Apple finally launched its much rumored mobile phone at MacWorld yesterday, immediately triggering a massive worldwide drool-fest among gadget freaks. While it has been widely known that Apple has had such a product secretly in development for at least two years now, the device itself remained shrouded in mystery. Some analysts speculated the device would prove to be nothing more than a relatively simple inexpensive iPod phone, while others expected more of a Blackberry style Smartphone, done in a sleeker package. Both camps got it wrong...and right. iPhone isn't what anyone really expected.