Report outlines the genius of Apple TV+ bringing top composers on board
What you need to know
- Apple TV+ picked up some top composers for all of its shows.
- Big names like Carter Burwell and Michael Brook were brought on board.
- Variety looks at how that turned out.
Apple TV+ launched in November of 2019 but long before then someone made a decision. They wanted to bring on board some of the biggest and brightest composers available and that's exactly what it did. As highlighted by a new report Apple's move to make sure the music matched the content, that might have been the best move Apple TV+ made before launch.
While some of these names might not be very well known to most people, that's not the case in Hollywood.
A great example of the importance of audio in TV is "Defending Jacob", scored by Atli Örvarsson. They say that the music is all about showing how the family is coping with the unusual situation they found themselves in.
Apparently the show needed up to 40 minutes of music each and every episode. That's way more than I would have thought, but Örvarsson says it was more like "scoring a movie a week for eight weeks straight".
Be sure to check out the fill Variety piece for the lowdown on some of Apple TV+'s biggest shows and how music helps to tell the story. It's a fascinating read indeed.
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Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.