Stop losing your keys with this AirTag discount for Black Friday

Black Friday text next to AirTag
(Image credit: Future|Apple)

Our favorite kind of tech is the products you can use every day, and Apple's nifty AirTags certainly tick that box, letting users track just about anything they hold dear - keys, wallets, backpacks, and more.

They're ideal for frequent travelers, letting you easily locate your luggage, but they're also a godsend in homes with messy toddlers that like to move things around - and they're now reduced considerably, whether you're looking for a single AirTag or a pack of 4.

Where to find the best AirTags Black Friday deals

AirTags are slim enough to fit just about anywhere and piggyback off of Apple's "Find My" network to allow them to be found using turn-by-turn navigation, or close-range directional guidance once you're close enough (on supported iPhones). They last for months, too, running off of a standard watch battery that's easy to switch out - making them a longer-term investment than you may have expected.

AirTags from $23.99

Apple AirTag (1 Pack) | $29.99 $23.99 at Target

Apple AirTag (1 Pack) | $29.99 $23.99 at Target

A single AirTag is now down to one of the best prices we've seen for it, meaning you can track your luggage or never lose your keys again for under $24.

Price check: $23.99 at Best Buy | $23.99 at Amazon

Apple AirTag (4 Pack) | $99.99 $79.99 at Target

Apple AirTag (4 Pack) | $99.99 $79.99 at Target

Save 20% on a pack of four AirTags, perfect for the family or the traveler with multiple bags. Each has a built-in speaker to help with locating your items, too.

Price check: $80 at Best Buy | $79.99 at Amazon

I've used my AirTags countless times to find a gym bag buried behind my son's toys, but I also keep one in my car just in case my phone dies while I'm away from home and I need to be found - I share its location with my family, a recent addition in iOS 17.

If you're worried about bad actors and potential safety risks, Apple has you covered - if you're traveling with an AirTag that's unfamiliar or not linked to your Apple ID, you'll get a warning and an opportunity to find it, too.

Black Friday
Save money with Black Friday sales

Grab bargains on Apple devices this Black Friday

If you're looking for the best Black Friday Apple deals as the annual sales season kicks off, we've got you covered. From now right through to Cyber Monday on November 27, we'll be serving up the best offers on iPhone, MacBook, Apple Watch, iPad, HomeKit smart home devices and more. Save a small fortune by checking back on our daily deals coverage.

Lloyd Coombes

Lloyd Coombes is a freelance writer with a specialism in Apple tech. From his first, hand-me-down iMac, he’s been working with Apple products for over a decade, and while he loves his iPhone and Mac, the iPad will always have his heart for reasons he still can’t quite fathom. Since moving from blogging to writing professionally, Lloyd’s work can be found at TechRadar, Macworld, TechAdvisor and plenty more. He’s also the Editor in Chief at, and on the rare occasion he’s not writing you’ll find him spending time with his son, or working hard at the gym (while wearing an Apple Watch, naturally). You can find him on Twitter @lloydcoombes.