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According to The Wall Street Journal Google is planning on introducing their very own eBook store as early as this next month, and gearing up once again to go head-to-head with Apple. This news comes just after Apple announced that in just 28 days, iPad users have downloaded over 1.5 million eBooks via iBooks.

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blockquote>"Google says its new service--called Google Editions--will allow users to buy digital copies of books they discover through its book search service. It will also allow book retailers to sell Google Editions on their own sites, taking the bulk of the revenue. Google has yet to release details about pricing and which publishers are expected to participate."

Unlike on devices such as the iPhone, iPad and Kindle, Google's approach will be to allow users access to the digital books from a complete range of websites and over various devices.

Would any of our readers prefer Google's eBooks over Apple's iBooks? Sound off in the comments below!

[WSJ via Mac Rumors]