What you need to know
- Stranger Things 4 was watched for 1.15 billion hours according to Netflix.
- The only other show to cross the billion-hour mark was Squid Game.
The fourth season of Stranger Things has proven particularly popular, Netflix says. Who could see that coming?
According to a news release, the hugely popular Netflix show's fourth season was so eagerly awaited that it managed to rack up a massive 1.15 billion hours of viewership during its first 28 days of availability. For comparison, that was almost double the 656 million hours managed by the second season of another fairly popular show — Bridgerton.
Netflix says that Stranger Things 4 was so popular that it also managed to drag earlier seasons along for the ride, with the first three all seeing big streaming numbers.
This comes amid growing competition from the likes of Apple TV+ and Disney+, with popular shows available on both. There's something special about Stranger Things, however, with the show's final season split into two volumes. And some very long episodes likely helped to boost those viewership numbers somewhat, too.
As popular as Stranger Things is, it isn't the first show to reach the billion-hour milestone. That honor went to Squid Game, whose star Hoyeon will soon make her Apple TV+ debut.
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Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.