Jony Ive makes solid gold EarPods for Project (RED)
Apple has collaborated for years with U2 frontman Bono for his Project (RED) charity, focused on the fight against AIDS. The latest example of that is collaboration between Apple's senior vice president of design Jony Ive and famed industrial designer Marc Newson, according to MacRumors.
Ive and Newson have customized a number of high-end luxury items like a Steinway & Sons grand piano, a bottle of '66 Dom Perignon with a custom label and a set of solid rose gold Apple EarPods.
Newson and Ive also designed a couple of one-off products for the collection - a Leica Digital Rangefinder camera and an aluminum (or, since this is an Ive production, perhaps we should say aluminium) desk.
The charity auction for these items will be held in late November by Sotheby's New York.