Apple expands its Back to School sale to new countries around the world including the UK, Mexico, and others

The 2024 MacBook Air M3 on a wooden table in front of a bookshelf.
(Image credit: Gerald Lynch / Future)

Apple's annual Back to School promotion is now underway in multiple countries across the world including those in Asia, Europe, and the Middle East.

The promotion runs every year and allows those in higher education to buy select products from the Apple Store and receive a gift card to spend on other items and accessories. The gift cards can also be used to pay for Apple services including Apple TV Plus, Apple Arcade, and more.

Alongside a free Apple gift card, students can also take advantage of a 20% discount on AppleCare Plus.

International savings

The Back to School promotion is already live in the United States and Canada and this news brings a similar promotion to the UK and other countries across Europe while Mexico has also been added to the list among others.

In the UK specifically, students in higher education as well as faculty in those facilities can receive up to a £120 gift card when they buy select iPads and Macs. To get that full value they'll need to buy a new iMac, MacBook Air, or MacBook Pro.

Those buying a new M4 iPad Pro, an M2 iPad Air, or a Mac mini will receive a gift card worth £80 to spend on a separate purchase or subscription.

These Back to School promotions will run through October 21 in most countries but be sure to check your local Apple Store website for any specifics relating to your location.

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Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.