That's not your plum.
The all new Apple TV lets you control almost everything using Siri, Apple's personal assistant, and the sound of your voice. Even if you're retiring basketball legend Koby Bryant and up-and-coming actor Michael B. Jordan.
The new Apple TV. Siri and apps make it easier than ever to find and enjoy whatever you're looking for. Featuring: Kobe Bryant and Michael B. Jordan.
This ad follows a similarly themes spot featuring Nikolaj Coster-Waldau and Alison Brie.
Jordan's just lucky Kobe didn't retaliate by asking Siri for the last Fantastic Four movie, because damn.