Take back that swipe: Tinder Plus to see U.S. launch in March

It looks like Tinder users in the U.S. will soon be able to undo those unfortunate accidental left-swipes. Tinder said today that the launch of its Tinder Plus service, which allows users to undo their last swipe by paying a monthly fee, is set to launch sometime in March.

The news comes via TechCrunch, which spotted a change in Tinder's App Store description for its latest update:

Both of Tinder's mobile apps recently received updates on the respective app stores where the feature was mentioned in the app's update text – hinting at an imminent arrival. However, Tinder says that Plus is not yet being enabled for end users in the U.S. at this time – and the app's update text descriptions will be edited to reflect this.

TechCrunch also notes that, though Tinder hasn't yet announced a price for the service, Tinder Plus was rolled out in certain international test markets late last year at various price points ranging from 99 cents on the low-end to a more insane $19.99 on the high-end.

Source: TechCrunch

Dan Thorp-Lancaster
  • For those of us not on Tinder: what's the significance of a left swipe? A little context would be handy here.
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