Apple Adds "App Store Review Status", Escalation Email, to iPhone Dev Center

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TUAW reports that Apple has taken a few more baby steps down the long, winding road towards App Store fix-land, adding a new App Store Review Status widget to let developers know the current wait-time for the app approval process, and giving them access to a new escalation email address for high priority questions.

Along with the addition of keywords and improved search, it looks as though Apple chief operating officer Tim Cook was serious when he said Apple was working on improving the now 1-year old App Store.

We sincerely hope they continue. Good faith is like cash. Once you've spent it all, you -- or your platform -- is broke.

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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