Watch how Apple makes each $3,499 Vision Pro spatial computer in this stunning video

Apple Vision Pro first impressions
(Image credit: Future / Britta O'Boyle)

Apple's next big thing is now available to preorder and you can get your own Vision Pro headset starting from $3,499. That'll get you the 256GB model with other storage options available but you'll need to be quick — delivery windows are already stretching well beyond that February 2 release date. Don't worry if you missed out on day one delivery, though — Apple has a cool new Vision Pro video that you can watch while you wait for yours to arrive.

That video was shared to X, the social network previously known as Twitter, by none other than Apple CEO Tim Cook himself. It's a relatively short video at just one minute and 14 seconds long, but it gives us a glimpse at what goes into building each and every Vision Pro that leaves the factory. And this being an Apple promo video, it all looks just as good as the headset itself.

The Vision Pro isn't the first AR/VR headset of course, but we doubt any look as good as this when they're being made.

Spatial computing is here

The post by Tim Cook came after preorders had been live for a good 30 minutes — perhaps Tim was trying to get his order in before posting it — but he took the opportunity to welcome everyone to Apple's spatial computing revolution.

"We’re so excited for you to experience spatial computing for the first time," Cook exclaimed while sharing the video that you can see in the X post below.

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The video takes us on a tour of how the Vision Pro is assembled and is well worth a watch, whether or not you got your preorder in this morning.

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Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.