Apple embraces the color blue in four different hues

Apple Watch Series 6 Blue Move Position
Apple Watch Series 6 Blue Move Position (Image credit: Joe Wituschek / iMore)

If ever there was a year best described as blue, it would be 2020. Perhaps taking this into account, Apple has introduced blue color options for three of its most important product lines, iPhone, iPad, and Apple Watch. However, this being Apple, no two blues are the same.

Let's call it Blue Tuesday, September 15, when the first new blue Apple products were announced. First, Cupertino introduced a dark blue aluminum Apple Watch Series 6. A few moments later, it surprised many by unveiling a pastel-focused iPad Air 4 collection, which includes a light blue model. Both new products represented the first time any shade of blue launched for the Apple Watch and iPad lineup.

Blue Watch Ipad Air

Blue Watch Ipad Air (Image credit: iMore)

Fast-forward to this month's iPhone event, which proved Apple was still feeling blue. First, many no doubt drooled over the blue iPhone 12 (and iPhone 12 mini). Later, would-be iPhone 12 Pro/Pro Max buyers were rewarded with a Pacific Blue model that's best described as ocean or sea blue.

This was the first iPhone Pro available in any shade of blue; the blue iPhone 12 arrived after similar blues launched for the iPhone XR and iPhone 5c in past years.

Blue iPhones Historical

Blue iPhones Historical (Image credit: iMore)

Besides black (or perhaps a special Exorcist themed pea soup colored iPhone 12), blue is probably the best color to represent this terrible year. And yet, conformity didn't play a role in which shade of blue Apple used for its new iPhones, iPads, and Apple Watches. Honestly, it's no big deal and so 2020. And yet, no be surprised if some folks believe Apple's using the same shade across all products.

My biggest question now is whether we're about to see a blue MacBook Air or iMac in the coming weeks. How about one in Polynesian or Steel Blue?

Bryan M Wolfe
Staff Writer

Bryan M. Wolfe has written about technology for over a decade on various websites, including TechRadar, AppAdvice, and many more. Before this, he worked in the technology field across different industries, including healthcare and education. He’s currently iMore’s lead on all things Mac and macOS, although he also loves covering iPhone, iPad, and Apple Watch. Bryan enjoys watching his favorite sports teams, traveling, and driving around his teenage daughter to her latest stage show, audition, or school event in his spare time. He also keeps busy walking his black and white cocker spaniel, Izzy, and trying new coffees and liquid grapes.