Skip to main content

Apple iPhone 7 event live blog

In lieu of a traditional live blog, we're using Talk Show for our iPhone 7 event coverage. You can follow along above, or with the Talk Show app (opens in new tab) from the app.

Apple's iPhone 7 event is happening?!

Yes! Apple has made it's annual September event official: September 7, 2016, at 10 a.m., iMore and a plethora of media and analysts from around the world will gather at the Bill Graham Civic Auditorium in San Francisco, California and witness the unveiling of… what exactly? Let's take a look!

Hold on, back up, where and when is it exactly?

Apple's invitation reads as follows:

Please join us for an invitation-only event at the Bill Graham Civic Auditorium in San Francisco on Wednesday, September 7, at 10:00 a.m. [PT]

Apple will be streaming it, right?

Yup! Just like all events of the last few years, you'll be able to follow along via apple.com (opens in new tab) on iPhone, iPad, and Mac, and the Apple Events app on Apple TV.

Bill Graham Civic Auditorium rings a bell?

It should. It's where the iPhone 6s event was, and where the WWDC 2016 keynote took place. It's big enough to fit a huge demo area, like it did for Apple TV 4 last September, or a huge amount of people, like it did for WWDC in June.

What did the invitations look like? Any clues?

Look up! Apple's graphics design department isn't typically disclosed on new hardware, but the company does love to tease.

  • See you on the 7th could mean September 7th, or on a device bearing the name and number 7.
  • The Apple logo being composed of multicolor lights, with significant bokeh, could be a nod to what the new camera is capable of.

Tell me about this iPhone 7!

The safest bet in tech right now is that Apple will announce iPhone 7 — or whatever the company ends up calling their next-generation pocket computer — on September 7. Once upon a time, iPod ruled the fall, but for last four years it's been an iPhone event and there's absolutely no reason to think that'll stop now.

For the last two years, we've also gotten two sizes of iPhone: The big at 4.7-inches and the bigger at 5.5-inches. This year that should translate into iPhone 7 and iPhone 7 Plus.

Here are the most commonly rumored new features for iPhone 7:

  • DCI-P3 wide color gamut with True Tone support.
  • 3 GB of memory
  • 32 GB of storage to start, 256 GB option.
  • Apple A10 system-on-a-chip. (With even more on-device AI/ML hooks.)
  • Increased water resistance. (Begun with iPhone 6s.)
  • Dual-lens camera for better low-light and depth-of-field. (Plus only.)
  • Piano black color option.

It's also widely rumored to exclude the venerable 3.5mm headphone jack, opting for Lightning and wireless headphone support.

Read our full iPhone 7 rumor roundup

What about Apple Watch 2?

The original Apple Watch was shown off at the iPhone 6 event in September of 2014. What better time to show off Apple Watch 2 — or whatever Apple ends up calling their next-generation wrist computer — that at the iPhone 7 event in September of 2016? The two devices go together like starships and shuttlecraft, after all…

Here are the most commonly rumored new features for Apple Watch 2:

  • Apple S2 computer-on-a-chip
  • GPS
  • Enhanced health and fitness tech.
  • New bands for the fall.

It's easy to equate Apple Watch 2 with iPhone 3G or iPhone 3GS — an even more mainstream model aimed not at upgraders but at those who have yet to buy any Apple Watch. And that's a good way to think about it. Especially if the rumors about Apple Watch 1 sticking around at a reduced price prove true…

Read our full Apple Watch 2 rumor roundup

And the iPads Pro 2? iPad Pro 2 devices? Whatever! Tell me!

9.7-inch iPad Pro

9.7-inch iPad Pro (Image credit: Rene Ritchie / iMore)

Last September saw the introduction of the 12.9-inch iPad Pro. Last March, the 9.7-inch iPad Pro. That makes the former a year old, the latter only six months. While Apple went from iPad 3 to iPad 4 in that space of time, the 9.7-inch iPad Pro is no iPad 3. Most recently, some iPads have gone more than a year without update. (Sorry, iPad mini.)

It'd be great to see an updated 12.9-inch iPad Pro that supported:

  • 12-megapixel, 4K imaging
  • DCI-P3 color gamut and True Tone
  • Apple A10X system-on-a-chip

And a 9.7-inch iPad Pro that supported:

  • USB 3.0
  • Apple A10X system-on-a-chip

Those types of updates could be done in passing during the keynote, or dropped into press releases, but given the relative newness of the line, the longer update cycles of recent years, and the lack of iPad-specific features in iOS 10.0, it feels like next year is more likely than this year. Perhaps next spring to coincide with iOS 10.3?

Especially given the rumors of a more dramatic hardware update as well.

Read our full iPad Pro 2 devices rumor roundup

Any chance of Apple TV 5?

Apple TV (2015) review

The original Apple TV deputed before the original iPhone. Apple TV 2 hit in 2010. Apple TV 3 in 2012. Apple TV 4, a year ago in 2015. It seems unlikely that a device updated every 2-3 years will suddenly get a year-over-year update.

Still, there are rumors:

  • 4K and possible HDR video support
  • iTunes 4K/HDR
  • Apple A9 system-on-a-chip

If Apple wants to iterate quickly and keep last year's model to lower the cost of entry, which the 2012 model does now, it's possible we'll see something new. Next year feels more likely, though.

New Macs, though, right? RIGHT?!

macOS Sierra: An update as big as the mountains

Three-quarters of the year is over and the only Mac that's been updated is the new MacBook, which got Skylake M back in March. Certainly, no one outside or inside Apple is ecstatic about that. So, September must be the perfect time to update all the Mac things?

Historically, not so much. I can't remember the last time Apple brought Macs to an iPod or iPhone show, and while you can never say never, October is the far more common fall refresh time for the Mac line.

Since the new MacBooks Pro won't be simple spec bumps, a lot has to come together not just from Intel and AMD, but from Apple as well. That's rumored to include:

  • Sleeker design
  • OLED function key row
  • Touch ID
  • USB-C and Thunderbolt 3

Along with a fancy 5K display to help reduce iMac envy, and USB-C/Thunderbolt 3 and processor updates for the rest of the line.

I want all of them as badly as you do, and as badly as Apple wants to ship them, but I'm not expecting them next week.

Read our full MacBook Pro rumor roundup

But all the software?

All of it. Almost. WWDC 2016 saw the unveiling of the latest versions of Apple's four software platforms:

The September event typically brings recaps of those new versions, along with a few new features tied to the new hardware, like iPhone 7 and Apple Watch 2. The gold master then drops at the event, and the final version follows a week or so later.

For macOS, we should get a release data as well, usually around the end of the month.

Any more things?

Apple can still surprise us. ResearchKit and CareKit, which have been near-miraculous for many in the industry, are two recent examples. That said, September events focus on iPhone, and iPhone remains Apple's biggest business.

Drop your predictions in the comments below!

Rene Ritchie
Contributor

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

220 Comments
  • I swear to all that is apple. If they take away the headphone jack and make it the thinnest phone ever. I will kick Tim Cook in the balls myself. ogl > cal
  • I couldn't agree more! Stop with the thin silliness and add some slight thickness to it and more battery life!
  • Getting rid of the jack could provide more battery space.
  • Don't fool yourself. Apple is doing this to maximize their own profits. They will have nice expensive Lightening powered earbuds to sell you, and for those who absolutely must have their own, a headphone to Lightening adaptor will be available for $39, but as usual they will underestimate the demand and you'll wait 6 weeks for one.
  • People still use wires? I use Bluetooth headphones, so it doesn't matter to me.
  • So basically because you use Bluetooth, the world is so behind? Bluetooth audio sound horrible. I try not to use it when I can and stick with the audio jack.
  • Compressed digital music sounds horrible no matter what headphones you use. When I'm home, I use vinyl and a phonograph. I only use Bluetooth headphones when on the go. But even if I used wired headphones, the music would still sound like crap. Adding back the 3.5mm audio jack on the iPhone isn't going to change that.
  • Woaaaaaaaaaaa real audiophile in hereeee ~ you must be soo cooolll!! I can't believe I it!! I must be dreaming right? I've met audio expert right here!! Woooowwww Sent from the iMore App
  • Don't be sarcastic. It's annoying.
  • Says Mr. Sarcasm... or are you Mr. Irony at the moment?
  • What did I say that was sarcastic? Nothing, that's what.
  • They are not doing it for more battery space. They are doing it to make the phone thinner. Apple has never cared about sot or battery time. Like the op said it'd to make more sales. Apple might need the extra sales too with how well the 1+3,galaxys and the n6. I'm guessing it's not going to be real hard to get a iPhone this year. ogl > cal
  • Have you seen the iPod nano? It's barely 1mm thicker than its headphone port.
    Also, all the "leaked" photos of iPhone 7 are barely thinner if at all. Sent from the iMore App
  • Me personally, I'm rather have the headphone jack. The trade off isn't worth it for my uses. Same goes for a thinner iphone. I don't really want a thinner phone. I put a case on mine to make it thicker. Acutally i'd rather have it a half mm thicker and get more battery that way.
  • I agree 100%, if Apple is so taken on a thinner iPhone they should make it, as well as a thicker one that included audio jack AND bigger battery. I bet you and I could figure out which one sells more...
  • There would be no point of removing the headphone jack if they're going to include it in a newer model. People need to switch over to the new standard
  • What exactly is the new standard? Blue Tooth? And which version? The headphone jack is a standard.
  • Yes the headphone jack is a standard, a standard that's outdated. Floppy disks were a standard for storing data at one point, doesn't mean it has to be a standard forever
  • DannyJJK, please tell me what is wrong with the existing headphone jack standard? What doesn't it do that you need so badly? Outdated? Not when my headphones are compatible with all the audio sources in my life. There's audio beyond the computerized world, you know. And no, I don't want to buy a handy dongle so that I can plug in my headphones. Apple will not sell to me. Neither will Motorola, who tried this first.
  • A new port could provide better audio fidelity, and also removing the headphone jack gives Apple more interior space to work with which could be used for many things including a second speaker as the commenter below said. You say Motorola "tried" this first, how do you know they won't keep releasing phones without a headphone jack? The people I know who have bought said Motorola phone are very happy with it and not bothered about having no headphone jack. Of course it's up to you at the end of the day, you'll have to go and buy an Android phone, but it looks like eventually the headphone jack will be gone on all devices
  • If apple is to add a second speaker to create a stereo sound, in place of the headphone, then I am all for it
  • Half mm is almost non existent...
  • It's not just the height of the headphone jack that restricts how slim the phone can be, it's also the fact that the internal part of it means that certain interior parts have to be placed on top of each other which makes the phone thicker. Removing the headphone jack would give Apple more interior space to work with, and they could use that to spread things out to make it thinner
  • Do just keep in mind that making a phone thicker with a bigger battery is also a matter of making the phone heavier. I never don't make it a full day no matter how much I beat up my 6S, so making it thicker and heavier would upset me since folks who can't put their phones down can always get a battery case, the others can't make the phone thinner or lighter.
  • Battery cases suck. More internal battery is the way to go. Android OEMs figured that out a long time ago.
  • They did figure that out, but my 6S Plus had better battery life than my S7 edge.