Apple confirms its iPhone 15 event for Tuesday, September 12

Apple Event
(Image credit: Apple)

Apple has confirmed that its iPhone 15 launch event will take place on Tuesday, September 12, when the company will unveil its brand new flagship iPhone lineup. 

Apple is expected to welcome members of the press to view a pre-recorded event at Apple Park, following the same format as WWDC 2023 and last year's iPhone event. 

The event is titled 'Wonderlust' and will kick off at 10 am PT. 

With an event now confirmed for September 12, it's pretty clear we can expect iPhone 15 pre-orders to kick off on Friday, September 15, with an official release the following week on September 22. 

See more

The iPhone event depicts a "dusty" Apple with dark shades of blue and grey, possibly indicating new colors for the iPhone that have been rumored in the runup to the announcement. The logo also has some curved edges, hinting at some big design changes to the iPhone we're expecting this year. 

iPhone 15 event - what to expect

At the upcoming iPhone event, Apple will likely unveil four new iPhones, the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. All of these are expected to bring some big upgrades including USB-C for the first time ever. The iPhone 15 will also feature Apple's Dynamic Island, A17 Bionic Chip, and the 48MP camera from last year's best iPhone, the iPhone 14 Pro

Alongside that, we're expecting a brand new Apple Watch Series 9 and an Apple Watch Ultra 2. Rumblings of other products that could make an appearance include an iPad mini 7, although this is unlikely, as well as the possibility of new AirPods. We're not expecting any new Mac models or any other new iPads. 

Apple may also reveal more information about its new Vision Pro headset, such as a more concrete release date, while Apple TV+ always gets a good outing at the fall events, too. 

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.

Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9

  • Bla1ze
    Bring on USB-C!
  • Annie_M
    Yes!!! I'm excited. I've seen comments on other social media sites that the logo colors could be a strong indicator of the iPhone 15 colors.