iPhone Undisputed King of Smartphone App Mountain?
Read Write Web has posted the findings of mobile analytics firm Flurry. They break it down as follows:
- Apps (see charts above) put the iPhone staggeringly ahead in terms of active developers, applications developed, and consumer usage. (note: lack of analytics use by BlackBerry devs likely skews those numbers).
- Smartphones are being used more than ever
- iPhone apps, if they're marketed effectively, are making strong development houses millions of dollars.
- iPhone apps are becoming "hit-driven" like the music industry.
- Free versions help sell paid apps
- Only 10% of users update their apps (we're not sure if that's skewed by other platforms, Apple makes it simple to update).
It's important to remember that with this type of analytics, results are hyper-dependent on what's included (and what's missing) from the data set. If nothing else, however, iPhone developers are getting more attention from, and making greater use of, market analytics at the moment.
That said, anyone surprised by these numbers?
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
By Daryl Baxter