Prehistoric Planet proves a streaming favorite for Apple TV+ and viewers
What you need to know
- Apple TV+ docuseries Prehistoric Planet found itself in the top five most popular streaming shows of last week.
- Severance was back in the top ten after missing out last week.
Apple TV+ has been promoting its new Prehistoric Planet docuseries hard, and it looks like it might have paid off. According to new data shared with iMore, the show found itself as the fifth most popular show in the world of streaming last week.
According to data shared by JustWatch, the folks at Apple TV+ actually managed to grab two of the top-ten shows across all of streaming thanks to Prehistoric Planet's fifth place and a credible tenth spot for Severance. The hot new Disney+ show Obi-Wan Kenobi perhaps unsurprisingly took the top spot, followed by Better Call Saul and Strange Things from Netflix.
Prehistoric Planet was a five-day extravaganza for Apple TV+ as the streamer tried something new. Rather than making all episodes available on day one as some services do, Apple TV+ chose to make an episode available daily — a sequence that ran for five consecutive days until the full season was complete. That also flies in the face of previous Apple TV+ launch schedules that tend to see a handful of episodes made available on day one with others arriving weekly.
Apple also backed the new show up with daily YouTube videos that give people five-minute looks at the kinds of things they could expect from the show proper, including a teaser of the gorgeously animated dinosaurs that stole the whole show.
A dinosaur documentary coming in behind brand new Star Wars series and the return of Stranger Things is no small feat, something Apple TV+ will no doubt be proud of. If you're yet to check out Prehistoric Planet, now is a good time to fix that!
If you want to enjoy Prehistoric Planet in style, be sure to check out our list of the best Apple TV deals on the market today.
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Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.