Hockenberry

iPad Tear Down and Benchmarks: battery, A4 chipset, RAM exposed!

iFixit has performed their traditional tear-down of new Apple gear, this time taking the iPad apart piece by gloriously crafted piece, and here's what they found:

The iPad's battery has 5.5x the capacity of the battery in the iPhone! The iPad actually has two batteries wired in parallel, for a total of 24.8 Watt-hours.

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Safety Light for iPhone, or Can the Flashlight App be Redeemed?

Safety Light ($0.99 - iTunes link) riddles us this -- can one of the App Store's most maligned categories, the flashlight app, be redeemed by one of the iPhone's premiere developers?

Along with fart apps and tip calculators, there's little that's been derided more than the humble "lets make a white screen and charge $1 for it" flashlight app. With Safety Light, the Iconfactory's Craig Hockenberry, creator of Twitterrific, adds function to the flash.

  • Bright flashlight
  • Colored lighting effects
  • Disco mode!
  • SOS emergency flash

Like many, I've used the iPhone to light my way on more than one occasion, but Safety Light is the first time I've gotten all official (read: bought a flashlight app) for the purpose. But I'm a sucker for audacious design and development.

If you try it, let us know what you think!

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Appy Anniversary: Hockenberry on How the App Store has Changed, and What Still Needs to be Changed

Twitterrific developer Craig Hockenberry has written a long, considered essay on Furbo.org framing the changes Apple has already made to the iTunes App Store, what problems it still presents to developers, users, and Apple itself, and proposes some interesting solutions.

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Quick App: Twitterrific 2.0 Twitter Client for iPhone

Twitterrific is looking to be the Alpha and Omega of iPhone Twitter clients. As it was first (before there was even an official SDK!), so it is also now the most recent -- in snazzily updated 2.0 form.

So what's changed? Nothing. And everything. Cliched, maybe, but Twitterrific was originally born from the Iconfactory's passion for a graceful, gorgeous Twitter reading experience. But then came a host of other Twitter clients that banged the uber-functionality drums and while it seemed like every celebrity with an iPhone clung to the grandaddy goodness of Twitterrific, the unwashed tech-masses wandered elsewhere.

Well, with Twitterrific 2.0, many will wander back. It somehow manages to keep that quick, clean experience but -- through UI wizardry -- neatly tucks away most every power-user feature imaginable beneath the covers.

Old awesomeness remains -- I've always loved the ability to quickly, and at any time, change from new tweet to @reply to direct message (dm) at the touch of a tab. New awesomeness is introduced -- now I can also tap the "eye" icon to see the tweet I'm replying to for reference, to add another @username to the reply, etc.

Yes, in Battlestar Galactica terms, if Twitterrific 1.0 was the Cylon Centurian, Twitterrific 2.0 is the red-dressed Caprica 6. It has evolved. (And definitely has a plan).

Speaking of which: there's inarguably the feature-equivalent of an arms race going on among iPhone Twitter clients, and it's one that greatly benefits users. If the first Twitterrific was a board with a nail in it, and subsequent Twitter clients went from sword to gun, this is our first plasma cannon. And I can't wait to see what happens next.

Note: Twitterrific 2.0 comes, as it always has, in two versions. There's Twitterrific (Free with ad support - iTunes link) and Twitterrific Premium ($3.99 - iTunes link). I bought the original Twitterrific Premium and was startled to see Twitterrific 2.0 come to me as a free upgrade. I would easily have paid another $10 for this, much less $3.99. Donation button please?

Full gallery after the break!

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Do You Ever Leave Positive iTunes Reviews For iPhone Apps?

We know our readers are far too savvy to ever fall victim to the "greater internet ****wad theory", but a couple posts today made us stop and think about App Store reviews, how the system works (or doesn't), and whether we ever take the time to leave positive reviews for developers of our favorite apps, or just tear off in a fury when we think we've been badly done by?

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Hockenberry on App Store, Being "Trendy", and Why NOT to Delay for Extra Features

As many of us eagerly wait for Twitterrific 2.0 to hit the iTunes App Store, developer Craig Hockenberry has provided an interesting insight into the mind -- and strategy -- behind one of the most high-profile development houses in Apple-dom. Says Hockenberry on being Trendy:

As software developers we often fall into the “just one more feature” trap. We want a 1.0 release to be awesome, and that one more thing will only take a day or two, and people will love it, so why not?

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TiPb Interview: Craig Hockenberry on Free vs. Paid, Twitter To-Dos, and Why He Wants Lotus Notes for the iPhone

Craig Hockenberry and the Icon Factory are among the earliest and most well respected iPhone developers in the community. In addition to their amazing design work and Mac and Windows software, they created the highly popular Twitterrific and Frenzic for the iPhone.

TiPb: We've been spending a lot of time lately discussing the App Store and what business model(s) it will evolve From launch, you took the route of having both a premium paid version of Twitterrific and a free, add-supported version. What made you settle on that idea, and how effective has it been for you?

Craig Hockenberry: The desire to have both a free and paid version of Twitterrific came from our experience on the Mac. It's the best of both worlds for everyone: we get some funds to pay for the development of the product, and users get to choose how they want to support us.

We decided on having ads before the final details of the App Store were revealed. Since there are no demos in iTunes, the ability to have a free version for people to evaluate has been a big benefit. A lot of my fellow developers are now looking at this model.

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Hockenberry: An Open Letter to Steve Jobs on App Store Pricing

Not content to simply produce great (and great looking) software, Craig Hockenberry continues to knock it out of the park on his furbo.org blog as well, this time with an open letter to Apple CEO Steve Jobs on App Store Pricing:

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Hockenberry on Choices and Designing Twitteriffic

Back before my iPhone was torn from me (sniffle) for the Round Robin, Twitteriffic was (and will be again) my mobile Twitter client of choice. Since TiPb has also been looking into App development and iPhone UI lately, this all added up to make Craig Hockenberry's post today on furbo.org especially interesting. Hockenberry talks about the importance of making choices in development, about what features to add and what to leave out, and perhaps most importantly to us, in variety of different approaches:

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State of the Apps: Ad Hoc Distro and Beta Testing, a Call For Review Sanity, and NDA All About Patents?

For the last week or so I've been beta testing a well known iPhone application. Beta testing involves using the 100 iPhone "Ad Hoc" distribution method first outlined at WWDC 2008. I was planning on writing up the process, and my experiences being involved in it (all straightforward, all great -- all definitely far more work for developers than testers) when, thankfully for all involved, one of the foremost iPhone devs, Craig Hockenberry of Twitteriffic fame, went and did it the way it should be done.

Interested in Ad Hoc distribution and how iPhone beta testing works? Get you to reading over at his site, Furbo.org.

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