What you need to know
- Apple is reportedly in the hunt to land the next James Bond film, 'No Time to Die' for Apple TV+.
- Or at least, it was.
- A new report says Apple considered offering some $400 million, but that this was less than MGM was hoping for.
A new report says Apple considered offering MGM as much as $400 million for Bond 25, No Time to Die, to secure the title for Apple TV+.
From The Hollywood Reporter:
The report claims that streamers like Netflix were turned off by the mammoth price tag for the film, and that it simply wasn't worth the money for one title. The report further states that co-owner of the film's rights, EON Productions were not on board with a proposed streaming pitch, and are staunchly in favor of a theatrical release.
As noted, MGM was reportedly hoping to land as much as twice as much as Apple was prepared to offer, and that the price was already so high that Apple was the only streaming service to show enough interest.
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Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9