Updated: Apple Store is down, start the speculation!

The Apple Online Store is down and while normally Wednesday night would trigger "it's just maintenance" mode in me, there are announced products still awaiting "go live" status like the white iPhone 4! Seriously, though, that's delayed until the end of the year but there's still the 27" LED display, and all sorts of rumors about new Apple TV/iTV and 7" iPads that it's worth taking the gamble on a post.

Of course new iOS-related hardware is usually preceded by Steve Jobs showing it off on stage, so the odds of anything really surprising are low, low, low, but give us your best guess anyway.

Will there be anything new when the Apple Store comes back up, and what?

Updated: Nothing, it turns out.

Rene Ritchie

Editor-in-Chief of iMore, co-host of Iterate, Debug, ZEN and TECH, MacBreak Weekly. Cook, grappler, photon wrangler. Follow him on Twitter, App.net, Google+.

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There are 19 comments. Add yours.

Baustin says:

iTV definitely. Time for an update.

iTrevor says:

Well I'm curious. Have to see tomorrow. Might just be maintenance given their recent bug w/the forums though.

Cougar says:

I believe iTV is the reason...it just appears to be maintenance.

Manuel says:

That's what it is "maintenance"

Jordan says:

You can go to apple.com and look at the "mac" section on the menubar.... you can navigate the products and bypass the sticky note... I think its just the cinema displays...nothing else looks new

icebike says:

Probably looking for more cart apps from their administrator.

jason says:

store works for me...no sticky note..dont see anything different

impaler says:

Hmmm...store is back up. Don't see anything that jumps out.

Heidi says:

Yep store is back up.. Works again for me

Glenn#IM says:

Was up at 7A for me. Did not notice anything new. Most likely maintaince.

Tebowmania says:

I love plant maintenance. I am working on a new module.

Rags says:

I love Apple products as much as the next nerd on this website, but why do you get excited when the Apple Online Store is down? If there was something new, I'm sure we'd know about it before it goes into the store. Mass hysteria over nothing.

ColonBlower says:

who cares? Is there really nothing else going on in life that we need to monitor Apple's website by the second?

nccows says:

@Rags, we didn't know that they were releasing the Magic Trackpad until it went live in the Apple Store.

Nati says:

I notice one difference. The "buy a mac, get a free ipod touch offer has a sticky on top of it that reads "offer ends 9.7.10. So based on previous years, new iPod Touch will launch 9/8? Maybe thats been there for a while so I'm not sure