The BBC iPlayer iPad app is set to launch on the international stage later this year and as we already knew, would command a monthly subscription fee. The fee according to Director General Mark Thompson will be a small number of dollars a month, definitely fewer than 10. The international app will give subscribers access to the BBC archive of television programs.
Speaking at the FT Digital Media and Broadcasting conference in London, Thompson added that the BBC was exploring internationally, what the right pricing models are. The most important thing is that the consumer pricing is right. He also added that the iPlayers international launch would allow the BBC to sell content directly to consumers without shows being rebranded or reformatted by international broadcasters.
The question is, would you be willing to pay a monthly subscription to view Top Gear, Eastenders or any of the other great BBC programs? Let us know in the comments!
