Google Looking to Turn YouTube Into iTunes TV Competitor?
According to MediaMemo, Google might be looking to ink an agreement with networks to let YouTube stream TV shows -- for $1.99, just like iTunes (and Amazon).
Of course, when you pay iTunes $1.99 you get a local copy of the TV show on your PC -- to keep -- and the ability to view it from iTunes or Apple TV or iPhone or iPod and back. Now all those devices can hook into YouTube (it's built into Apple TV and iPhone/iPod touch) but do consumers really want to pay the same for a stream as a download, especially if there's no guarantee (yet?) that you can "pay once, stream forever on all devices"?
Um, yeah, no. I've watched some episodes of some shows a dozen or more times. Still, Google's a huge player, YouTube has a dominant streaming video footprint, and it will be interesting to see what, if any, deal emerges, and how this mythical service would compete with the mythical iTunes TV subscriptions we've also heard rumored.
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
I never watch an episode of Heroes more than once when I did pay for it on iTunes however , at least I had the choice of keeping it.
1.99 for a STREAM is too much. Maybe if it was 99 cent I would give it a whirl , otherwise — no.
movies, on the other hand, i don't want to store locally. even if i have a large hard drive, getting them on and off a mobile device is a pain.
google will have to undercut apple here, since no one really believes that “pay once, stream forever on all devices” is going to work out as claimed, but i think the streaming model could prove more successful than the local storage model - if only for movies.