Everything apple marketing
Apple has hired Michael Tchao as Vice-President of Product Marketing reporting directly to Senior Vice-President, Phil Schiller. What’s noticeable about this new hire, however, is that Tchao has worked for
More a cameo than a starring role, never the less the iPhone and MobileMe feature in Apple’s latest marketing campaign “Get the most from your Mac: Our picks for getting
Not content with having only sold 37 million iPhone OS-based devices (which includes the iPod touch), Apple has set about stalking and capturing a whole new class of prey: our
