure out which stock apps they will and won't allow to be changed, and a way for App Store apps to identify which stock app(s) they can replace, and they'll handle the negative comments when non-Nitro browsers aren't as fast, or email clients don't have or didn't license push, or telephony providers drop calls.
Apple will get around to what we want when they can spare an engineer to both implement it and hide it from mainstream users, and provided it doesn't conflict with any of their more important priorities.
And we knew that when we picked it up.
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
The iPhone, and later the iPad, was made for:
2.Regular people, who make up the vast mainstream market
3.Reticent people for whom previous mobile devices were inaccessible and/or off-putting, who round out the vast mainstream market.
4.Enterprise and education people, who make up the bulk-buying market.
5.Geeks, who make up the niche influencer market.
Microsoft abused a monopoly position, which is illegal.
For example, if I say you can have my OS for $20 with my browser, or $200 with the other guy's browser, and your business depends on my monopoly OS, that's a problem.
Apple has no monopoly in mobile. You can buy an Android device if Apple displeases you. (i.e. people can vote with their wallets and let the market decide.)
Arguably, carriers have historically locked down phones far more than even Apple has.
If you go to an Italian restaurant and they refuse to sell you Chinese, and you want Chinese more than you want to eat at that restaurant, walk out.
Though I am not a big MSFT fan but I applaud the direction they are going with their tablet. Rather it succeeds or not, at least they are not copying Apple right out of the box. Google=thief.....end of discussion.
Though I am not a big MSFT fan but I applaud the direction they are going with their tablet. Rather it succeeds or not, at least they are not copying Apple right out of the box. Google=thief.....end of discussion. Those who disagree should look in the mirror and asks yourself, if you invent something will you let somebody steals it from you and make $$$$$ out of it and hide behind the opensource theory.
DOJ DOJ DOJ.. monopoly monopoly!
They are all doing it to some extent. At what point does a company own the rights to their hard work, and at what point do we tell them they have no right to control their environment.
I'm not even sure I agreed with telling Microsoft it couldn't package in its own browser. Seriously...?
Second point on the browser litigation. There was a whole lot more to the case then simply saying they couldn't include their browser. Microsoft was forcing people to take the browser in what is called "bundling" and preventing others companies like a HP as an example from contracting to with companies like Netscape to include their browser. They were improperly using their power to interfere with contracts in other business. They were telling companies you can only get windows if you don't deal with other browser companies. There's were complicated antitrust issues involving the improper use of market power. These were by definition anti-competitive practices. Not simply a case of "you can't package your browser."
Thanks to Android, Apple does not have a monopoly on the the mobile phone space which is the only thing that saves them from the many anti-competitive things they do with their control over IOS. Had android not taken half the smartphone market then I do believe that the iPhone would be close to monopoly status in that area even if a number of its features never never had to evolve to compete. the difference is in the tablet space. In the tablet market Apple very much has monopoly status and they are very close if not already abusing that via itunes. The fact that itunes is the only method of managing an iDevice, in this case the iPad, they are essentially forcing users into using itunes as a storefront for music, movies, books, and magazines. Now you might say there is nothing stopping a user from downloading from amazon and adding to their library or any of the other options out their, but that also was one of the same defenses for MS with IE. Why would the average user, who you openly say the iDevices are made for, look elsewhere when they have an integrated store front that they are required to interact with just to manage and get data onto their device? In most cases they don't. Add to the fact you aren't allowed to even consider other market places for things like apps, because it's not allowed by Apple is very very close to monopolistic behavior. The comparison to consoles that I have seen used before to counter this fails also (at least for now) in that you can buy games from any retailer that chooses to sell them and are not forced to go through Sony or MS if you want to play a game on a console.
Now as for how litigious they have become, well, I can't really blame them for 'protecting' their IP especially after they got smacked down so hard in the 80's by MS. What I can do is continue to voice my opinion against the patent office and granting of overly generic and obvious patents to Apple. I will also not recommend or ever purchase another Apple product (no matter how nice the aesthetics are) until Apple stops the litigation and goes back to what they do best; polish existing ideas and make them work very well with other Apple devices. You may call it innovation, I call it the natural evolution of hardware and software backed by very very well done marketing.
I realize I diverged off on a couple topics there, but it's been a long day and I am tired. Considering this is iMore I fully expect the loyal Apple supporters to express their own opinions on these topics.
For full disclosure I am a current Android user, although considering WP8 when I am compelled enough by the hardware running it; I have owned the iPhone3G and iPhone3GS (the later which my sister now uses) and currently use a nano and have on old iPod Video which still works nicely for media backups. I have never been a fan of Apple software, but have always loved the polish on their hardware.
I'm mostly a geek but right now I don't just feel like tweaking my phone anymore, or installing a new cyanogen mod rom or worrying about finding the perfect home screen configuration. I just want it all to work with minimal fuss.
So for now anyway, I'm loving the Apple stuff.
Make a change, be happy, but don't think we give a flying F#)$*( what you do.
But hey, if you insist... hope you love that Android, I'm personally sticking with iOS because its best but the #1 reason is the camera and the apps around the camera. Nobody can touch the iPhone in this category. Geek out all you want, but this will probably never change.
There... make any difference to you? I thought not.
it doesn't matter. Geek or not We all will end up going to things how we want. Some of us think as going to iOS and Jailbreaking is one way of geeking out, or Rooting our android to run Cyanogen, or even trying to change that theme on that old cool Blackberry Pearl 8100. What ever new thing comes out, comes out. people will get it no matter if its on release day or if its later on when people decides that "ohh its done with its bug fixing i'll get it now."
These companies doesn't care about how much people buys it on the first day. all these companies just try to make it work for you, as the User. If that is fulfilled then later in the future. When a new phone comes out and their phone starts to wither away, that person will say "i'll Take that"
I've used android since 1.2>1.4>1.5>2.1>2.3(little bit) while i confidentially use iOS from 2.2.1-6.0. I can tell you from this very day that i still think that android is messy, sloppy even. Doesn't mean it will stop my from getting that Galaxy Nexus or a SG3. I won't stop there though. I would also want a WM8 phone as well.
Point is. A Real Geek doesn't reside on one OS. A geek resides everywhere. I like to think of it as if this was a digital world we live in. the phones we have is just a weapon of choice.
(apparently this only goes to many of the different arguments of the comments and slightly with the geek topic in general)
When I was a kid, I tweaked the hell out of my Windows Mobile and PC.
Now I just pick up stock iOS and OS X and work.
Everyone has different priorities, which is why it's great we finally have options for everyone.
Such a person isn't a "geek," such a person is a HERO, a "Highly Empowered and Resourceful Operatives" which is a Forrester Research term for “the 17 percent of information workers who use new technologies and find innovative ways to be more productive and serve customers more effectively.”
Forrester Research suggest that these "Highly Empowered and Resourceful Operatives" also known as the "power laptop user," make 44% more money, use more collaboration apps, and carry an average of three devices wherever they go."
"Employees want their PCs to boot in 10 seconds, not 10 minutes, and they don’t want to have to get a cup of coffee while opening a 20 MB spreadsheet in Excel. They’re drawn to uncluttered Macs — especially those with solid-state drives, which are more responsive and boot in seconds."
I suggest that the comments made by Forrester Research apply equally to iPads and iPhones.
And now for something completely different: Can someone tell me when Mail will get decent spell checking, autocorrect (capitalize the first letter of a sentence please) and better, easier formatting? I am a HORRIBLE speller and am assured to burn in hell for it. Outlook using Word as the mail editor hid the little man behind the curtain and allowed me to play Oz, the Great and Powerful. Now people think I have suffered a stroke while typing. Even most browsers have better spell checking. Is there something, other than a brain, that I am missing with Mail?
So what if the iPhone was "now now, nor was it ever" designed for geeks? Since when is the future completely bound by the dictates of the past To insist that be so is self-limiting thinking, especially in tech, the equivalent of "there's always been a lottery." Past is prologue, not a straightjacket.
As probably the most famous example, remember in 2007, when Steve Jobs pronounced native apps unnecessary to the iPhone. Geeks grumbled, loudly, but Jobs stuck to his vision of no native SDK far after launch. Would you have dismissed the geeks then with a patronizing "never mind, this was designed for Steve, not for you" reminder? If not then, why now?
The simple truth is that laying down hard-earned money on an iPhone does not mean you have to uncritically accept every aspect of the device, nor does it automatically disqualify you from offering opinions how you would like it improved. Quite the opposite, in fact. And yet, anytime a certain pocket-protected class even mentions a desire for feature A or feature B, they are sent off with a wave of "oh well, this was not designed for you." Sorry, no.
Apple controls their own priorities -- and should -- but customers and fans have every right to chime in with their opinions, and the more passionate the customer, the more they love the product, the more they should. Yes, shocking as it may seem, even geeky customers have that right, and deserve better than a regularly repeated, minimalist "oh, you are too advanced of a geek for this product" backhanded-compliment-as-dismissal.
What I mean is when people don't line up for the new iPhone like the used too. The GS3 had over 10million prorders.
I see Apple moving towards making defaults configurable but safeguards must be in place first.
To keep increasing sales though is a goal. And selling one iphone is worth so much more to Apple then say a single android sale is for an android device maker or even Google. That one iphone sale gets an user into the iOS system. From there, that person is an itunes user. He or she is likely to get an apple tv or ipad, buy accessories, apps, etc and perhaps get a Mac later.
On the other hand, HTC for example, gets someone to buy their phone. There's not much keeping that person with HTC in the future. There's not much in terms of ecosystem that this person is going to add to HTC. Even the margin on hardware alone is much less than Apple's.
Its the geeks like you and me that are going to talk about this stuff for the next 6 months, its the geeks that are going to line up for an iPhone 5 on day one, and its the geeks that will actually use any of this crap they put on the phone.
But the mass market is vastly bigger and more important than us geeks at the fringes. And Apple understands the mass market better than any other technology company right now.
Geeks of the world will eventually realize that. (Tick tock tick tock.)
I'd change one thing though. Instead of Steve Jobs, insert Apple. They were one and the same. And that might need some elaborating. Which means of course, they build devices around revenue streams. If there's not a way they can go to market or have it help enhance or create a revenue stream (or minimizes an expense), they won't do it.
In the end, it means things have to just work and be simple and it has to make Apple money, help in some way, or be able to be leveraged later toward this end. Apple found their magic formula and it's given them magical results. They just keep pulling strings.
Although I generally agree with you in spirit ("Android is aimed at geeks, iOS is aimed at mainstream"), I think what Apple did to Maps for 6.0 is not just something geeks and power users are going to notice and complain about. The elimination (or the punting of the responsibility to 3rd party apps) of public and bike transit and Street View is something EVERYONE is going to notice and complain about. The average user is smarter than you give them credit for.
For those who wonder why there's such an uproar over the whole Apple Maps 6.0 fiasco...let me put it this way: Every iOS update from 1.0 to 5.0 has always ADDED features to make the whole experience more robust. 6.0 would be the first time a critical function was TAKEN AWAY. You can't make the maps app LESS FUNCTIONAL than version 2.0 and call that progress. This actually felt like a step backwards. It took Google almost a decade to make their maps app as powerful and functional as it is. You never want to say never but I find it incredibly hard to believe that Apple will be able to even MATCH that come October. Maybe, Apple has an army of invisible "Apple cars" and "Apple jets" mapping data as I type this, but I doubt it. Hell, the gap is even wider now that Google Maps is now mapping the INSIDE of buildings. Apple will never catch up in that area. Sorry, but maps is what Google does best.
Lastly, on the last iMore show, Seth (an articulate, thoughtful guy who I always agree with) said that the new native turn by turn would "trump" the loss of public transit. Sorry, Seth, but you're wrong. There's still a large segment of humanity that lives in dense, urban areas, don't drive cars and rely heavily on public transportation (again, these aren't just geeks and power users that will notice this loss of function; this is the every day person). In this economy and with the push towards being more green, that's only going to increase. Getting native turn by turn navigation would have been a big deal...back in 2009. Back before iOS 3.0. Since that time, iOS users (3G and above) have had over 30 (?) different such apps to choose from: TomTom, Navigon, Telenav, AT&T Navigator, Sygic, Gokivo, Magellan, etc. So to say the average user will be okay with losing something as essential as public and bike transit information just to get a native navigation driving app that's probably inferior (not as many features, doesn't put the maps on your phone...a wonderful solution for people on tiered data plans, etc.), prettier graphics, and an absolutely useless 3D Flyover feature is just wrong. Apple took a step backwards by eliminating Google Maps from their OS. I love Apple products as much as anyone, but it's simply delusional to to think that Apple Maps is going to approach the quality of Google Maps anytime in the next few years, if ever. Ironically, by eliminating Google Maps from the native iOS, Google will probably release an even more superior experience in the way of a 3rd party Google Maps app in the App Store.
When iPhone was first launched, we were told it runs OSX. A stripped down version of OSX, but OSX none-the-less. When it became apparent that this version was a complete walled garden, they changed the name to "iOS".
And yeah - it kinda sucks shelling out $1000 for a phone and not being able to customise it how you want. I'm not the kinda guy who would go around jailbreaking stuff, but I at the very least want the ability to buy an application and use it as my default - to customise the way I use my device without breaking any terms of service, etc.
Jobs was more than a Marketing genius. He was at least three kinds of geniuses rolled into one. Let's not confuse marketing with design, taste, and technological insight.
(And I love that mashup of the iPad launch vs Surface ... but that is off topic too.)
Android devices didn't take off because they were aimed at geeks or whatever that comprise a fraction of android's market. This is nonsense. They took off because makers were able to do what Apple won't. Make bigger screens, make cheaper devices, make them available on every carrier just about, make LTE versions. They took off despite the shortcomings of android & chaotic ecosystem.
The majority of phone users (all people really) are stupid in general. This isn't a revelation by any means. But Apple knows it. Advanced users or geeks simply put up with it because there's advanced apps for that, apple's attention to detail & ecosystem, devices are well built & shiny, well supported, can be jailbroken, have established cycles, and retain value.
Those for whom it isn't good enough are the micro-managers who use Android.
regardless i like the focus on the regular guy. That's my interest.
I know we are techs and enjoy tinkering with different features but at some point we have to think about the end user. We are here to improve there user environment not ours. We cant expect end users to know that much.
In safari, create a generic bookmark called "open in Chrome". Then edit the bookmark URL with the above code. This will allow any page in Safarito be opened immediately in Google Chrome.
What you seem to be asking for is a tinkerers paradise served up on a plate and there's nothing geeky about that.
Geeks just do it.
Perhaps someone with time should do it, I'll be happy to duplicate the forms.
I've whitnessed this "Apple complex". People that have become adicted to the Apple way, quasi greedy, needing more and more of Apple. Expecting more and more.
But who's to blame? I can't think of any other that can deliever that kind of experience.
please guide me properly. i will be really thankfull