Apple airs a new iPad 2 TV ad – Now [video]

Apple has just posted a new commercial for the iPad 2 called “Now” that looks at life after you have bought the iPad 2. The ad features the Wall Street Journal, FaceTime, the iBookstore, an app called Star Walk and a few others.

Now, we can watch a newspaper; listen to a magazine; curl up with a movie; and see a phone call. Now, we can take a classroom anywhere; hold an entire bookstore; and touch the stars.

You can find the full advert after the break, let us know what you think!

[Apple YouTube]


UK editor at iMore, mobile technology lover and air conditioning design engineer.

  • I love all of the apple commercials but for some reason I don't like this one. It doesn't grab my attention like the others.
  • this commercial is a LOT slower (ssssoooo lllaaaiiiiddd bbbaaccckkkk) and they're trying so hard to not mention tech specs that they end up repeating themselves in advertisements...
  • Flash, sweet!
  • If it was true to life it would show some dude sat on the toilet every morning reading the paper on his iPad.... as that's what i do lol.. also they would have a little girl covering the screen in sticky finger prints while watching her cartoons... that's what my daughter does :-) Just Keeping It Real folks Haaaa!!!
  • It also includes the Spin PLAY app, which is a fantastic app. It's basically the iPad version of Spin Magazine. Every article from the mag is included, and it includes a playlist, videos, and a very cool UI. A year subscription is only $8, I think. Very cool app. Deserves a mention.
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