UPDATED: Apple Debuts iPad Commercial During Oscars

By Rene Ritchie
last updated

It looks like the iPad did indeed decide to join Steve Jobs at the 82nd Academy Awards, at least in the for of Apple's first official commercial. Is the Oscar setting fitting for a media consumption power house, or was it just the huge audience?

It featured a song like iPod touch commercials, rather than music like the iPhone. In this case, There Goes My Love by The Blue Van [iTunes link via TUAW]. Visually, it showed a variety of features, point-of-view on iPad's held on a variety of laps. You can watch it now via Apple.com [Thanks Swiftman!].

It ended with the US shipping date of April 3rd.

UPDATE: Video after the jump:

YouTube link

Rene Ritchie
Rene Ritchie
Contributor

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.