Apple Store app updated [Update: US and Europe only]

Apple Store app for iPhone updated

Apple's Apple Store app has been updated to version 1.3 and brings with it some new features... even if it's still iPhone only.

  • Enhanced in-store mode lets you get help and support quickly when you're at an Apple Retail Store.
  • The ability to custom-configure a new Mac with the options you want.

Unfortunately, they didn't update the icon. Let's hope a universal version is on its way. More screenshots after the break, and if you customize yourself a new Mac with the Apple Store app, let us know how it works for you.

UPDATE: It's showing up in the UK app store now, so it look like it is rolling out internationally.

UDPATE 2: We reached out to Apple PR and they told us it's US and EU only for now, more precisely:

Yesterday we updated the US version and launched the app in Europe (UK, France, Germany, Italy, Spain, Switzerland).

So those of us in Canada

[Free - iTunes link]

[gallery link="file" columns="2"]

Have something to say about this story? Leave a comment! Need help with something else? Ask in our forums!

Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

More Posts



← Previously

Best of Smartphone Experts, 22 May 2011

Next up →

Third worker dies from explosion at Foxconn plant

Reader comments

Apple Store app updated [Update: US and Europe only]


Anyone can download this even not in US: set up a dummy apple id with some fake US address and zip code, then u can get any free apps in US app store

Giuseppe, You might be able to use a bogus US address to download freebies, but if you want international access to pay content and apps from the US store you'll need a real US address attached to your credit card. You can use a forwarding company to get your own US address and set up your account that way. See here:

Got it using my address at 90210 Beverley Hills ;)
Ridiculous that you can choose to search in Canada but not download here. I do like the updates though, fancier and I love the custom-configuring options.

Wait, there's an "Apple Store" app? Isn't "App Store" short for "Apple Store"? So there's an "App[le] Store" app and an "Apple Store" app, and they do different things?

Great post. I used to be checking constantly this blog and I'm impressed! Very useful information specially the last part :) I take care of such information a lot. I was seeking this certain information for a long time. Thank you and best of luck.