Twitter to expand downvoting test to global audience

Twitter Downvote
Twitter Downvote (Image credit: Twitter)

What you need to know

  • Twitter is expanding its downvote tests.
  • They'll be going global on the web, and iOS very soon.
  • Twitter says users have been downvoting content because of offensive or irrelevant replies.

Twitter says that it is rolling out testing of a new downvoting feature to a global audience on the web and iOS.

The company announced on Thursday that the feature is expanding to a global audience, stating:

We learned a lot about the types of replies you don't find relevant and we're expanding this test –– more of you on web and soon iOS and Android will have the option to use reply downvoting.

Twitter says that a majority of users say that the reason they downvoted content (specifically replies) was because they were perceived as offensive or not relevant, or both. Twitter says the experiment has further revealed that downvoting "is the most frequently used way" for people to flag content they don't want to see. Twitter says that those testing the feature agree "it improves the quality of the conversations on Twitter."

Twitter first revealed it was testing both downvotes and upvotes on replies, however, the votes are not public but are rather used to help Twitter behind the scenes.

Twitter is one of the best iPhone apps for social media, and the company continues to roll out new features. Recently it emerged Twitter plans to add new Spaces that will be exclusive to Super Follows. From January:

Super Follows allow people to pay a subscription to individuals on Twitter, allowing them to earn monthly revenue in return. Those creators then provide various types of content including "bonus tweets and more" — something that will soon apparently include the ability to hold Spaces that can only be accessed by people who pay to Super Follow the host.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.

Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9