During the 2008 WWDC Keynote today, Apple VP of Marketing, Phil Schiller, confirmed the rumors of a .Mac maga-revamp in the form of MobileMe.
Apple's answer both to previous critiques of the admittedly out-dated .Mac service, and the expected cloud computing boom (see Android, Google), MobileMe features ActiveSync-like "push" email, calendar, and contacts syncing between your iPhone (or iPod Touch) and your Mac or PC, or via any web browser with some pretty spectacular looking Web 2.0/AJAX style online apps. It also adds photo syncing, clearly targeting consumers.